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AMES NAMES BANKERS SENIOR VICE PRESIDENT, MARKETING

 ROCKY HILL, Conn., Dec. 7 /PRNewswire/ -- Peter Thorner, President and Chief Operating Officer of Ames Department Stores, Inc., today announced the appointment of Eugene E. Bankers as Senior Vice President, Marketing, a new position. He will be responsible for all aspects of Ames' advertising, sales promotion and market research.
 Bankers has been Vice President, Communications and Investor Relations at Shopko Stores, Inc., Green Bay, Wis., since 1991. Shopko is a Midwestern chain of 117 discount department stores with annual sales of $1.7 billion.
 Thorner said, "Gene Bankers' proven ability to develop advertising strategies based on an understanding of today's customer make him a valuable addition to our senior management team. His advertising, market research and communications experience, and merchandising background, will further strengthen our continuing effort to differentiate Ames in a very competitive environment."
 Bankers', who had been Shopko Vice President of Advertising, Sales Promotions, Special Events and Public Relations since 1982, assumed the additional responsibility of investor relations in 1991 when Shopko became a publicly traded stock on the New York Stock Exchange.
 He has spent most of his retailing career with Shopko, with the exception of 1977 to 1979, when he worked in a private wholesale and retail business. From 1979 to 1982 he was Shopko Director of Real Estate, supervising the chain's annual six- to 10-store expansion. Bankers was a Divisional Merchandise Manager from 1973 to 1977, responsible for merchandising toys, sporting goods, juvenile, housewares, electronics, photo, and lawn and garden equipment. He began his career at Shopko in 1967 as a buyer of toys, sporting goods, juvenile and electronic merchandise.
 Bankers is a board member of Retail Advertising & Marketing Association and a member of International Mass Retail Association's Advertising Steering committee.
 Ames (NASDAQ: AMES) operates 308 discount department stores in 14 Northeastern states.
 -0- 12/7/93
 /CONTACT: Marge Wyrwas of Ames Department Stores, 203-257-2659, or Andrea Priest of Ogilvy Adams & Rinehart, 212-880-5272/
 (AMES)


CO: Ames Department Stores, Inc.; Shopko Stores, Inc. ST: Connecticut IN: REA SU: PER

LG -- NY032 -- 1231 12/07/93 11:07 EST
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Publication:PR Newswire
Date:Dec 7, 1993
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