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'AT HOME FOR THE HOLIDAYS' RECOMMENDS ALAMO RENT A CAR, QUALITY CARS AND CUSTOMER SERVICE FOR YOUR HOLIDAY TRAVEL

 DEERFIELD BEACH, Fla., Nov. 8 /PRNewswire/ -- Brookstone Production Company's new television series "At Home for the Holidays," to be seen on CNBC, has selected Alamo Rent A Car, Inc., the low price leader and third largest company in the car rental industry, as the "car rental company of choice," and will feature Alamo in its first of seven broadcasts. "At Home for the Holidays" premieres Saturday at 4 p.m. (EST) beginning Nov. 13 on CNBC.
 "At Home for the Holidays" will show viewers first hand how Alamo Rent A Car's innovative customer service programs and state-of-the-art technology make holiday travelers' car rental experiences pleasant and efficient. Alamo guarantees prices; offers a 24-hour satisfaction guarantee; its innovative technology ensures fast reservations and rental transactions; and a high-speed car return system trims down the car rental return procedure to less than 60 seconds, among other customer services.
 "Alamo continually develops new programs and enhancements to provide our 10 million renters each year with the very best products and customer service, while keeping our rates among the lowest available to consumers," said Don Moonjian, Alamo vice president of Advertising. "We want each and every rental to be easy, efficient, and pleasant so our customers can enjoy their holiday travel."
 Alamo Rent A Car, Inc. is the largest independently owned and operated car rental firm in the nation and is the number one car rental company in Florida. Alamo currently serves over 10 million travelers a year through 111 high-volume locations in the United States, plus 24 international locations in the United Kingdom, Switzerland, Ireland and The Netherlands.
 Brookstone Production Company's "At Home for the Holidays" is jam- packed full of ideas, tips and helpful hints on how to enjoy the holiday season. This unique television series offers 47 million viewers a comprehensive guide to Thanksgiving, Chanukah, Christmas and New Year's celebrations.
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 /CONTACT: Dheepa Pandian of Brookstone Production Company, 305-421-2226; or Sandy Richards of Alamo Rent A Car, 305-468-2016/


CO: Alamo Rent A Car, Inc.; Brookstone Production Company ST: Florida IN: LEI ENT SU:

RK-AW -- FL012 -- 1889 11/08/93 15:57 EST
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Publication:PR Newswire
Date:Nov 8, 1993
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