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APPLETON PAPERS JOINS NATIONAL OFFICE PAPER RECYCLING PROJECT

 APPLETON, Wis., May 20 /PRNewswire/ -- Dale Schumaker, chief executive officer of Appleton Papers Inc., announced today that the company endorses the collective national effort to make office paper recycling successful and has joined the National Office Paper Recycling Project as a principal benefactor.
 "As the nation's leading producer of carbonless and thermal papers, we recognize that many of our products ultimately become a component of the office waste paper stream," said Schumaker, "however, as a producer of recycled carbonless and thermal papers, we are demonstrating that these products can and should be recycled. Nationally, the volume of office waste paper remains an underutilized resource. The best way to increase the value and practice of office waste paper recycling nationally is to promote the purchase of paper products produced from recycled paper. We support these initiatives as both sound business strategy and responsible national policy."
 The National Office Paper Recycling Project was formed in 1990 as a collaborative effort by corporations that manufacture paper, produce office machines that put images on paper, and those that collect and recycle office waste paper. In addition, the Project includes public interest groups that represent state and local governments which must respond daily to the demands of our nation's solid waste scenario. Managed under the auspices of the U.S. Conference of Mayors, the Project has enjoyed the full support and encouragement of the U.S. Environmental Protection Agency. Bowater Communications Papers, Inc., Canon U.S.A., Inc., Eastman Kodak Co., Fort Howard Corporation, Green Bay Packaging, 3M, Weyerhaeuser Co., and Xerox Corporation are some of the Project members.
 The goal of the Project is to minimize the recycling of office waste paper and to minimize its disposal. The Project members believe the solution to the office paper recycling challenge is contingent upon voluntary market-based initiatives in all three facets of the recycling process: Collection of office waste paper, reuse of waste paper as a raw material, and purchase of products with office waste paper content.
 To assure growth in sustainable office paper recycling programs the Project believes:
 -- the paper industry must be assured that buyers exist for recycled products;
 -- the paper industry must develop long-term capacity to use recovered paper in the manufacturing process;
 -- sufficient collection and processing be established; and
 -- office machine and imaging materials manufacturers should work together with the paper industry to enhance the recyclability of office paper.
 The Project, therefore, calls on users of office paper to simultaneously develop "buy recycled" programs and office waste paper collection programs keyed to market availability. Thus far, over 220 organizations representing more than two million employees and nearly fifty-thousand facilities have accepted the Project's challenge to triple office paper recycling by 1995. The Project asks the paper industry to make a formal commitment to meet the public's current and future demand for products containing recovered waste paper. The Project also encourages corporations, all levels of government, nonprofit institutions and consumers to buy such products and call on the federal government to expedite development of uniform definitions and labeling standards for recycled products.
 Appleton Papers Inc. is the world's leading manufacturer of carbonless paper for use in multipart business forms and is the sole producer of the NCR Paper(A) brand of carbonless paper. The company is the leading U.S. manufacturer of thermal paper for use in facsimile machines and other thermal imaging devices. Appleton Papers introduced the first recycled carbonless paper, NCR Paper brand Recover(R), in 1990, and the first recycled thermal paper, OPTIMA(R) Recover(R), in 1991. The company's Recover(R) recycled paper product lines are produced with a guaranteed minimum waste paper content of 50 percent including 10 percent post-consumer waste.
 Appleton Papers Inc. is headquartered in Appleton, Wis. The company operates pulp and paper mills at Roaring Spring, Penn., and Combined Locks, Wis.; a paper mill with deinking and recycling operations at West Carrollton, Ohio; converting plants at Appleton, Wis., and Harrisburg, Penn.; and capsule plants at Harrisburg and Portage, Wis.
 (A) -- NCR Paper is a trademark of NCR Corporation licensed to Appleton Papers Inc. and Appleton Papers Canada Ltd.
 -0- 5/20/93
 /CONTACT: Dennis Hultgren of Appleton Papers Inc., 414-749-8600, or Karen Nozik of the National Office Paper Recycling Project, 202-223-3089/


CO: Appleton Papers Inc.; National Office Paper Recycling Project ST: Wisconsin IN: PAP SU:

BM -- CL008 -- 0698 05/20/93 10:53 EDT
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Publication:PR Newswire
Date:May 20, 1993
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