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Apple has 'grand Hollywood ambitions' for video streaming, Bloomberg says.

According to a Bloomberg report, "Apple is targeting prestigious awards for an upcoming slate of original movies and TV shows." .Ahead of its March 25 event to reveal "its video streaming service on March 25, "Apple (AAPL) is adding strategists "to help craft campaigns for entertainment industry awards, including Hollywood's highest prizes like the Oscars and Emmys," says Anousha Sakoui and Mark Gurman of Bloomberg. According to the Bloomberg report, the iPhone maker has far-reaching Hollywood ambitions "for a video streaming service that will compete with Netflix (NFLX), Amazon (AMZN) and established studios." [Reference Link]:[https://www.bloomberg.com/news/articles/2019-03-15/apple-is-said-to-pursue-prestigious-awards-for-new-video-service]

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Publication:The Fly
Date:Mar 15, 2019
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