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thin multimedia, inc.'s -- tmi -- H.264 Codec Is Selected by QUALCOMM for Qtv Video Solution.


Business Editors/High-Tech Writers

SAN JOSE, Calif.--(BUSINESS WIRE)--May 11, 2004

Thin multimedia, inc. today announced that QUALCOMM Incorporated (Nasdaq:QCOM QCOM Qualcomm, Inc. (stock symbol) ), the pioneer and world leader of Code Division Multiple Access (CDMA (Code Division Multiple Access) A method for transmitting simultaneous signals over a shared portion of the spectrum. The foremost application of CDMA is the digital cellular phone technology from QUALCOMM that operates in the 800 MHz band and 1.9 GHz PCS band. ) digital wireless technology, has selected thin multimedia, inc.'s H.264 codec to be ported onto and integrated into QUALCOMM's Qtv(TM) video solution, for the MSM MSM - Micronetics Standard MUMPS 6500(TM) and MSM6250(TM) chipsets.

QUALCOMM's Qtv(TM) player is a feature-rich software video decoder that enables mobile devices to stream, download and play back multimedia content; it is at the heart of many mobile multimedia applications, including streaming video-on-demand (VOD See video-on-demand.

VoD - video on demand
); streaming audio-on-demand (AOD See HD DVD. ); mobile viewing of real-time content (live cameras); and playback of video based multimedia messages. Qtv is a fully compliant standards-based (3GPP/3GPP GPP Government Performance Project
GPP General Purpose Processor
GPP General Physical Preparedness
GPP Gambian People's Party
GPP Good Pharmacy Practice
GPP Gross Primary Productivity
GPP Green Procurement Program
GPP Generic Packetized Protocol
2) MPEG-4/H.263 and now H.264 software solution. With a multitude of features and functions, it also supports standard audio: QCELP QCELP QualComm Code Excited Linear Predictive coding
QCELP Qualcomm Code Excited Linear Prediction
(R), EVRC EVRC Enhanced Variable Rate Codec (Relaxation Code Excited Linear Prediction, RCELP algorithm)
EVRC Enhanced Variable Rate Coding
, AMR and MPEG-4 AAC and aacPlus.

tmi is a world leader for mobile multimedia technology. H.264 is one of tmi's newest video products and it is purely software-based. It achieves the highest performance and quality in the industry and therefore, enables video services to be possible with any mobile device on any wireless network. tmi launched the world's first commercial video service in July 2001 on a CDMA2000 1X network. With the H.264, tmi also provides professional authoring tools for contents providers and error-resilient streaming server software for service providers.

"QUALCOMM is dedicated to providing the most advanced and cost effective mobile chipset solutions. After a rigorous benchmarking of various H.264 codecs, we chose tmi's H.264 codec for its technical superiority and performance," said Luis Pineda, vice president of marketing and product management for QUALCOMM CDMA Technologies. "Having the H.264 codec embedded into QUALCOMM's Qtv video solution offers an enriched user experience and eliminates the need for expensive multimedia processors and memory subsystems in multimedia mobile devices."

"H.264 is one of the most advanced video coding See H.264.

Advanced Video Coding - H.264
 standards available today, QUALCOMM's selection of tmi's H.264 codec for its current version of Qtv proves tmi's technological leadership. We will continue to provide innovation and excellence for multimedia solutions for mobile consumers," said Dale Park, president of tmi. "With the H.264, mobile video becomes more attractive and affordable, and QUALCOMM's adoption is a step forward to realizing visual entertainment and communication in wireless networks."

About QUALCOMM Incorporated

QUALCOMM Incorporated (www.qualcomm.com) is a leader in developing and delivering innovative digital wireless communications products and services based on the Company's CDMA digital technology. Headquartered in San Diego, Calif., QUALCOMM is included in the S&P 500 Index and is a 2003 FORTUNE 500(R) company traded on The Nasdaq Stock Market Nasdaq stock market

The first electronic stock market listing over 5000 companies. The Nasdaq stock market comprises two separate markets, namely the Nasdaq National Market, which trades large, active securities and the Nasdaq Smallcap Market that trades emerging growth companies.
(R) under the ticker symbol QCOM.

About thin multimedia, inc.

thin multimedia, inc. is a leading, global provider of mobile multimedia solutions and services for chipmakers, handset manufacturers, carriers, and content providers. Its video products support standard video codecs such as H.264 and MPEG-4 as well as proprietary codecs. In addition to video products, tmi offers various audio products, a MMS client, a 3D engine, and an instant messaging client Chat Client is the name used for alternative engines to messengers such as Yahoo!, MSN, and AOL. Several offer limited services with only IM/PM ability while some offer combined messsenger services with Yahoo!, AOL, or MSN, among others, combined into one. . There are over 15 million mobile devices embedded with tmi's client software among seven world class carriers on four continents. For more information, please visit the company's website at www.thinmultimedia.com.

QUALCOMM and QCELP are registered trademarks of QUALCOMM Incorporated. MSM6500, MSM6250 and Qtv are trademarks of QUALCOMM Incorporated. All other trademarks are the property of their respective owners.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:May 11, 2004
Words:587
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