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"Party & Paper Retailer" sold to Great American Publishing.

Great American Publishing (Sparta, MI) has acquired Party & Paper Retailer magazine from single-title publisher 4 Ward Corp. (Danbury, CT). No terms were given. The deal was handled by W.B. Grimes & Co. (Overland Park, KS).

Launched in 1986, the acquired magazine has a controlled circulation of 16,000 retailers of paper and plastic tableware, social stationary, greeting cards, favors, decorations and related goods. Editorial is "devoted entirely to the needs of the party paper store." The June issue includes articles on Christmas trends and products, bridal accessories, licensing, marketing and inventory.

Great American Publishing also produces Museums & More Specialty Shops Product News and three agricultural titles including Fruit Growers News, Vegetable Growers News and Spudman.
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Title Annotation:4 Ward Corp.
Comment:"Party & Paper Retailer" sold to Great American Publishing.(4 Ward Corp.)
Publication:Business Publisher
Article Type:Brief Article
Geographic Code:1USA
Date:May 30, 2004
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