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Title Author Type Date Words
The girl in the moon: she's one of the oldest brand mascots around, and she's as mysterious as ever. Klara, Robert Apr 4, 2016 712
Ad review: A-B's bowl spots. Feb 7, 2013 490
Corona Extra aims to evolve "find your beach" campaign in 2012. Mar 28, 2012 397
Pacifico kicks off "Well Traveled Beer" Facebook campaign. Brief article Jul 6, 2011 238
Newkie Brown launches "Walk the Dog" promotion. Brief article Mar 18, 2011 163
Convenience an edge in fight for beer sales. Sep 27, 2010 379
Right at home: freedom and domesticity in the language and imagery of beer advertising 1933-1960. Corzine, Nathan Michael Report Jun 22, 2010 12622
Lite "taste protector" ads pulled because of Mafia imagery. Brief article Jun 4, 2009 240
Crown to debut new creative for Modelo Especial. Brief article Apr 30, 2009 271
Advertising industry sees passing of an era as InBev changes agency relationships. Brief article Apr 8, 2009 122
On radio it was baseball and beer. Absher, Frank Mar 1, 2009 384
New campaign tells the story of the Widmer Brothers. Brief article Jul 28, 2008 212
The demon drink. Berger, Rose Marie Jan 1, 2007 793
BODUM DOES A DOUBLE TAKE WITH NEW LINES. O'Connor, Carla Webb Brief article Jul 31, 2006 295
Ad brews up storm. Brief article Jun 22, 2006 158
New A-B designated driver spot. Brief Article Feb 13, 2006 154
Distributors balk at micro's racy beer label. Brief Article Feb 6, 2006 255
Anheuser may cut back on future Super Bowl advertising. Brief Article Feb 6, 2006 138
A-B's new ad chief will face scrutiny at the Super Bowl. Brief Article Jan 30, 2006 213
St. Pauli releases poster. Brief Article Jan 23, 2006 161
Anheuser stakes out turf in swimsuit issue. Brief Article Jan 16, 2006 140
Anheuser hires new ad agency for Bud Select. Brief Article Jan 2, 2006 103
Anheuser-Busch defends against Miller taste claims. Brief Article Dec 5, 2005 264
Connecticut wants to ban Bad Elf Ale, citing label representation of Santa. Nov 7, 2005 757
AirTran takes offence at discount airline ad. Brief Article Oct 27, 2005 190
Miller High Life revives retro "Girl on the Moon". Sep 19, 2005 594
Brewers tie in with NFL teams. Brief Article Sep 12, 2005 302
Beer brewer ISO Teflon coating. Kubetin, Sally Koch Brief Article Aug 1, 2005 269
Beer brewer ISO Teflon coating. Kubetin, Sally Koch Brief Article Aug 1, 2005 285
Protests greet launch of B-to-the-E in U.K. Brief Article Jul 11, 2005 314
CAMY calls for tighter alcohol ad standards. Jul 11, 2005 371
A-B works to burnish Michelob's specialty credentials. Brief Article Jul 11, 2005 97
Regulators reject A-B complaints about Miller. Apr 18, 2005 482
Rogue Ales told to remove flag from beer ads. Apr 4, 2005 358
Ad war taken up by Feds. Brief Article Mar 21, 2005 212
Old Style "Our Year, Our Beer". Brief Article Feb 21, 2005 239
Swedish Bikini Team lives! Brief Article Feb 7, 2005 80
A-B drops Janet Jackson Super Bowl spoof. Brief Article Feb 7, 2005 177
New Belgium Brewing Co. launches TV ad campaign. Brief Article Jan 31, 2005 260
Miller and A-B continue to trade ad blows. Brief Article Jan 24, 2005 918
ABC and ESPN reject three Anheuser ads. Brief Article Jan 10, 2005 203
August III to appear in new ad campaign. Jan 10, 2005 404
A-B will promote retro aspects of Budweiser. Brief Article Jan 3, 2005 91
Coors pulls low-carb taste test ads. Brief Article Jan 3, 2005 279
Networks pull SABMiller ads. Dec 27, 2004 406
CSPI complains to the FTC about some Bud Light ads. Brief Article Dec 27, 2004 243
Anheuser strikes back, with humor this time. Brief Article Nov 29, 2004 111
Miller puts UAW label in beer advertising. Brief Article Nov 29, 2004 112
Digital Kitchen. Aug 30, 2004 241
Miller Brewing Co. launches new taste test ads. Brief Article Aug 23, 2004 172
Coors image still teetering. Brief Article Jul 6, 2004 84
When ads campaign. Freund, Charles Paul Brief Article Jul 1, 2004 210
Brewers behaving foolishly. Reid, Peter V.K. Jun 28, 2004 696
Magic Hat Brewing Co. Brief Article Jun 7, 2004 94
Bridgeport Brewing Co. of Portland, OR, is launching an advertising blitz for its Bridgeport IPA, a brand that has been nominated by the prestigious Brewing Industry International Awards for a medal. Brief Article May 31, 2004 96
St. Pauli Girl Brewery. Brief Article May 24, 2004 182
August IV says A-B will reexamine ad content. Brief Article Apr 26, 2004 213
Molson USA. Brief Article Apr 19, 2004 98
A-B launches PR campaign on low carb. Mar 29, 2004 354
Coors U.K. in hot water over health claims. Brief Article Mar 15, 2004 131
Sechs beer billboards draw controversy. Brief Article Mar 15, 2004 216
This year, Corona Extra will launch a series of ads that embrace the Corona ideal of "fun in the sun in new ways.". Brief Article Mar 15, 2004 160
Barley may be aphrodisiac, Molson hints. Brief Article Mar 8, 2004 155
New MGD ads take on the mighty Bud. Brief Article Feb 23, 2004 277
Labatt U.S.A. Brief Article Feb 23, 2004 91
St. Pauli Girl's Oktobeerfest promotion. Brief Article Feb 23, 2004 123
Faced with trademark issue, Boulevard Brewing Co. cancels Lewis & Clark ad campaign. Brief Article Feb 23, 2004 223
Bass' new national TV campaign, "A Little Bit of Better," broke on February 9. Illustration Feb 16, 2004 172
Sechs sells on our nation's byways. Illustration Feb 16, 2004 241
St. Pauli Girl readies new poster for spring debut. Brief Article Dec 29, 2003 90
The Gambrinus Co. Brief Article Dec 29, 2003 81
Ad Age says new Miller spot "cool" but irrelevant. Brief Article Dec 29, 2003 232
Center for Science in the Public Interest attacks ad money to colleges. LaBroad, Molly Nov 24, 2003 389
Ad Age critic finally sees a Miller ad he likes. Brief Article Sep 29, 2003 296
Beer and spirits industries respond to two recent reports criticizing advertising standards. Sep 15, 2003 455
A-B begins broadcasting mini-films on web. Brief Article Aug 25, 2003 151
Miller buying more print ads. Aug 11, 2003 337
Importers steer clear of jiggle in TV ads. Brief Article Aug 11, 2003 124
Red Stripe. Brief Article Aug 11, 2003 221
Heineken spot pokes fun at lowbrow beer ads. Brief Article Jul 28, 2003 126
Twelve-packs of Beck's, Beck's Light and Beck's Dark. Brief Article Jul 21, 2003 173
Miller ads lambasted yet again by Ad Age. Jul 14, 2003 480
World Select based on old Anheuser Maerzen. Brief Article Jun 9, 2003 251
SABMiller to drop "Catfight" TV ads. Brief Article Jun 9, 2003 99
Osborn & Barr Communications, St. Louis, gains TransCon AG and its Pony Express brands as a new client. (Agency News). Brief Article Jun 1, 2003 84
Sapporo Beer. Brief Article May 5, 2003 105
Bottoms up! (BTW). Brief Article May 1, 2003 233
Ad Age critic likes Bud ads, despises Cat Fight. Apr 28, 2003 324
Ad group derides Miller "catfight" ad. Brief Article Apr 14, 2003 122
Schirf pours beer into Great Salt Lake in protest. (Weekly Specialty Beer Report). Apr 7, 2003 594
George Gale and Co. (Grapevine). Brief Article Apr 1, 2003 129
Heineken USA. Mar 10, 2003 138
Heineken USA. Brief Article Jan 20, 2003 174
Heineken U.S.A. Brief Article Dec 23, 2002 111
Corona. Brief Article Oct 21, 2002 137
New study says youth exposed to beer ads. Brief Article Sep 30, 2002 461
A-B stands by Bacardi. Brief Article Sep 23, 2002 87
Summit Brewing Co. Brief Article Sep 23, 2002 203
This Thanksgiving, Miller Lite gives legal-drinking age consumers a "warm welcome home" during its "Back In Town" promotion. Brief Article Sep 23, 2002 125
Michelob Light preparing new ad campaign. Brief Article Aug 19, 2002 115
United States Beverage. Brief Article Aug 5, 2002 124
Coors picks agency to pitch Hispanics. Brief Article Jul 22, 2002 130
Pilsner Urquell. (New Import Products). (advertising campaign). Brief Article Jul 22, 2002 113
The Pittsburgh Brewing Co. Jun 10, 2002 137
Court allows ATF time to make new rules. Brief Article May 20, 2002 255
Diageo plans to create its own ad network. Brief Article May 20, 2002 280
New Century Brewing chooses agency. (Weekly Specialty Beer Report). Brief Article May 6, 2002 139
Barton Beers. Brief Article May 6, 2002 158
Barton Beers. (launches advertising campaign for St. Pauli Girl beer). Brief Article Apr 29, 2002 171
Corona Extra. Brief Article Mar 11, 2002 187
Hootie & The Blowfish. Brief Article Mar 4, 2002 92
Bud Clydesdales are "most liked" Bowl ad. Brief Article Feb 25, 2002 378
Cover colleen Angelica Bridges. Brief Article Jan 21, 2002 108
New Boston TV ads. Brief Article Dec 31, 2001 241
Pilsner Urquell pulls billboards after controversy. Brief Article Dec 24, 2001 224
Diageo runs liquor ads on NBC network. Brief Article Dec 24, 2001 255
Califano slams NBC. Brief Article Dec 24, 2001 430
Anheuser supports Red Label with glossy ads. Brief Article Dec 10, 2001 350
"Polygamy Porter" billboard rejected. (Weekly Specialty Beer Report). Brief Article Nov 19, 2001 222
Boston Beer pulls ads using Affleck. Brief Article Aug 20, 2001 140
Leinenkugel to field television spots. Brief Article Jul 16, 2001 131
Court dismisses beer labeling case. Brief Article Jul 2, 2001 91
Busch IV is "Advertiser of the Year" at Cannes. Brief Article Jun 25, 2001 157
A new Foster's campaign. Brief Article May 28, 2001 99
Ad Age critic lambastes Miller advertising. Brief Article Mar 26, 2001 192
Decoding competitive propositions: a semiotic alternative to traditional advertising research. Harvey, Michael; Evans, Malcolm Mar 22, 2001 5559
New ads for Henry's. Brief Article Mar 5, 2001 81
Anheuser-Busch wins Super Bowl "Ad Meter". Brief Article Feb 5, 2001 176
Microbrewer's billboard raises hackles in Utah. Brief Article Feb 5, 2001 424
Miller drops billboards in Portland, OR. Brief Article Aug 28, 2000 324
Miller tries to revive Molson with new ads. Brief Article Jul 10, 2000 234
The "Swedish Bikini Team". Brief Article Jun 26, 2000 106
Coors promotes Montana barley growers. Brief Article Jun 26, 2000 212
Olde Miss Frothingslosh model dead at 54. Brief Article Jun 5, 2000 201
In a new promotion. Brief Article May 29, 2000 175
Budweiser Deniela Pestova. Brief Article Apr 10, 2000 98
Miller buys TV time for Henry Weinhard's. Brief Article Apr 10, 2000 199
Sound WAVES TOUR 2000. Brief Article Apr 10, 2000 101
The Coors Brewing Company. Brief Article Mar 20, 2000 103
Miller revives "Miller Time" theme for Lite. Mar 13, 2000 713
Molson's "Cool Summer" promotion. Mar 13, 2000 116
Anheuser partners with American Rivers. Mar 13, 2000 209
Corona Extra. Mar 13, 2000 126
A-B tops beer industry ad spending (naturally). Brief Article Feb 28, 2000 252
Miller initiates ad campaign. Brief Article Feb 14, 2000 108
Miller launches reworked ad campaign. Brief Article Jan 31, 2000 577
Bud ads at Iran game. Brief Article Jan 24, 2000 172
Anheuser locks up Super Bowl XXXIV. Brief Article Dec 20, 1999 124
Redhook spends big on ad campaign. Brief Article Aug 30, 1999 146
Miller Brewing Company. Brief Article Aug 23, 1999 92
Brewer sues ad agency over unapproved hemp beer ads. Jun 21, 1999 466
Miller set to capitalize on emerging trends. Jun 7, 1999 739
Micros joining the ranks of beer marketers. Oct 19, 1998 734
Group agitating for end to Internet beer sales. Jan 5, 1998 417
August Busch III television ads hit the airwaves. Jul 7, 1997 295
NAD asks Anheuser-Busch to stop attack ads. Apr 7, 1997 290
Clinton asks FCC to restrict liquor ads. Apr 7, 1997 133
New Miller Lite campaign stirs debate. Mar 3, 1997 842
Ad Age reviewer pans new Lite spots. Feb 17, 1997 168
Running ads diagonally. Reina, Laura Feb 8, 1997 587
WSJ ad critic pans Miller's Miller beer advertising campaigns. Jan 13, 1997 222
Miller hires new advertising agencies for Lite, Miller Genuine Draft. Dec 23, 1996 170
Internet mischief makers target Miller and Coors. Nov 18, 1996 253
Mormon Church opposes Coors lending name to ice arena. Sep 16, 1996 527
Miller pulls TV commercial after mayoral protest. Jul 15, 1996 122
Heileman takes flak for EX ad campaign. Nov 13, 1995 141
Advertising, price, and welfare: evidence from the U.S. brewing industry. Tremblay, Victor J. Oct 1, 1995 8416
Miller reviews Genuine Draft ad account. Aug 28, 1995 184
Unaired Pabst ad stirs controversy in Alaska. Jun 19, 1995 281
AAP recommends ad ban; BI responds. Feb 20, 1995 337
Ad Age ranks "Mega Brands." (Advertising Age magazine) Nov 28, 1994 129
Ad Age critic pans new Budweiser spots. Nov 14, 1994 402
NNN coordinates two national ad buys in newspapers. Giobbe, Dorothy Oct 29, 1994 443
Al Capone makes poor spokesman, Heileman concedes. Jun 20, 1994 198
Super Bowl postscript: ad critics evaluate Bud Bowl. Feb 7, 1994 268
GABF settles with Boston Beer Co. on ad guidelines. Dolinsky, Arthur L.; Caputo, Richard K.; Pasumarty, Kishore; Quazi, Hesan Jan 17, 1994 336
Miller launching national campaign for Icehouse brand. Jan 10, 1994 82
Molson U.S.A. switches ad agencies. Nov 1, 1993 117
Guinness Import Co. launches TV campaign. Oct 25, 1993 145
Red Stripe beer gets role in summer movie. Jul 19, 1993 134
Making advertising work for the industry. Editorial Jul 12, 1993 533
A-B ad agencies offer clues to new products. Jul 5, 1993 96
Miller Brewing Co. to sponsor N.B.A. hoops for four years. Jun 28, 1993 130
That's that for "It's it," as Miller returns to familiar "Great Taste, Less Filling" advertising theme. Jun 21, 1993 317
A-B takes flak for botched "Bud Light Spotlight." (Anheuser-Busch Companies Inc.) Jun 14, 1993 257
Brewer reports it's "Miller Time" once more. Jun 7, 1993 139
Zima expands market, launches TV spots. May 31, 1993 210
Beer ads receive ad industry recognition. May 24, 1993 153
Black Star ads deemed Ad Age's "Best of Show" in ad competition. May 24, 1993 243
Stroh supports super-premium Augsburger with off-beat advertising campaign. May 10, 1993 238
MGD "Train" spots extend to POS retail promotion displays. Apr 26, 1993 152
Shiner Bock gets national exposure. Apr 12, 1993 116
Miller Genuine joins Harley-Davidson for Muscular Dystrophy Association promo. Apr 5, 1993 179
Critics blast new Colt 45 campaign. Mar 8, 1993 329
Genuine Draft Light launches tagline. Mar 8, 1993 124
San Miguel, Barton debuts poster offer. Mar 1, 1993 164
Sharp's delivers a new ad message of "anything, anytime." (Miller Brewing Co.'s non-alcohol brew) Feb 22, 1993 197
Genuine Draft ad continues message. Feb 15, 1993 126
Genessee taps agency. Feb 8, 1993 101
Coors sponsors pro hockey in Memphis. Feb 8, 1993 166
Genuine Draft ad cited with award. Feb 8, 1993 125
Austin microbrewery names first agency. Feb 8, 1993 136
Moosehead spot claims Clinton did not "avoid the draft." (Moosehead Breweries Ltd.'s advertising; Bill Clinton) Jan 25, 1993 210
Houston distributor teams with an Oiler. Dec 28, 1992 122
Young & Rubicam awarded High Life. Dec 14, 1992 134
Miller signs Bird. Dec 14, 1992 152
Century Council targets underage buys. Nov 16, 1992 180
Coors Cutter ads are aired nationally. Nov 2, 1992 176
Bud Dry repositions itself in new spots. Oct 12, 1992 104
Vintage Bud Light spot is inducted into Hall of Fame. Oct 5, 1992 157
Pabst will launch grocery trade ads. Sep 21, 1992 145
Stroh huddles up with Golden Gophers. Aug 31, 1992 212
Football campaign hits hard for Bud. Aug 31, 1992 141
Busch beer buyers will be wearing denim. Aug 31, 1992 129
Haake Beck to debut its newest spots. Aug 31, 1992 150
New Bud campaign recalls old TV ads. Aug 17, 1992 170
Bud Light airs its newest ad campaign. Aug 10, 1992 167
'Fishing' continues Stroh's new campaign. Aug 10, 1992 196
Holsten selects local artwork for ads. Aug 3, 1992 139
Coors' new "Now, Not Now" spot is aired nationally. Aug 3, 1992 205
Busch ads to stay in the "mountains." (Anheuser-Busch Companies Inc.'s western inspired advertising) Jul 27, 1992 130
Lite beer spot has gone high-tech. Jul 27, 1992 193
Scottish & Newcastle unveils new campaign. Jul 13, 1992 207
Cycling events help Coors Light gain. Jul 13, 1992 157
Lite's "Visitors" ad ices "It's It" theme. Jun 29, 1992 155
Getting with the times. Editorial Jun 22, 1992 247
Miller uses music in Hispanic spots. Jun 15, 1992 144
Old Milwaukee debuts new characters with familiar theme in "great outdoors". Jun 15, 1992 210
Miller, Fox network combined for PSA. Jun 8, 1992 182
Malt liquors continue to draw criticism. May 18, 1992 586
Miller unveils new summer promotion. Apr 6, 1992 199
"La Bat" promotion boosts spring sales. Apr 6, 1992 153
Stroh's spots tell tale of those who will "do anything." (Stroh Brewery Co.'s television commercials) Apr 6, 1992 248
Cincinnati festival gets Coors Light. Apr 6, 1992 103
Extra Gold taps Chicago agency. Mar 30, 1992 101
Coors Light cans will start talking. Mar 16, 1992 200
World League signs Bud to sponsorship. Mar 16, 1992 171
A-B takes on its own media buys. Mar 9, 1992 147
Beck's airs first network TV spots. Mar 2, 1992 226
"Beer is back." (advertising campaign of Coors Extra Gold beer) Feb 10, 1992 354
New Michelob campaign captures "the kinder, gentler '90s." (Anheuser-Busch Companies Inc.'s beer advertising campaign) Feb 10, 1992 227
Ireland's support keys Bud promotion. Feb 3, 1992 170
Miller will "Paint Town Green" on St. Patrick's Day. Jan 20, 1992 137
Bohemia begins Valentine's promotion. Jan 20, 1992 147
Dos Equis putting a spin on romance. Jan 13, 1992 127
Asahi now L.A.'s only rooftop neon. Dec 16, 1991 204
Super SCoors II offers $1 million. Dec 16, 1991 241
Lite Super Bowl materials include football figurines. Dec 16, 1991 173
Lite spots to hit the airwaves. Brief Article Dec 2, 1991 187
New Bud Dry ads stress responsibility. Brief Article Nov 18, 1991 109
Tw new posters support Killian's. Brief Article Nov 18, 1991 184
Surgeon General asks industry to pull ads appealing to youngsters. Nov 11, 1991 366
New Budweiser ads feature "real people." (Budweiser's television advertising) Nov 4, 1991 256
Rolling Rock unveils new truck graphics. Oct 28, 1991 162
Molson adds agency and drops another. Brief Article Oct 21, 1991 227
Wildlife plaques are now available from Miller High Life beer. Oct 7, 1991 139
Miller starts season with ticket giveaway. Sep 30, 1991 197
Busch, Busch Light offer denim jackets. Sep 2, 1991 82
The smell of hypocrisy. Corn, David column Aug 26, 1991 335
Lite announces new advertising. Jul 15, 1991 322
Leinenkugel's aims at Chicago market. Jul 15, 1991 146
Michelob Light to begin summer radio ads. Jul 1, 1991 147
Miller, ABC-TV to air "Ultimate Football Fantasy" program. Jun 24, 1991 228
Double Diamond reflects history in new mirror. Jun 24, 1991 150
Genesee breaks advertising campaign this month. Jun 17, 1991 228
Old Milwaukee spot addresses old issues. Jun 10, 1991 250
Coors Light must drop its slogan. Jun 3, 1991 187
O'Doul launches new ad campaign. Jun 3, 1991 181
"Mountain man" campaign expands. Jun 3, 1991 122
Carlsberg announces 1991 promotions. May 20, 1991 240
Coors to air "bunny" commercial. May 20, 1991 209
Miller High Life a hit during ESPN baseball games. May 20, 1991 133
Guinness unveils "Beer you've been practicing for" spot. May 6, 1991 167
Molson revives "Canadian Wildlife" ads. May 6, 1991 200
Coors Light begins Hispanic promotion. Apr 22, 1991 177
"Largest 12-pack" offered by Stroh's. Apr 22, 1991 229
Pilsner Urquell's advertising moves to "mainstream." Apr 15, 1991 225
Bud Bowl 3 was successful promo for Anheuser-Busch. Apr 15, 1991 249
Molson USA will drop two of four advertising agencies. Mar 18, 1991 206
Smart service promotes smart drinking, A-B says. Feb 18, 1991 229
Coors launches regional promotion. Jan 28, 1991 356
Bohemia courts Valentine drinkers. Jan 28, 1991 234
"Inspiring" Bass ads open brand's 1991 campaign. Jan 28, 1991 404
Light beer shows strong growth. Jan 14, 1991 276
Molson "couple" returns after hiatus. Nov 12, 1990 261
Associated names Paladin II Ltd. as beer brands' new promotion agency. Oct 22, 1990 168
Extra Gold launches new advertising plan. Oct 15, 1990 156
D'Arcy Masius Benton & Bowles, A-B celebrate 75 years as agency and client. Sep 10, 1990 289
Pilsner Urquell's major campaign a "Bohemian" fling. Jul 30, 1990 301
Miller names new agency for hispanic marketing. Jun 18, 1990 147
Guinness Import names new agency for Bass. Jun 4, 1990 204
Sapporo selects Team One for draft account. May 14, 1990 171
All Brand promotes Dos Equis "EXXperience." (beer advertising) Feb 12, 1990 303
Texas Light disputes flavor claims from Sharp's and O'Doul's no-alcohols. Feb 5, 1990 450
Beer ads curtailed in NCAA hoop tourny. Dec 4, 1989 169
Miller's new ads spot true American heroism. Nov 27, 1989 312
Miller starts "super" promotion. Nov 13, 1989 174
Miller Brewing Co. picks 6 radio bands for regional & national spots. Nov 13, 1989 298
Stroh Brewery Co. airs new television advertisements. Oct 30, 1989 430
Ads trigger sales jump for G. Heileman. Oct 9, 1989 266

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