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2007 ALL CANDY EXPO Introduces "A Taste of Gourmet".

Anything and everything gourmet has invaded the 2007 ALL CANDY EXPO, and signs of it can be found everywhere -- from the show floor to the demonstration and tasting areas to the educational lineup.

Well-known personalities within the confectionery industry, including Joseph Schmidt, Patrick Peeters, Donald Wressell and Jacques Torres, will highlight all that is gourmet at the 2007 ALL CANDY EXPO to be held September 17-19, 2007, at Chicago's McCormick Place.

"A Taste of Gourmet" will serve as the interactive centerpiece of the Gourmet Marketplace, an all-new addition to the ALL CANDY EXPO this year. More than 40 exhibitors of specialty and gourmet sweets and snacks will act as the backdrop to the demonstration and tasting area on the show floor.

"With gourmet confectionery and snack product sales increasing in the double digits year after year, we recognized a need for a dedicated area on the show floor," said Larry Graham, president of the National Confectioners Association (NCA), the show's sponsor. "The premiere of the Gourmet Marketplace this year will provide additional visibility for the niche and mainstream gourmet exhibitors as well as hosting more purchasing opportunities for the specialty buyers."

Highlights of "A Taste of Gourmet" include:

C?te d'Or Chocolate LoungeDana Zemack, chocolate expert for Cote d'Or, along with other expert chocolatiers, will be conducting pairings of Cote d'Or chocolate confections and premium beers. Have you ever thought about pairing a dark stout with C?te d'Or Noir de Noir, or a raspberry lambic with C?te d'Or 86% Cacao? Come try the intense flavor of Belgium's No. 1 chocolate brand with some of Belgium's finest beers to experience these pairings yourself.

Dove Chocolate & Wine PairingsDove Chocolate invites you to experience unique wine pairings and an indulgent chocolate tasting, featuring new offerings from Dove. An experienced wine sommelier will guide attendees as they pair exquisite wines and champagnes with the new editions from Dove. The new, luscious offerings will exceed any "chocophile's" wildest expectations in seeking the finest quality in premium chocolate.

Joseph Schmidt - Master Chocolatier Award-winning master chocolatier Joseph Schmidt turns the craft of chocolate making into an art form where the masterpieces are as delicious as they are beautiful. From hand-painted chocolate Mosaics and signature dome-shaped truffles to elaborate chocolate sculptures, Schmidt's talent and passion for the art of chocolate is world-renowned. Today, as an award-winning master chocolatier, he has earned the reputation of the "Rodin of Chocolate," and his chocolate sculptures have been displayed at the American Crafts Museum in New York.

Donald Wressell of Guittard Chocolate Co.Chef Wressell was named "Pastry Chef of the Year" by the Organizing Committee of the 2005 National Pastry Team Championships, as well as receiving honors at the White House for his work with the U.S. Pastry Team. The recipient of Silver and Gold medals in the Grand Salon Culinaire and the winner of second-place honors in Les Masters du Chocolate competition in 1995, Wressell has represented the U.S.A. four times in Le Coupe du Monde de la Patisserie (the World Cup of Pastry).

Callebaut Turona - Layers of Chocolate DecadenceCome watch technical advisor/pastry chef/confectionery expert Patrick Peeters work in his show floor kitchen as he masterfully creates a delicious new chocolate decadent treat -- Turona -- a new concept from Callebaut.

Beyond the Gourmet Marketplace and "A Taste of Gourmet," show visitors can also learn more about certain aspects of this rapidly expanding confectionery segment by attending one of the informative and entertaining educational sessions happening during the EXPO.

Sessions with a gourmet appeal include:

Monday, September 17, 200712 noon - 1 p.m.Dr. John Stanton, St. Joseph's University Department of Food Marketing, will discuss How High Should You Go? when pricing high-end confectionery products in the marketplace.

2 p.m. - 3 p.m.Jacques Torres highlights the two o'clock hour with a passionate discussion on Torres' life in the world of chocolate with Everyone's Favorite Chocolatier. This session promises to be a fun and educational discovery into the wonderful world of chocolate.

Tuesday, September 18, 20072 p.m. - 3 p.m.A panel of chocolate marketing and merchandising experts share ideas on the fastest-growing trends in the premium chocolate confectionery market in Capitalizing on the Hottest Trends in Premium Chocolates. The premium chocolate category is exploding with new products based on consumers' changing tastes and desire for the ultimate chocolate experience.

The 2007 ALL CANDY EXPO will feature nearly 500 domestic and international exhibitors including more than 130 new companies, showcasing the latest in confectionery, cookie and snack products. To register for the show, visit www.AllCandyExpo.com, or call 703-790-5750 for more information.
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Publication:Gourmet Retailer
Date:Sep 14, 2007
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