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4C HIKE IN CIDER PRICE.

Byline: By DECLAN FAHY

CIDER drinkers who thought they had escaped the Guinness price rise are to be hit with a 4c increase.

Bulmers yesterday confirmed the price of its pint bottle and long-necked bottle will both have price hikes.

A spokeswoman for Bulmers told the Irish Mirror last night: "The rise is due to an increase in payroll costs, fuel costs and an increase in the price of raw materials."

The cider price jump comes amid news that the price of a pint of Guinness is to rise by a massive seven cent

Publicans and breweries are going to war over the hike which could ruin bars already suffering from the smoking ban.

Myles O'Neill, of the Commons Inn pub in Cork, warned: "Vintners have had several meetings with brewery Diageo about the proposed seven cent price rise but it seems they are determined to plough ahead with it.

"They are the biggest suppliers and all the others will follow suit. This will crucify not just us but the customer too.

"The smaller publicans in particular are very unhappy because they will feel the full effect."

Seamus O'Donoghue, president of The Vintners Federation of Ireland, said: "Publicans do not want this but they are already being squeezed and are operating on really tight margins."

CAPTION(S):

GOING UP: Pint of cider
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Publication:The Mirror (London, England)
Date:May 21, 2005
Words:222
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