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AMERITECH, SUN-TIMES TEAM UP TO OFFER DIAL-UP FANTASY BASEBALL LEAGUE

 AMERITECH, SUN-TIMES TEAM UP TO OFFER DIAL-UP FANTASY BASEBALL LEAGUE
 CHICAGO, July 22 /PRNewswire/ -- Ameritech and the Chicago Sun-Times today announced they will offer a fantasy baseball line allowing the newspaper's readers to call a telephone number and pick their own team of professional baseball players.
 The contestants' teams, consisting of players from both the American and National Leagues, will compete against one another for prizes based on team performances. A $1,000 savings bond will be awarded each week to the top contestant. A $5,000 grand-prize for the 10-week contest features an all-expenses paid trip to the White Sox Fantasy Camp in Sarasota, Fla., next January.
 To enter, contestants call 1-900-WINNERS (1-900-946-6377). Callers pay $1.79 per minute for the service, which allows them to trade players along the way. Registration starts July 23, with the contest scheduled to begin Monday, July 27. More details will appear in the Sun-Times and air on WSCR-AM (820) starting Thursday.
 The fantasy baseball line is the result of a partnership between Ameritech and the Sun-Times to develop new information services to benefit the newspaper's readers and advertisers. The services will use call storage and processing capabilities offered by Ameritech Audiotex Services, Ameritech's voice response service bureau, and be carried on the Illinois Bell telephone network.
 "We're delighted to be working with the Sun-Times to combine the respective strengths of our organizations and develop new, useful services for Chicago-area consumers," said Herb Zureich, president of Ameritech Audiotex Services.
 Chuck Champion, Chicago Sun-Times vice president of promotion, said, "We're pleased to offer our readers another innovation in our audiotex program. We're confident our program with Ameritech will enhance those offerings and allow us to develop new products providing added value to readers and advertisers."
 The Sun-Times currently offers a menu of more than 20 audiotex services providing information ranging from the weather to stock market quotes via telephone lines.
 Several weeks ago, the Sun-Times introduced Opinion Line, a toll free (800) service that allows readers to respond to in-paper polls on subjects ranging from politics to sports. Ameritech co-developed the service.
 Ameritech is the Chicago-based parent of the Bell companies serving Illinois, Indiana, Michigan, Ohio and Wisconsin, and several other companies providing mobile communications, directory publishing, voice messaging, audiotex services and systems integration. Its 1991 revenues were $10.8 billion.
 The Chicago Sun-Times, the nation's ninth largest metropolitan daily, is published by the privately held Sun-Times Company, which also owns Pioneer Press and Star Publications, two chains of community newspapers in the Chicago suburbs.
 -0- 7/22/92
 /CONTACT: Steve Ford of Ameritech, 312-750-5205, or Judy Horak of Sun-Times, 312-321-2005/ CO: Ameritech; Chicago Sun-Times ST: Illinois IN: SU: PDT


PS -- NY099 -- 2075 07/22/92 15:55 EDT
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Copyright 1992 Gale, Cengage Learning. All rights reserved.

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Publication:PR Newswire
Date:Jul 22, 1992
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