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APPLE COMPUTER TO LAUNCH A NEW LINE OF MACINTOSH COMPUTERS FOR THE FAMILY

 APPLE COMPUTER TO LAUNCH A NEW LINE
 OF MACINTOSH COMPUTERS FOR THE FAMILY
 OVERVIEW: Apple USA will launch a new line of Macintosh computers
 designed for a unique set of first-time buyers, the
 family. The company will also announce a new
 distribution and support strategy which targets the
 consumer marketplace. Apple executives, including
 Chairman and CEO John Sculley, Apple USA President Bob
 Puette and Apple USA Vice President of Consumer Markets
 Keith Fox will be on hand for a presentation Q&A and
 luncheon. Attendees will include executives from Apple's
 new retail partners and supporting applications vendors.
 DATE: Monday, Sept. 14
 TIME: 11 a.m. to 1 p.m.
 PLACE: The New York Public Library, Celeste Bartos Forum
 Fifth Avenue at 42nd Street, New York, NY
 (use 42nd Street entrance)
 CONTACT/RSVP: Ginny Smith, 415-354-4426; or Constance Clark, 415-354-4460, both of Regis McKenna for Apple USA.
 (AAPL)
 -0- 9/10/92


CO: Apple USA ST: IN: CPR SU: PDT

KF-RM -- SJ002 -- 8132 09/10/92 15:08 EDT
COPYRIGHT 1992 PR Newswire Association LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1992 Gale, Cengage Learning. All rights reserved.

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Publication:PR Newswire
Date:Sep 10, 1992
Words:168
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