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-UK IT commissioner warns of "cookie" directive.

INTERNET BUSINESS NEWS-(C)1995-2011 M2 COMMUNICATIONS

(ADPnews) -- Mar 8, 2011 -- UK website owners should brace themselves for a directive on the use of "cookies", tracking software put on consumers' computers, which comes into effect on May 25, according to the country's Information Commissioner, the Financial Times reports.

In a speech today, Christopher Graham, the commissioner, will warn businesses that they should review the way they use cookies, in tune with the European Union's Privacy and Electronic Communications Directive. The directive will require consumers to give their consent for websites they visit to use cookies. The latter is most likely to be done via the browser's settings rather than for each website a person visits.

The Department for Culture, Media and Sport is in a process of preparing the rules to implement the directive. It has proposed a brief reprieve for businesses after the new rules come into effect.

Cookies can be used for many purposes, such as tracking web users' browsing habits, for storing data about log-ins and for targeted advertising.

((Comments on this story may be sent to info@m2.com))

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Title Annotation:Christopher Graham
Publication:Internet Business News
Article Type:Brief article
Geographic Code:4EUUK
Date:Mar 8, 2011
Words:183
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