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ALDUS AND DU PONT ENTER INTO STRATEGIC MARKETING RELATIONSHIP

 SEATTLE, March 15 /PRNewswire/ -- Aldus Corp. (NASDAQ: ALDC) today announced that it has signed an OEM agreement giving Du Pont worldwide marketing rights to two Aldus professional prepress products -- Aldus PressWise page-imposition software and Aldus TrapWise color-trapping software.
 Customers can now buy PressWise and TrapWise directly from Du Pont's international network of dealers and subsidiaries. Du Pont also plans to offer the products with its Crosfield prepress systems, scanners and PostScript-language printers. Aldus will continue to provide technical support for PressWise and TrapWise customers.
 Aldus PressWise is a sophisticated Macintosh-based imposition program that enables users to create signature forms of PostScript documents quickly, easily and automatically. Traditional page imposition, or "stripping," is a complex task requiring considerable skill and expertise. Highly intuitive to learn and use, PressWise gives the prepress user a new set of software tools that automate the process.
 Aldus TrapWise is Microsoft Windows-based software that performs professional-quality process- and spot-color trapping of encapsulated PostScript (EPS) files. TrapWise offers new levels of speed and accuracy over traditional trapping, a difficult and time-consuming prepress operation for ensuring proper alignment of adjoining colors during printing. Customers can choose to completely automate the trapping process, or use a range of professional operator controls to work with any color-conforming EPS file, such as those created by Aldus FreeHand, Aldus PageMaker, Adobe Illustrator and QuarkXPress.
 "We are very pleased to formalize the relationship between Aldus and Du Pont with this OEM contract," said Ranjit Mulgaonkar, Aldus business manager of prepress products. "Du Pont is an industry leader in providing both traditional and electronic solutions to the graphic arts industry on a worldwide basis. Products such as PressWise and TrapWise complement Du Pont's electronic prepress offerings and provide a powerful link between the PostScript and high-end prepress environments."
 Du Pont's product manager for PostScript solutions, Ron Beard, said Du Pont was pleased to be working with Aldus. "Combined with Du Pont Crosfield high-quality electronic prepress systems, Aldus' leading-edge software brings consistent, predictable color direct to the desktop. This agreement reinforces the companies' commitment to delivering complete technology solutions for prepress professionals."
 AVAILABILITY AND PRICING
 Aldus PressWise 1.0 and Aldus TrapWise 1.0 are now available worldwide through Du Pont distributors and resellers. Suggested retail prices in the United States for standalone versions are $2,295 for PressWise and $4,995 for TrapWise. Aldus Europe and Aldus Pacific Rim will announce pricing and availability information for their markets. Customers will also be able to purchase the products as part of integrated prepress solutions from Du Pont Crosfield.
 To purchase a standalone version of PressWise or TrapWise, or to obtain more information about them, customers in the United States and Canada can call Aldus Customer Services at 206-628-2320. For information on their availability and distribution through Du Pont, customers can call 800-5DUPONT.
 Du Pont Printing and Publishing offers a wide range of graphic arts equipment and supplies with worldwide annual sales in excess of $1 billion.
 Aldus Corp. creates computer software solutions that help people throughout the world effectively communicate information and ideas. The company focuses on three lines of business: applications for the professional publishing and prepress markets; applications for the general consumer market; and service and support programs for professional end-users. Aldus has subsidiaries in Europe, Asia and the Pacific Rim serving a worldwide network of dealers and distributors.
 NOTE: Aldus, the Aldus logo, PageMaker and Aldus FreeHand are registered trademarks, and PressWise and TrapWise are trademarks of Aldus Corp. Other product and corporate names may be trademarks or registered trademarks of other companies, and are used only for explanation and to the owners' benefit, without intent to infringe.
 -0- 3/15/93
 /CONTACT: Brad Stevens of Aldus, 206-628-2361; or Heidi Rowan of


Du Pont, 302-992-4217/
 (ALDC)


CO: Aldus Corp.; Du Pont ST: Washington, Delaware IN: CPR SU: CON

SW -- SE007 -- 6076 03/15/93 13:49 EST
COPYRIGHT 1993 PR Newswire Association LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1993 Gale, Cengage Learning. All rights reserved.

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Publication:PR Newswire
Date:Mar 15, 1993
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