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 ATLANTA, Aug. 2 /PRNewswire/ -- Apple Computer, Inc. (NASDAQ-NMS: AAPL) and BellSouth Corporation (NYSE: BLS) today announced that BellSouth's Mobile Systems Group will offer communications products and services for products based on Newton technology.
 As part of the agreement, MobileComm, BellSouth's paging company, will provide wireless messaging through its paging network, for Newton-based products.
 BellSouth Cellular Corp. (BSCC), BellSouth's domestic cellular carrier based in Atlanta, announced its intention to work with Apple to investigate the market opportunities for a series of wireless communications products and services based on Newton technology.
 These efforts will build on Apple's strength as an innovator in designing and marketing user-friendly technology, and BellSouth's unique position as the leader in wireless communications. BellSouth offers nationwide paging, domestic cellular service and cellular, paging and wireless data operations on five continents.
 Utilizing the MobileComm paging network and the Newton MessageCard, a lightweight credit card-sized receiver manufactured for Apple by Motorola, Newton users will be able to receive postcard length messages and notification. This service is one of the first in a new series of electronic services to be marketed by Apple's Personal Interactive Electronics (PIE) division.
 The first member of the Newton family is the Newton MessagePad announced today. It allows people to gather, manage and communicate information with speed, clarity and effectiveness. By combining rich built-in communications capabilities with technology that actively assists people in getting work done, Apple has created a new class of Personal Digital Assistants (PDA).
 "Working with a world leader in wireless communications, such as BellSouth, helps us understand the needs of cellular and paging customers both now and in the future," said Gaston Bastiaens, general manager and vice president of the Personal Interactive Electronics (PIE) division of Apple. "This combination of BellSouth and Apple will help ensure delivery of innovative new products and services that meet the needs of an increasingly mobile society."
 "To make wireless communications accessible and usable to everyone, it's imperative that the products and services are simple to use and understand," said Steve Hamm, group president-Mobile Systems, BellSouth. "Newton and the MobileComm paging network take this ease of use to a new level. Additionally, BellSouth is pleased to be working with Apple on the integration of cellular with Newton technology."
 It is expected that the paging service will be launched in the fall of 1993. At that time, Newton MessagePad users will be able to choose from MobileComm's nationwide, regional or local coverage.
 Innovative wireless services such as ProLink, BellSouth Cellular Corp.'s recently announced one number service, will enable Newton customers to get the most out of their Communications Assistants. Newtons could be linked through one phone number with a customer's home, office and cellular phones, fax and pager. ProLink, combined with Newton technology, will give customers visual interface for prioritizing and managing their communications.
 Additionally, any Newton device with cellular capabilities will have access to the value-added services available to all cellular phone customers. Cellular custom calling features such as call waiting and call forwarding, plus free 911 calls (where available) and market and carrier specific services such as ProLink will be available to Newton customers who have activated cellular service.
 BellSouth Corporation is an Atlanta-based international telecommunications holding company. Its subsidiaries offer local telephone service in nine Southeastern states and mobile communications services worldwide, provide advertising and publishing services and market and maintain stand-alone and fully integrated communications systems.
 Headquartered in Cupertino, Calif., Apple Computer, Inc. develops, manufactures and markets computer systems, server systems, and personal digital assistants for use in business, education, the home, science, engineering and government. A recognized pioneer and innovator in the personal computer industry, Apple does business in more than 120 countries. Apple's Macintosh computers and LaserWriter printers were ranked highest in user satisfaction among business users in recent studies by J.D. Power and Associates.
 Apple, the Apple logo, and Macintosh are registered trademarks and Newton and MessagePad are trademarks of Apple Computer, Inc.
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 /CONTACT: Christopher Escher of Apple Computer, Inc., 408-974-2202; or Nicole Lipson of BellSouth Cellular Corp., 404-604-6493, home, 404-971-8507, or mobile, 404-314-0399; or Johnny Hales of MobileComm, 601-977-1656, or pager, 800-946-4646 P.I.N. 977-1656/

CO: Apple Computer, Inc.; BellSouth Corporation ST: California, Georgia IN: CPR TLS SU:

GK -- NY009R -- 8438 08/02/93 14:29 EDT
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Publication:PR Newswire
Date:Aug 2, 1993

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