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AT&T SIGNIFICANTLY ENHANCES INTERNATIONAL CALLING SERVICES

 BASKING RIDGE, N.J., Nov. 9 /PRNewswire/ -- Enhanced and simplified international calling services announced today by AT&T offer consumers more savings at more times to more countries than any other major long- distance company.
 In one of its most significant changes to international calling service in an increasingly competitive market, AT&T now offers several enhancements to Reach Out World Savings and AT&T USADirect Service.
 Reach Out World Savings enhancements are as follows:
 -- Countries covered by AT&T Reach Out World Savings jump from 53 to
 more than 250 -- all the countries to which AT&T provides direct-
 dialed international long-distance service.
 -- For $3 a month, AT&T Reach Out World subscribers get at least 20
 percent off basic prices during off-peak hours. They also get
 simplified pricing, paying only two rates, peak or off-peak, in
 contrast to the five possibilities they face now.
 -- Subscribers can pre-designate one international country and
 receive an additional discount of 15 percent, bringing their
 total savings to as much as 35 percent off AT&T's basic
 residential prices during off-peak hours. For a period of 60
 days beginning Dec. 1, AT&T plans to give subscribers the
 additional 15 percent discount on direct-dialed international
 calls they make to all countries in the world.
 -- Subscribers who use AT&T Calling Cards to make international
 calls from the United States will get a 5 percent discount, and
 an additional 15 percent if they call their pre-selected country.
 "Unlike other companies, AT&T does not restrict consumers to one or two international telephone numbers to realize savings. With Reach Out World Savings, they can call anyone at any number in the special country they pre-designate and save up to 35 percent," said Shaun Gilmore, AT&T vice president for global communications services.
 Reach Out World Savings subscribers will get additional savings when they use AT&T USADirect Service, which lets them call the United States from more than 125 countries directly or with the help of an English- speaking AT&T operator.
 -- When someone places a collect call using USADirect to a Reach Out
 World subscriber in the United States, the subscriber will get a
 $3.50 discount, which is 60 percent off the usual service charge.
 -- Reach Out World subscribers who place USADirect calls using an
 AT&T Calling Card will get a 5 percent discount. They will
 receive an additional 15 percent -- for a total of 20 percent --
 if they call from their pre-selected country.
 -- For a period of 60 days beginning Dec. 1, AT&T will give
 subscribers the additional 15 percent discount on calls from all
 countries where USADirect Service is available.
 "AT&T has always made it easy for consumers to stay in touch with the special people in their lives. Now, it is even more economical for them to do so," Gilmore said.
 Consumers may call 800-521-WORLD for more information.
 -0- 11/9/93
 /CONTACT: Julie Spechler, 305-662-6411, or home, 305-922-3537, or Fernando Figueredo, 305-662-6304, or home, 305-361-5976, both of AT&T/


CO: AT&T ST: Florida IN: TLS SU: PDT

AW-PC -- FL012 -- 2394 11/09/93 15:56 EST
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Publication:PR Newswire
Date:Nov 9, 1993
Words:521
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