Printer Friendly

Atari Names Wim Stocks Executive Vice President.

Business Editors

NEW YORK--(BUSINESS WIRE)--Nov. 18, 2003

Atari, Inc. (Nasdaq: ATAR), a leading global publisher and developer of interactive entertainment, announced that it has named industry veteran Wim Stocks, Executive Vice President of the Company, responsible for Sales, Licensing, Marketing, Distribution and Logistics in North America, Latin/South America, Australia and the Pacific Rim region.

"There are very few people who can match Wim's depth of experience in the interactive entertainment industry, particularly in Sales and Marketing, which are so closely connected in our business," said Bruno Bonnell, Chairman and CEO of Atari. "Atari is a global Company with one of the most recognized brands in the industry, and by consolidating vital areas such as these under one person's leadership, we enhance our ability to deliver a cohesive message to our most important audiences: consumers and retailers."

In his new position, Mr. Stocks oversees a sales/licensing force of more than 50 people, a product/brand marketing organization of 50 people, and a product distribution network that services more than 22,000 outlets in North America, ranging from mass merchants and superstores to specialty stores, office superstores and wholesale clubs, as well as online retailers. In addition to distributing titles developed and acquired by Atari, the sales team also handles the distribution of the Company's third-party and affiliate label product lines. Mr. Stocks is also responsible for Customer Service and Logistics; Fulfillment; Warehouse Operations; Manufacturing; and for establishing the Company's sales policies and procedures, as well as product pricing structures. He also manages the Company's operations in Latin America/South America, Israel, Australia, and the Asia Pac territories.

Previously, Mr. Stocks had been Senior Vice President, Sales, Distribution and Service for the Company since January 2000 when it acquired GT Interactive, where he had held the same position since 1998. Mr. Stocks joined GT Interactive in 1996 with Sales & Marketing oversight for its Value Division.

Prior to GTI, Mr. Stocks spent five years at Navarre Corporation, holding marketing and sales positions in the company's Digital Entertainment subsidiary, which distributed and marketed interactive publishing products, and developed proprietary content for the entertainment software and music content categories. Earlier, Mr. Stocks was with Lieberman Enterprises/LIVE Entertainment for three years, where he served in several capacities, including Acting Senior Vice President, Sales/National Accounts. Mr. Stocks held a variety of management positions within AT&T in Minneapolis, where he began his career in 1980.

About Atari

New York-based Atari, Inc. (Nasdaq: ATAR) develops interactive games for all platforms and is one of the largest third-party publishers of interactive entertainment software in the U.S. The Company's 1,000+ titles include hard-core, genre-defining games such as Driver(TM), Enter the Matrix(TM), Neverwinter Nights(TM), Stuntman(TM), Test Drive(R), Unreal(R) Tournament 2003, and Unreal(R) Championship; and mass-market and children's games such as Backyard Sports(TM), Nickelodeon's Blue's Clues(TM) and Dora the Explorer(TM), Civilization(R), Dragon Ball Z(R) and RollerCoaster Tycoon(R). Atari, Inc. is a majority-owned subsidiary of France-based Infogrames Entertainment SA (Euronext 5257), the largest interactive games publisher in Europe. For more information, visit
COPYRIGHT 2003 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

Article Details
Printer friendly Cite/link Email Feedback
Publication:Business Wire
Geographic Code:1USA
Date:Nov 18, 2003
Previous Article:DRS Technologies Receives New U.S. Army Special Operations Contract to Produce Intelligence Broadcast Receivers for Military Aircraft.
Next Article:Low-Carb Dieters have Reason to Celebrate this Holiday Season with the News that Baja Bob's Low-Carb Bar Mixes are Now in Wide Distribution.

Related Articles
Perestroika comes to Atari-land.
The challenges and advantages of longevity: WIM's 18 years of lessons can help guide your portfolio management. (Investment Clubhouse).
Atari Announces Holiday Lineup; Portions of Lineup Already Outperforming Expectations; Company Reaffirms Quarterly Guidance.
Sorrent Awarded Best Sports Game of the Year at Second Annual Wireless Gaming Awards at CTIA WIRELESS 2005.
Glu Mobile Lets it Ride with DRIVER(TM): VEGAS, the First Mobile Exclusive Game Based on a Console Franchise; Tanner's Back on the Mobile Phone.
``Marc Ecko's Getting Up'' by Glu Wins Viewer's Choice for Best Wireless Game at Spike TV Video Game Awards 2005.
IGA Worldwide and Atari Rev Up In-game Advertising; Photorealistic Test Drive(R) Unlimited joins IGA's Radial network.

Terms of use | Copyright © 2017 Farlex, Inc. | Feedback | For webmasters