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mBLAST's Breakthrough Technology Selected as Finalist for Three 2007 SIIA CODiE Awards.


mBLAST's Media and Marketing Relationship Management Software Selected for Best CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. , Business Productivity and Professional Services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products.  Awards

MANSFIELD CENTER Mansfield Center can refer to:
  • Mansfield Center, Connecticut
  • Mansfield Center, Massachusetts
, Conn. -- mBLAST (www.mblast.com), announced today that the company's breakthrough Media and Marketing Relationship Management (MMRM MMRM Mixed Model Repeated Measures
MMRM Media and Marketing Relationship Management
MMRM Monthly Management Review Meeting
) software services have been honored with three prestigious 2007 CODiE Awards finalist selections: Best Customer Relationship Management (CRM) Solution, Best Business Productivity Solution, and Best Professional Services Solution (Vertical/Public Relations).

mBLAST is the first suite of web-based software services to provide a common set of tools to streamline and simplify how Marketers and their PR representatives share information and collaborate with Influencers such as journalists, analysts, event organizers and award presenters. mBLAST offers services in three key areas:

* Powerful vertical search tools that give users faster, more useful results for activities from monitoring the competition to writing articles.

* Communication tools for distributing information and staying connected. For example, mBLAST lets users publish and update information such as logos, press releases, and event listings throughout the web by inputting information once.

* Process management tools for managing activities such as judging industry awards or verifying journalists' credentials CREDENTIALS, international law. The instruments which authorize and establish a public minister in his character with the state or prince to whom they are addressed. If the state or prince receive the minister, he can be received only in the quality attributed to him in his credentials.  for events.

mBLAST services create the first Social Network for Marketers, establishing and maintaining connections 24/7 and providing dramatic increases of efficiencies, with documented time savings of up to 95%.

"mBLAST is transforming marketing with its powerful set of tools that brings an order of magnitude A change in quantity or volume as measured by the decimal point. For example, from tens to hundreds is one order of magnitude. Tens to thousands is two orders of magnitude; tens to millions is three orders of magnitude, etc.  increase in efficiency and creates dynamic Data Relationships between Marketers and Influencers," said Danny Briere, founder, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of mBLAST. "We are honored that the CODiE Awards judges recognized the power of our software by making us finalists for Best CRM, Best Business Productivity, and Best Professional Services Solutions."

"The 2007 CODiE Finalists represent real winners, even at this stage of the contest," said Ken Wasch, SIIA (Software & Information Industry Association, Washington, DC, www.siia.net) A trade organization devoted to the health and welfare of the software and digital content industry by providing support in government relations, business development, education and intellectual property  President. "Competition is fiercer than ever and that makes selection as a CODiE Finalist a major achievement. All the companies on this year's list should feel justifiably jus·ti·fi·a·ble  
adj.
Having sufficient grounds for justification; possible to justify: justifiable resentment.



jus
 proud of their recognition."

The Software & Information Industry Association (SIIA) presents the CODiE Awards annually to the most innovative companies in the software industry. This year, there were more than 1,200 entries in 74 categories. A list of all finalists for the CODiE awards can be found at http://www.siia.net/codies/2007/finalists.asp. Winners will be announced on April 17, 2007.

About SIIA and the CODiE Awards

The Software & Information Industry Association (SIIA) is the principal trade association for the software and digital content industry. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to more than 800 leading software and information companies. The CODiE Awards program, now in its twenty-first year, remains the standard-bearer for celebrating outstanding achievement and vision in the software industry. For further information, visit www.siia.net.

About mBLAST

mBLAST (www.mblast.com) is the first Media and Marketing Relationship Management (MMRM) software service. mBLAST brings to Marketers and Influencers the benefits and efficiencies sales organizations have gained from traditional CRM tools. There are currently more than 3000 companies of mBLAST in 50 countries. mBLAST was founded in 2000 and is headquartered in Mansfield Center, CT. The company has sales, marketing and software teams operating across the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , and software teams and data processors in the Ukraine.
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Publication:Business Wire
Date:Feb 7, 2007
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