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An innovative "Learn English" Mobile Program live on Reliance Communication.

Mumbai, Maharashtra, Jan. 4 -- Reliance Communication in association with VAS company, OnMobile Global Limited, has launched an innovative spoken English mobile learning program, Learn English'. For ease of learning and wider reach, the program is available in nine Indian languages, namely, Hindi, Tamil, Kannada, Marathi, Bengali, Gujarati, Punjabi, Telugu and Malayalam.

Why m-learning?

In the current scenario, it is safe to say that mobile phones have become an extension of our lives. Everyone - from a fruit vendor to a carpenter and from a maid to a driver - is connected to and is at ease with this technology. Conversely, time is in short supply, travel distances large and the pressures to excel immense. Resources, however, are not always within reach. This is where m-learning steps in. By providing the learner an opportunity to learn at his own convenience and in his own environment, it affords the remote learner a wholesome and interactive language learning experience.


Learn English is available on subscription at price point of Rs. 20 per month with 45 minutes of free browsing on Toll Free MM Number 51234407. Reliance Communication users can subscribe to the product by dialing 51234407. Subscribers have the option to select their level of learning (Basic/Advanced), based on their proficiency of the language. They can also select specific Professions, Situations or Conversations to learn English.

What to expect?

Designed especially for the mobile medium, the Learn English program teaches spoken English through simple stories and everyday situations that the common man can relate to. So now, a driver or a receptionist can listen to lessons aligned to his/her profession. Similarly, subscribers can listen to conversations based on situations they might encounter everyday!

Daily SMSs and practice tests are a part of the learning package.

Salient Features: To make the program user-friendly and self-paced, certain options such as bookmarks, pause, business card and "refer a friend" have been introduced. Feedback is also sourced from the user, based on which necessary changes can be brought about.

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Publication:India PRwire
Date:Jan 4, 2011
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