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A STERLING IDEA BMW.. IN ASSOCIATION WITH Firestone Huge savings on UK spec Beemers.

BMW have launched an innovative scheme to try and stimulate car sales in a depressed market.

The Sterling Collection will see 2009 BMWs imported from the UK for sale in Irish dealerships.

BMW Ireland believes that this short-term measure will protect the value of Irish BMWs because the prices won't be reduced, helping their dealers during difficult circumstances and allowing customers to buy new cars at reduced prices.

The entire BMW and Mini ranges are covered and the cars are new, UK spec vehicles although the clocks can be changed to km/h. Under the scheme a BMW 118d 3-door Sport drops from ?30,682 to ?26,250, a 520d SE saloon drops from ?50,038 to ?42,120 and a 2009 730d SE saloon drops from ?118,042 to ?104,844.

These samples are taken from Mulroy BMW.

BMW Sterling collection cars are entitled to the same warranty and after sales cover as any other BMW, they are sold through BMW dealerships Information abut the scheme is available at bmwsterling collection.ie and also at ministerlingcollection.ie.
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Title Annotation:Features
Publication:Sunday Mirror (London, England)
Date:Mar 1, 2009
Words:178
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