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Amherst Media.

Amherst Media

PO Box 586, Buffalo, NY 14226

www.amherstmedia.com

Four new photography guides instruction neo-pro and would-be pro photographers on some of the foundations of achieving and marketing professional-quality work. Jeff Smith's PROFITABLE PORTRAITS: THE PHOTOGRAPHER'S GUIDE TO CREATING PORTRAITS THAT SELL (1584281529, $29.95) tells how to target a client's needs to create a salable portrait. In choosing this focus over that of producing an artistic product, chapters are able to focus on identifying a client's unique tastes, using that knowledge to create demand for work, and making associated decisions from clothing and background choices to lighting and posing. Especially powerful when covering photo repair and retouching. Stephen A. Dantzig, PsyD.'s LIGHTING TECHNQIUES FOR FASHION AND GLAMOUR PHOTOGRAPHY (1584281472, $29.95) focuses on light and its effects on setting mood. Learn how light affects photo quality, how to meter for excellent exposures for either film or digital modes, and how to control image color and lighting through a title which focuses exclusively on fashion photography needs. Next, market your photography skills with Kathleen Hawkins' MARKETING & SELLING TECHNIQUES FOR DIGITAL PORTRAIT PHOTOGRAPHY (1584281634, $34.95), which covers all the basics from identifying a market niche to target photo marketing to advertising effectively, proofing presentation tips, and developing a personal website. Color and black and white photo examples abound. If you're an Adobe Photoshop beginner and just want to learn basic photo touching elements, be sure to pick up Michelle Perkins' BEGINNER'S GUIDE TO ADOBE PHOTOSHOP ELEMENTS: EASY LESSONS FOR RAPID LEARNING AND SUCCESS! (1584281383, $29.95). Chapters review all the basics of how to work with digital images in Elements: from adjusting color and converting images to sepia to using filters, working with layers, and adding artwork to a photo. All are excellent, basic photography references: very highly recommended.
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Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:Profitable Portraits: The Photographer's Guide to Creating Portraits That Sell; Lighting Techniques for Fashion and Glamour Photography; Marketing and Selling Techniques for Digital Portrait Photography; Beginner's Guide to Adobe Photoshop Elements: Easy Lessons for Rapid Learning and Success!
Author:Donovan, Diane C.
Publication:MBR Bookwatch
Article Type:Book Review
Date:Sep 1, 2005
Words:302
Previous Article:At Home with Pictures.
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