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'HEALTH CARE CAREERS IN TRANSITION: AN INDUSTRY OVERVIEW' TO BE RELEASED AT ASHHRA CONFERENCE, JULY 25-28

 SAN FRANCISCO, July 23 /PRNewswire/ -- "Health Care Careers in Transition: An Industry Overview," a report by nationwide outplacement consulting firm Lee Hecht Harrison, will be released at the American Society for Healthcare Human Resources Administration annual conference in San Francisco, July 25-28. The study is based on histories of 548 health care professionals who received outplacement services during 1991 and 1992 as well as interviews with senior industry executives from across the country.
 As part of an ongoing effort to assist its health care clients, Lee Hecht Harrison monitored industry trends and assessed their effects on job transitions and opportunities. Among the trends that emerged from the research:
 -- Many health care positions will be eliminated through attrition, while educable employees who hold obsolete jobs will be retrained to fill gaps in expanding areas.
 -- Hospitals, which have been the health care industry's largest employer, will see the greatest decline in staffing as a result of mergers, closings and bed reductions.
 -- The greatest job growth will occur in outpatient and home care settings, which have become cost-effective alternates to hospitalization.
 -- The shift towards preventative care away from acute care will increase the need for general primary care professionals, including nurse practitioners, physicians assistants and primary care doctors.
 -- Demand will be particularly strong for physical therapists, highly skilled technicians, home health aides, case managers, and finance, information systems and managed care specialists.
 -- Growing bottom line concerns will force health care providers to look increasingly outside the industry for executives and managers with strong business skills, rather than develop management from within their institutions.
 -- As organizations face the conflicting demands of cutting costs and improving quality of delivery, employees at all levels will have to learn to do more with less.
 While the actual number of health care jobs will not decline, explained firm Senior Vice President Joseph Bucolo, positions will be redistributed across the industry in order to meet new demands. "The industry is becoming increasingly competitive, bottom line-oriented and geared toward outpatient care. Career opportunities are necessarily changing to reflect this shift."
 Copies of the report can be obtained at Lee Hecht Harrison's booth (No. 216) at the conference, which is being held in the San Francisco Marriott, or by calling Cathy Kennedy at Lee Hecht Harrison, 212-455-8545.
 Lee Hecht Harrison was established in 1974 and is headquartered in New York City. The firm provides a range of career management services including executive outplacement, large group project consulting, executive coaching and career development. Lee Hecht Harrison has offices throughout the U.S.
 -0- 7/23/93
 /CONTACT: Joseph Bucolo, senior vice president of Lee Hecht Harrison, 312-726-1880, or after today: 415-896-1600, or Phil Ryan of Philip G. Ryan Inc., 212-206-0033, for Lee Hecht Harrison/


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Date:Jul 23, 1993
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