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'23rd Annual People's Choice Awards' to be First Awards Show of the '97 Season Over CBS-TV On Sunday, Jan. 12;

 Don Mischer, Exec Producer; Louis J. Horvitz, Director

LOS ANGELES, Nov. 26 /PRNewswire/ -- The "23rd Annual People's Choice Awards," breaking the gate of the 1997 awards season as the first telecast awards program as it honors people's favorites in 16 categories of television, feature films and music, will be telecast live from Santa Monica, California, on Sunday, January 12 (9:00-11:00 PM/ET/PT), over the CBS Television Network. The People's Choice Awards are voted by a special nationwide poll conducted by The Gallup Organization.

A listing of the top vote getters in each category and a host will be announced in the near future as will news of this year's host(s) and presenters. The program, announcing top favorites in each category on Jan. 12, will be before an invited black-tie audience of approximately 700 including top television, film and music stars and hundreds of fans.

Don Mischer, who took a hiatus from executive producing last year's program to prepare for the opening and closing ceremonies of the Summer Olympics, returns as executive producer of the People's Choice Awards with Louis J. Horvitz serving as director. Mischer and Horvitz are Emmy winners. Veteran Hollywood columnist Army Archerd, who has been with the special since its inception, will again be associate producer.

Unlike other major entertainment award specials based on nominations from peer-group associations or industry insiders, the "People's Choice Awards" favorites are chosen by The Gallup Organization using a representative sampling of more than 211 million Americans who select their favorite actors and actresses, television shows, singers and movies. No names of entries or nominees are given; pollees can vote for any TV show, motion picture or performer they choose. The special will be fully sponsored by products of Procter & Gamble.

SOURCE People's Choice Awards
 -0- 11/26/96

/CONTACT: Murray Weissman or Sheri Goldberg of Weissman/Angellotti, 818/763-2975/

CO: People's Choice Awards ST: California IN: ENT SU: PDT

MZ-CW -- LATU011 -- 4376 11/26/96 12:00 EST
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Publication:PR Newswire
Date:Nov 26, 1996
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