AMD Delivers Enthusiast Performance Leadership(1) with the Introduction of the ATI Radeon(TM) HD 3870 X2.
SUNNYVALE, Calif. -- AMD (NYSE:AMD) today announced the immediate availability of the ATI Radeon[TM] HD 3870 X2 graphics processor, expanding the visual boundaries of PC entertainment well beyond the 1080P High Definition (HD) threshold. The industry's first graphics processor to break the Teraflop (one trillion floating point operations per second) barrier, the ATI Radeon HD 3870 X2 nearly doubles the performance of the award-winning ATI Radeon[TM] HD 3870 introduced in November 2007.2
Through an elegant yet aggressive design, the 55 nanometer process-based ATI Radeon 3870 X2 combines two ATI Radeon HD 3870s on a single graphics board, connected through integrated CrossFire[TM] technology. ATI Radeon 3870 X2 is also the first performance-leadership graphics product in the world to support Microsoft's upcoming DirectX([R]) 10.1 technology. The ATI Radeon 3870 X2 delivers a new class of price and performance leadership with unbelievable enthusiast value at a suggested retail price of US $449.
This launch follows on the success of the recently released ATI Radeon[TM] HD 3400 and ATI Radeon[TM] HD 3600 series graphics products, completing a comprehensive portfolio of next-generation 55nm GPUs that deliver unparalleled price, performance and energy efficiency from entry-level to performance-leadership class products.
"PC gaming enthusiasts demand the ultimate in performance and scalability for their HD gaming experience and the ATI Radeon 3870 X2 sets the standard by which all should be compared in this segment," said Rick Bergman, senior vice president and general manager, Graphics Product Group, AMD. "With this launch we reaffirm our commitment to enthusiast performance leadership and send a clear message that the ATI Radeon 3870 X2 is the new gold standard of the PC gaming world."
With the upcoming introduction of Microsoft's DirectX 10.1 specification, gamers can expect more realistic gaming environments while developers have access to an increased amount of tools and resources to enhance overall image quality. Through delivering top-to-bottom DirectX 10.1 support, ATI Radeon HD 3000 series users can enjoy a more complete gaming experience now and in the future.
"We're pleased to see our newest DirectX 10 technology brought to market so soon with the introduction of AMD's latest enthusiast hardware," said Kevin Unangst, senior global director of Games for Windows, Microsoft. "One of the greatest advantages of PC gaming is the rapid pace at which the experiences evolve and improve. ATI Radeon HD 3870 X2 delivers on the promise of DirectX 10 gaming with significantly improved visuals and enhanced performance."
ATI Radeon HD 3870 X2 will also provide support for ATI CrossFireX[TM], the innovative next-generation AMD multi-GPU technology designed to support up to four GPUs. Software support to enable ATI CrossFireX is planned for late Q1 2008.
Ultimate HD Experiences
With the launch of ATI Radeon HD 3870 X2, AMD continues to support the industry-leading Unified Video Decoder (UVD) and ATI Avivo[TM] HD for exceptional platform efficiency and image quality for H.264 and VC-1 high definition content. Enhanced HDMI functionality is also offered via integrated HDCP and audio for HDMI video.
"Alienware prides itself on staying at the forefront of HD gaming innovation so that our brand stands for the best possible experience for our customers," said Patrick Cooper, director of product group, Alienware. "With the launch of the ATI Radeon HD 3870 X2 in our Area-51 ALX CrossFire platform, we can push the boundaries of visual realism one step further and provide enthusiast gamers with the perfect blend of next-generation features, performance and platform efficiency."
The ATI Radeon HD 3870 X2 is the first enthusiast graphics processors to use TSMC's 55nm process technology. The smooth transition to 55nm has allowed for a 2X increase in performance-per-watt over the previous generation. Through an elegant board design, the ATI Radeon 3870 X2 delivers exceptional acoustics that are roughly equivalent to a single ATI Radeon HD 3870. When combined with ATI PowerPlay[TM] technology, the ATI Radeon 3870 X2 delivers exceptional idle power efficiency with the ability to dynamically raise or lower GPU power depending on the usage scenario.
The ATI Radeon HD 3870 X2 launches with broad availability and ecosystem support from AMD's Add-in-Board (AIB) and Systems Integrators (SI) partners. AIB partners building boards based on the ATI Radeon HD 3870 X2 include Asus, ASK, Club3D, Diamond Multimedia, HIS, ITC, Jetway, MSI, Sapphire, Triplex, Tul and Visiontek. Systems integrators launching ATI Radeon HD 3870 X2 series include ABS, Alienware, Canada Computers, CyberPower, Falcon-Northwest, iBUYPOWER, Maingear, Systemax and Velocity Micro.
Advanced Micro Devices (NYSE:AMD) is a leading global provider of innovative processing solutions in the computing, graphics and consumer electronics markets. AMD is dedicated to driving open innovation, choice and industry growth by delivering superior customer-centric solutions that empower consumers and businesses worldwide. For more information, visit http://www.amd.com.
1 Performance comparisons using ATI Radeon HD 3870 X2 versus NVIDIA 8800 Ultra using 3D Mark 2006, Supreme Commander, Call of Juarez, BioShock and Unreal Tournament 3 at 2560X1600 on AMD Phenom 2.6GHz CPU, AMD 790FX chipset, 2GB DDR2-800, Windows VISTA 64bit and ATI Catalyst display driver v. 8.45
2 Performance comparisons of ATI Radeon HD 3870 versus ATI Radeon HD 3870 X2 using 3D Mark 2006, Supreme Commander and Unreal Tournament 3 at 2560X1600 on AMD Phenom 2.6GHz CPU, AMD 790FX chipset, 2GB DDR2-800, Windows VISTA 64bit and ATI Catalyst display driver v. 8.45
This release contains forward-looking statements concerning product and technology introduction schedules, which are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are commonly identified by words such as "would," "may," "expects," "believes," "plans," "intends," "projects" and other terms with similar meaning. Investors are cautioned that the forward-looking statements in this release are based on current beliefs, assumptions and expectations, speak only as of the date of this release and involve risks and uncertainties that could cause actual results to differ materially from current expectations. Risks include the possibility that Intel Corporation's pricing, marketing and rebating programs, product bundling, standard setting, new product introductions or other activities targeting AMD's business will prevent attainment of AMD's current plans; AMD will require additional funding and may not be able to raise funds on favorable terms or at all; customers stop buying the company's products or materially reduce their operations or demand for its products; the company will be unable to develop, launch and ramp new products and technologies in the volumes and mix required by the market and at mature yields on a timely basis; the company's competitors, customers and suppliers may take actions that will negate the anticipated benefits of the company's acquisition of ATI; demand for computers and consumer electronics products and, in turn, demand for the company's products will be lower than currently expected; global business and economic conditions will worsen, resulting in lower than currently expected revenue in the first quarter of 2008 and beyond; there will be unexpected variations in market growth and demand for the company's products and technologies in light of the product mix that it may have available at any particular time or a decline in demand; the company will be unable to transition to advanced manufacturing process technologies in a timely and effective way, consistent with planned capital expenditures; the company will be unable to maintain the level of investment in research and development and capacity that is required to remain competitive; and the company will be unable to obtain sufficient manufacturing capacity or components to meet demand for its products or will under-utilize its microprocessor manufacturing facilities. Investors are urged to review in detail the risks and uncertainties in the company's Securities and Exchange Commission filings, including but not limited to the Quarterly Report on Form 10-Q for the quarter ended September 29, 2007.
AMD, the AMD Arrow logo, ATI, the ATI logo. Radeon, CrossFire, ATI CrossFireX and combinations thereof, are trademarks of Advanced Micro Devices, Inc. Other names are for informational purposes only and may be trademarks of their respective owners.
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|Date:||Jan 28, 2008|
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