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Abu-Ghazaleh Launches "Famous Arab Trademarks" Initiative.

HE Dr. Talal Abu-Ghazaleh, chairman of the Arab Society for Intellectual Property (ASIP), launched an initiative that sheds light on the widely recognized and famous Arab trademarks on the regional and global levels as a part of its mission in developing and enhancing Intellectual Property (IP) protection in the Arab world.

The launch came during a workshop organized by ASIP in collaboration with the Licensing Executives Society -- Arab Countries (LES-AC), entitled "Famous Trademarks" that was held in conjunction with World Intellectual Property Day with the aim to keep abreast with the latest developments in the IP field to build a better future for the next generation.

Ms. Majd Khaddash, ASIP manager, said that the Society exerted great efforts in supporting the Arab trademarks, maximizing trademark rights and increasing the level of their prevalence, noting that ASIP is working on establishing an association for the protection of well-known Arab trademark owners.

Based on the proposed bylaws of the association, its objectives include promoting awareness on the importance of trademarks by holding conferences and seminars, featuring famous trademarks in the Arab world and improving capacity building of staff working in this field through training and learning. The association, according to Khaddash, will be a platform to exchange ideas and help owners manage and protect their trademarks at regional and global levels.

During the workshop, a host of experts tackled a number of trademark related issues including the importance of trademarks and rights of trademark holders. Mr. Charles Shaban, executive director of Abu-Ghazaleh for Intellectual Property (AGIP), briefed attendees on the concept of Famous Trademarks, their Values, in addition to Domain Names, while Dr. Mohammad Al Jaghbeer, head of Organizations and International Agreements at the Ministry of Industry and Trade and Supply/ Industrial Property Directorate, talked about the national and international legal framework for the protection of well-known trademarks.

Meanwhile, Mr. Malek Hamdan, AGIP Valuation manager, reviewed the factors and standards that lead to the fame of a trademark in addition to trademark valuation.

It is noteworthy to mention that ASIP was established in 1987 in Munich, Germany under the name "Arab Society for the Protection of Industrial Property". It aims at promoting and developing Intellectual Property protection system in the Arab world through a set of concepts of public awareness in IP rights and its influential role in globalization, in addition to developing and identifying effective mechanisms to support Intellectual Property rights worldwide by appropriate methods to create harmony among regional and global laws.

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Date:May 14, 2019
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