American Airlines Adds Boarding Pass Printing Facility to Mobile Device.
Travel Business Review - 23 June 2010(c)2005 - Electronic News Publishing - http://www.enpublishing.co.uk
American Airlines, a subsidiary of US-based holding company AMR Corporation (NYSE: AMR), has announced a mobile YADA device (Your Assistance Delivered Anywhere) to serve customers with a facility to print boarding passes.
The mobile YADA device will offer information on flights, gates, standby lists, print bag tags and boarding passes. The airline's customers in Dallas/Fort Worth; New York; Chicago; Miami; Boston; Albuquerque; St Louis; and San Juan, Puerto Rico, will be helped by airport employees in the airport.
The airline vice president for airport services planning, Mark DuPont, said, 'YADA is a major step in the enhanced customer experience at American Airlines and is part of a suite of real-time technologies that have transformed our operations. Today, customers interact with airport employees primarily at the counters in front of and behind security. YADA allows us to better assist customers anywhere in the airport, especially during weather-related, off-schedule operations when lines can become long.'
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|Publication:||Travel Business Review (TBR)|
|Date:||Jun 23, 2010|
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