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ALDUS ANNOUNCES ALDUS PRESSWISE 1.0, DISTRIBUTION AGREEMENTS

 ALDUS ANNOUNCES ALDUS PRESSWISE 1.0, DISTRIBUTION AGREEMENTS
 BOSTON, Feb. 19 /PRNewswire/ -- At the Seybold Seminars '92 today, Aldus Corp. (NASDAQ: ALDC) announced Aldus PressWise 1.0, a professional page-imposition program that will prepare multipage Aldus PageMaker 4.2 and QuarkXPress 3.1 documents to be printed, folded and bound in the correct page sequence. Aldus also announced it intends to enter into worldwide distribution agreements for PressWise with Crosfield Electronics Ltd. of Hemel Hempstead, England, and Tegra Inc. of East Hanover, N.J.
 With Aldus PressWise, page imposition can be performed in less time and at lower cost than with traditional methods. The product is designed for organizations that own or rely on electronic page-layout and imaging devices to create printed documents. Such businesses include commercial printers, service bureaus, in-plant printers and color prepress providers.
 The program's page-handling and page-adjustment tools enable professional film-strippers and production artists to impose virtually any PageMaker or QuarkXPress file from the desktop. Users will, for example, be able to merge the pages of multiple publications, sort them in a Page-list palette, then apply imposition templates that will automatically accommodate binding options and arrange the pages in the proper order and orientation for printing. A thumbnail view of the imposition will provide instant visual feedback.
 Customers will also be able to integrate single-page EPS files into their publications and keep track of pertinent file data, such as a document's page size, fonts and colors. In addition, PressWise will offer comprehensive gutter control capabilities, shingling (also known as creep) adjustment and support for the OPI (open prepress interface) standard. Using these controls and others, users will be able to design their own imposition templates to add to those that come with the product.
 "Aldus PressWise is another example of our commitment to provide the most advanced software solutions to the professional graphics market," said Paul Brainerd, president of Aldus. "PressWise will combine the ease and flexibility of the Macintosh with the precision and performance that's so vital to a print production environment. It will offer a faster, less expensive and more automated alternative to traditional page imposition."
 Aldus acquired exclusive worldwide marketing rights to the PressWise technology from Cleveland-based Emulation Technologies Inc. in July 1991. The product is being completed by Aldus and Emulation Technologies in coordination with the San Francisco-based Professional Prepress Alliance, a consortium of 18 of the largest prepress service bureaus in the United States.
 DISTRIBUTION AGREEMENTS
 Crosfield Electronics Ltd. and Tegra Inc. will be the first developers of imagesetters and electronic prepress systems to distribute PressWise. Crosfield plans to include PrePress with select high-end and desktop prepress solutions that it sells to the printing and packaging market worldwide. Tegra plans to distribute the software in the United States as a standalone product in its "PrePress Direct!" mail order catalog. Tegra also plans to distribute the software on a worldwide basis as a component of the VariColor Publishing System and other integrated imagesetting systems sold by its Varityper Inc. subsidiary and distributors.
 "We are very excited to work with distribution partners of the caliber of Crosfield and Tegra," said Michael Reiher, PressWise product marketing manager. "Both companies have established themselves as premier suppliers of integrated professional prepress solutions. They will be critical to the success of PressWise."
 PRICING AND AVAILABILITY
 Aldus PressWise 1.0 will be available worldwide in the first quarter of 1992. Customers will be able to purchase it as part of an integrated prepress solution from Crosfield or Tegra, or directly from Aldus for $2,295(U.S.) in the United States and Canada. Aldus is currently negotiating distribution agreements with other manufacturers of electronic prepress equipment; additional agreements will be announced as they are signed. To purchase PressWise or obtain more information about it, customers can call Aldus Sales & Services at 206-628-2320. For more information on its availability through "PrePress Direct!", customers can call 800-443-6600.
 SYSTEM CONFIGURATION
 The recommended system configuration for Aldus PressWise will be a Macintosh II series computer with System 6.0.5 or later (System 7 compatible), at least 5MB of RAM and a hard disk. Its minimum configuration will be a Macintosh Classic with 1MB of RAM and a hard disk.
 Aldus Corp. creates computer software solutions that help people throughout the world effectively communicate information and ideas. In addition to PressWise, the Aldus product line includes Aldus PageMaker -- the company's flagship program -- Aldus Digital Darkroom, Aldus FreeHand, Aldus Gallery Effects, Aldus Personal Press, Aldus Persuasion, Aldus PhotoStyler, Aldus PrePrint, Aldus SuperCard, Aldus SuperPaint and Aldus Super 3D. The company distributes its products through an international network of more than 16,000 dealers and distributors.
 -0- 2/19/92
 NOTE TO EDITORS: Aldus, the Aldus logo, PageMaker, Aldus FreeHand, Persuasion, PrePrint, SuperCard and SuperPaint are registered trademarks, and Digital Darkroom, Gallery Effects, Personal Press, PressWise and Super 3D are trademarks of Aldus Corp.
 PhotoStyler is a trademark of U-Lead Systems Inc.
 /CONTACT: Brad Stevens of Aldus, 206-628-2361/
 (ALDC) CO: Aldus Corp.; Tegra Inc.; Emulation Technologies Inc.; Crosfield
 Electronics; Professional Prepress Alliance ST: Washington IN: CPR SU: PDT


SC-JH -- SE003 -- 0270 02/19/92 08:32 EST
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Date:Feb 19, 1992
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