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Advisors Asset Management (AAM) and Fixed Income Securities (FIS) Unite Under AAM Brand.

Rebranding Milestone Reflects Continuing Evolution of Innovative Investment Solutions Partner

MONUMENT, Colo. -- Advisors Asset Management, Inc. (AAM), a leading investment solutions partner, and division of Fixed Income Securities, Inc. (FIS), today announced a rebranding unifying the company's two divisions under the AAM name. FIS and AAM will now operate under a single corporate brand while continuing to offer the full complement of exceptional support and investment services that have set it apart since 1979.

The AAM brand better reflects the firm's role as a comprehensive investment solutions partner, offering a vast array of financial tools, leading technologies, and industry expertise. Over the past decade, AAM has expanded its offerings to meet the changing needs of its business partners. AAM's technology and portfolio capabilities now encompass a wealth of products and services beyond the fixed income offerings that were its original focus. The rebranding also strengthens the AAM name, allowing the company to put all its resources behind a single identity.

"Refocusing our brand will help take Advisors Asset Management to the next level of providing complete investment solutions to our partners by allowing us to bring a more consistent and accurate image to the marketplace," said Scott Colyer, Chairman and CEO of AAM. "We are proud of our heritage as an innovator in fixed income technology and services. We have a history built on change, and the AAM brand best accommodates our current and future business model, allowing us more flexibility with regard to product distribution and market expansion."

The branding initiative is an important milestone in the company's development. FIS was established nearly 30 years ago as a bond outsourcing resource for financial institutions. In 1998, the company expanded its trading and analytical capabilities through a merger with Sterling Resources, Inc., an income and wealth preservation company founded by Mr. Colyer. By 2004, FIS had acquired the UIT-based company Matrix Unit Trust, Inc., and launched AAM as a division of FIS specializing in investment products that seek to control risk and add diversification to income-producing portfolios.

Today, the fast-growing firm continues to be an investment solutions partner for Broker/Dealers and advisors. AAM offers direct access to the fixed income markets, Unit Investment Trusts (UITs) and Structured Products. Additionally, AAM provides extensive financial support, including portfolio construction, analytics and Separately Managed Accounts (SMAs).

"Knowledge, experience, and personalized service have been the cornerstones of AAM throughout its evolution," said AAM President Andrew Williams. "We have built solid brand equity for both the FIS and AAM names, and we have established ourselves as a trusted business development partner providing value-added support and investment solutions. AAM will maintain the same look and feel we've branded over the years, and our partners will recognize the same high-touch services and quality offerings they have come to expect."

About Advisors Asset Management

Advisors Asset Management, Inc. (AAM) is an investment solutions partner for Broker/Dealers and advisors, offering a vast array of financial tools, leading technologies, and industry expertise. AAM provides bond services, portfolio support, financial tools, Unit Investment Trusts (UITs), structured products, and Separately Managed Accounts (SMAs). Established in 1979, AAM has nine major offices across the nation and partners with more than 75 broker/dealers (25,000 registered reps), 2,500 independent registered advisors, and 175 street accounts which includes small and regional BDs and wirehouses. AAM is a broker/dealer, member FINRA/SIPC and SEC registered investment advisor. For further information about investment solutions offered by AAM, please visit:
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Publication:Business Wire
Date:Jun 16, 2008
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