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mCosm Partners with Helio to Create Digital Signage & Media for Retail Stores.


NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 -- mCosm([R]), the interactive retail solutions company, has partnered with Helio, the new mobile service for young, savvy consumers, to create digital media for their landmark retail locations.

mCosm and Helio have joined forces to develop a fresh consumer experience for Helio members using mCosm's mCast software to create, manage and distribute various digital media, ranging from signage and video to 3-D effects and animation. The mCast system prepares updates and schedules digital signage Digital signage is a form of out-of-home advertising in which content and messages displayed on an electronic screen, or digital sign, can be changed without modification to the physical sign, typically with the goal of delivering targeted messages to specific locations at  and media from a central server, sending the content immediately to displays throughout the Helio retail locations. The files are shown on sleek computer displays manufactured by mCosm's parent company, Micro Industries([R]).

"Our stores reflect Helio's unique approach to this constantly changing wireless industry," said Ali Zanjani, EVP EVP Executive Vice President
EVP EGR (Exhaust Gas Recirculation) Valve Position Sensor
EVP Electronic Voice Phenomenon
EVP Europäische Volkspartei (Germany)
EVP Employee Value Proposition
 Sales and Distribution, HELIO LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
. "Helio locations are on the cutting edge and need to be able to take our displays to the next level at a moment's notice as well. Our partnership with mCosm allows us to update our look and media - even if we are on the go. Just like our members."

Helio stores feature pods that are an integrated environment where visitors can sample live devices and services, learn about Helio memberships, accessorize ac·ces·sor·ize  
v. ac·ces·sor·ized, ac·ces·sor·iz·ing, ac·ces·sor·iz·es

v.tr.
To furnish with accessories: accessorized my outfit with a matching watch.

v.
 and sign up without ever having to wait in line at a traditional cash register. Digital displays, constantly updated with the help of mCosm's user-friendly software, are a key element of this design. The intuitive Web-based service offered by mCosm makes constantly updating digital content simple and is capable of being presented on almost any size screen, from the hi-definition displays on the walls to Helio's own exclusive handsets in the palm of the customer's hand.

Helio Stores are open in Santa Monica Santa Monica (săn`tə mŏn`ĭkə), city (1990 pop. 86,905), Los Angeles co., S Calif., on Santa Monica Bay; inc. 1886. Tourism and retailing are important, and the city has motion-picture, biotechnology, and software industries. , San Diego San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay. , Palo Alto and Denver and a store is planned to open in New York early this year. Additional Helio Stores are planned for 2007 and throughout the coming years.

mCosm is a registered trademark of mCosm LLC. Micro Industries is a registered trademark of Micro Industries Corporation. All rights reserved. All other legal marks are the property of their respective owners.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jan 15, 2007
Words:347
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