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AT&T 'CALLING ON THE WORLD' FREE LASER SHOW LIGHTS UP OPENING NIGHT CELEBRATION FOR AMERICAN ATHLETIC GAMES, PRESENTED BY HERMAN'S

 AT&T 'CALLING ON THE WORLD' FREE LASER SHOW LIGHTS UP OPENING
 NIGHT CELEBRATION FOR AMERICAN ATHLETIC GAMES, PRESENTED BY HERMAN'S
 WHAT: AT&T "Calling on the World" Laser Show, a celebration of communication and ethnic diversity. Family-oriented outdoor light and sound spectacular-featuring animated laser imagery choreographed to an original 25-minute musical score.
 WHEN: Thursday, Sept. 17, 1992
 TIME: 8 p.m.
 WHERE: Great Lawn, Central Park, during opening night registration event for American Athletic Games, presented by Herman's
 WHO: Presented by AT&T, the global leader and provider of long- distance services including Reach Out World and Reach Out America.
 VISUALS: Brilliant red, green and blue laser beams project hundreds of images depicting communications techniques ranging from ancient cave paintings to high-tech computers.
 -- Laser graphics projected onto a four story high inflatable screen
 -- Entire laser show projected from aboard "Laser One" self- contained 33' long production vehicle-equipped with state of the art computers, revolving laser turret and 10,000 watt sound system.
 NOTE: "Laser One" available for boarding and taped footage at 6:30 p.m.; selected locations will be available for shooting the show.
 -- Thousands of people expected to attend
 AUDIO: -- Original musical score captures range of cultural sounds ranging from African drumming to guitar synthesizers.
 -- Synchronized audio with laser visuals.
 -- Multi-lingual chant "hello" created with digital sampling synthesizer.
 NOTE: Direct audio feed available.
 CONTACT: Stephanie Sussman of Custom Event Marketing, Inc., 212-692-4089, for AT&T
 -0- 9/15/92


CO: AT&T ST: New York IN: TLS SU:

TS-OS -- NY037 -- 9609 09/15/92 11:53 EDT
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Date:Sep 15, 1992
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