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About, Inc. Becomes iXsystems' First iXtreme StarSP.

SAN JOSE, Calif., July 10 /PRNewswire/ --

About, Inc., the leader in online targeted marketing, has become the charter member of iXsystems' iXtreme StarSP Program, which rewards the server company's valued customers with special volume discounts, rebates, and co-marketing opportunities.

"As the sixth-largest Web property, we have a huge responsibility to our millions of users -- to not only provide them with access to the largest library of original content on the Net, but also to make that access fast and reliable," said Sarah Plath, senior vice president of Internet technology for About, Inc. "To power our extensive worldwide network, we rely on iXtreme Internet servers from iXsystems. We're pleased to be the charter member of iXsystems' new iXtreme StarSP program."

About the iXtreme StarSP Program

The iXtreme StarSP Program offers service providers:

-- Priority production and shipping

-- Priority access to new products

-- Rebates and discounts on volume purchases

-- Free operating system support and special on-site service rates

-- Use of the "iXtreme Performance" logo

-- Participation in co-marketing projects

About iXsystems, Inc.

iXsystems, Inc. (formerly BSDi) is a leading provider of rack-optimized server solutions for the Internet infrastructure. For more information, call iXsystems, Inc. at 408-535-6800 or email info@ixsystems.net.

About

The Human Internet(TM)

About, Inc. is the mirror image of its parent company PRIMEDIA Inc. -- both are complete targeted environments for users and marketers. PRIMEDIA Inc. owns and operates print, video, and Internet businesses focused on consumer and business-to-business audiences, such as Seventeen, Fly Fisherman and Modern Bride, whereas About has more than 700 topic sites, each overseen by a professional Guide, with similar topics, such as Teen Advice, Fly Fishing and Marriage. The About Network provides customers with an experience unlike any other on the Web -- including the Internet's best link directories, original content, community features and commerce opportunities. Media Metrix (January 2001) ranks About.com as the 6th largest Web Property. For more information, see www.about.com.

This release contains certain forward-looking statements concerning PRIMEDIA's operations, economic performance and financial condition. These statements are based upon a number of assumptions and estimates, which are inherently subject to uncertainties and contingencies, many of which are beyond the control of the Company, and reflect future business decisions, which are subject to change. Some of these assumptions may not materialize, and unanticipated events will occur which can affect the Company's results.

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Publication:PR Newswire
Date:Jul 10, 2001
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