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ACCLAIM BEGINS SHIPMENT OF SEGA SOFTWARE

 ACCLAIM BEGINS SHIPMENT OF SEGA SOFTWARE
 OYSTER BAY, N.Y., May 19 /PRNewswire/ -- Building on the continued


growth of the 16-bit interactive entertainment software market, Acclaim Entertainment, Inc. (NASDAQ: AKLM), confirmed today it has started shipping its first Sega software to market -- four titles for Sega's 16-bit Genesis(TM) video game system, and two titles for Sega's portable Game Gear(TM).
 The Simpsons(TM): Krusty's Super Fun House, Ferrari Grand Prix Challenge(TM), Steel Empire(TM) and Arch Rivals(R) for Genesis; and George Foreman's KO Boxing(TM) and Spider-Man(R) are being launched on Acclaim's new label, Flying Edge, and are expected to begin reaching retail shelves by the end of the month.
 "We are very proud to introduce our first titles for Sega's systems and to be able to offer such a broad array of properties as our initial lineup," says Robert Holmes, president of Acclaim. "Our Nintendo titles are strong sellers at retail and we anticipate the same success for their Genesis and Game Gear counterparts. With more than four million Genesis hardware systems sold worldwide, Sega represents a very viable segment of the interactive entertainment market."
 Acclaim executives say the company will also showcase more than 40 new software products across five gaming formats -- including those of Nintendo and Sega -- at the Summer Consumer Electronics Show in Chicago this month.
 Acclaim Entertainment, Inc., with offices in Canada, Germany, Japan and the United Kingdom, is a leading worldwide publisher of home entertainment products under the Acclaim and LJN labels. These include Super Nintendo Entertainment System, Nintendo Entertainment System, Game Boy, Sega Genesis, Game Gear and personal computer software. The company is publicly traded over the counter under the NASDAQ symbol AKLM.
 -0- 5/19/92 R
 /CONTACT: Allyne Mills or Cheryl Morriss of Acclaim, 516-624-8888/
 (AKLM) CO: Acclaim Entertainment, Inc. ST: New York IN: ENT SU:


GK -- NY001R -- 1736 05/19/92 11:02 EDT
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1992 Gale, Cengage Learning. All rights reserved.

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Publication:PR Newswire
Date:May 19, 1992
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