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 PHILADELPHIA, Sept. 25 /PRNewswire/ -- Aaron A. Gold, founder, chairman and CEO of the Oxford First Corp., died on Saturday, Sept. 25.
 Mr. Gold was 73-years-old.
 Aaron, with his wife, Claire started Oxford as a storefront consumer finance operation in the Oxford Circle neighborhood of Philadelphia with $2,000 in capital borrowed from his sister-in-law in 1946. During the next 15 years he expanded by acquiring other storefront operations, mostly throughout Philadelphia's ethnic neighborhoods and along the East Coast.
 In 1962, he took the company public. Over the years, the company grew to have a reputation as being the best in its field in the country, with more than 100 offices, before turning to bulk receivable acquisitions and real estate developments on Hilton Head Island, S.C. and the Island of Hawaii. Today, Oxford controls $2 billion in assets. In 1988, the company, which was traded on the New York Stock Exchange, was taken private. Mr. Gold remained as chairman and CEO.
 Throughout the years, Mr. Gold was known for his innovative financing, his wit and his unusual ability to evaluate, and turn around, financially distressed operations. Mr. Gold was a nationally known expert in financial analysis of consumer receivables. He was the author of the Robert Morris Consumer Credit Scoring System still used by banks today.
 Bert Blicher, president of Oxford, describes Mr. Gold as smart, humane and sensitive. "He was my mentor and many other people's mentor. Wherever he went, people would ask Mr. Gold for advice and assistance. People would always follow his ways and discover he was right."
 Bob Starr, managing director of Penn Hudson Financial Group, said, "I am forever grateful to him. He provided incredible assistance for me to start my business, and whenever I was with him, I came away with new wisdom that aided he in my success. Many other people can attribute their financial success to Aaron's great contributions."
 He had an obsessive desire for education and never missed a chance to teach people whether in a class at the Wharton School, or management courses at Oxford, or a session with students from the Philadelphia public school system.
 Mr. Gold was a director of the Public Savings Association, the Committee of 70, First Capital Trust, the Philadelphia Heart Institute, Cheltenham Art Center, and Kohala Ranch Association. He was also a senior advisor to First Capital Trust, Penn Hudson Financial Group and KM Management Group. He was a former director of the Manville Corp. and Continental Bank (Philadelphia) and a former senior advisor to Bankers Trust Co.
 He was the former chairman of the board of Kensington Hospital in Philadelphia. He has lectured at the Wharton School and Temple University. He was an avid painter and writer.
 Mr. Gold was a member of the board of trustees of Congregation Adath Jeshurun in Elkins Park. He was exceptionally active in many Jewish philanthropies and has been honored by many, among them the American Jewish Committee and B'nai B'rith for his numerous charitable and organization efforts.
 He is survived by his wife, Claire, his sons, R. Michael and Joshua S., his daughter, Julie B., four grandchildren and two sisters, Debbie Glass and Ruth Frank.
 His son, Joshua, who worked with him at Oxford as executive vice president, said that he passed away after a long illness, peacefully content in having lived a full, productive and honorable life.
 The family asks that, in lieu of flowers, contributions may be made to the Aaron A. Gold Fund, c/o Congregation Adath Jeshurun, Old York and Ashbourne Roads, Elkins Park, Pa. Services will be held on Monday afternoon at 1 p.m., at Congregation Adath Jeshurun with interment at Roosevelt Memorial Park Trevose.
 -0- 9/25/93
 /CONTACT: Bert Blicher, president Oxford First Corp., 215-782-7074, or home, 215-527-4122/

CO: Oxford First corp. ST: Pennsylvania IN: SU:

PS -- NYSA003 -- 5682 09/25/93 14:00 EDT
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Publication:PR Newswire
Date:Sep 25, 1993

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