Printer Friendly

ASIAN PUBLISHER BUYS ATEX CIRCULATION.

Atex Media Command said last week it had sold a circulation and distribution system to the company that publishes Singapore's New Straits Times .

New Straits Times Press (NSTP), with headquarters in Kuala Lumpur, Malaysia, has four nationally distributed titles including the 136,600-circulation New Straits Times, the 222,200-circulation Berita Harian, the 34,200-circulation Malay Mail and the 76,900-circulation Harian Metro.

Once the system is fully implemented, Atex's Circulation Command system will enable NSTP to track all circulation activity and improve customer service. The system incorporates features to support subscriber as well as vendor management and will provide the company with the advantages of enhanced stock and product management, improved process automation and help to reduce costs with tighter vehicle and distribution control. Support for a range of circulation management accounts receivable functions is also supported.

NSTP currently uses an Atex Media Command Enterprise advertising system to manage its complete classified and display advertising operation.

The circulation software is the one bright sales spot in the Bedford, Mass.-based Atex's product portfolio, which grew like Topsy when Atex and Media Command merged last year.
COPYRIGHT 2003 The Cole Group
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003 Gale, Cengage Learning. All rights reserved.

Article Details
Printer friendly Cite/link Email Feedback
Title Annotation:New Straits Times Press implementing Atex Media Command's circulation software
Publication:NewsInc
Article Type:Brief Article
Geographic Code:9MALA
Date:Jan 27, 2003
Words:185
Previous Article:REPORT SEES DISTRIBUTION REVOLUTION.
Next Article:A STITCH IN TIME SAVES ...
Topics:


Related Articles
New digital arena, managing assets, is springing from publishing and promising benefits.
PRESSING AHEAD.
PUBLISHERS NOW COME EQUIPPED WITH BROAD ABILITIES Executives are groomed, trained, given experience in many roles on the way to the top.
PERSONS.
IS M&A ACTIVITY PICKING UP SPEED?
BRIEFS.
BRIEFS.
Newspaper free-for-all: former Post publisher spearheads national daily giveaway trend.
CREATE THE FUTURE DESIGN CONTEST OPENS FOR ENTRIES.

Terms of use | Privacy policy | Copyright © 2019 Farlex, Inc. | Feedback | For webmasters