iView's New MediaPro Speeds Creatives' Workflows -- Demo at Booth #1173 of PhotoPlus Expo 2005.

NEW YORK -- iView Multimedia today announced a new version of iView MediaPro, the award-winning, cross-platform digital asset management application. Designed for photographers and other creative professionals, MediaPro 3.0 delivers the world's most flexible and powerful professional workflow management solution.

Like earlier versions, MediaPro 3.0 helps users organize and manage a high volume and wide variety of digital files by creating customized, centralized and searchable catalogs.

Now, new features and enhancements simplify and speed up specific workflow tasks, including: importing, organizing, annotating, searching, distributing and archiving valuable digital assets.

New features include:

Pro Lightbox -- This digitized version of the photographer's lightbox gives more powerful viewing options. In full screen mode, view up to four images side by side; compare and contrast; zoom and scroll to the same point on multiple images simultaneously; mark favorite selections; display histogram information for all images.

Streamlined Annotation Workflow -- Provides more consistent annotation throughout your entire workflow, from import to export, via a user-defined controlled vocabulary (such as keywords). Support for industry standards IPTC/XMP Core and UNICODE means that annotations assigned in MediaPro can be read in other applications such as Adobe Photoshop, and you can use any language character set in annotations (such as Japanese).

Dynamic File Import Control -- Create catalogs faster by batch renaming files, applying multiple annotations and copying media files to folders automatically on import. For example, images from a shoot can be stored into the right folder and batch renamed to fit a preferred filename format directly on import. You can also batch import files from the Web directly into catalogs using the cURL technology for transferring files online.

New File Format Support -- New file format support includes: WMV, WMA, Microsoft Word, RTF documents and archived Web page files.

XML Import and Export -- Industry standard compliance helps protect your digital archive. MediaPro can now import XML and export catalogs to XML. For example, you can export a catalog and its metadata to XML formatted data and choose to change the XML structure, using XSLT (eXtensible Stylesheet Language Transformation). You can also export XML files from iView MediaPro to other applications and create HTML or text documents.

Enhanced Interface -- iView MediaPro has always excelled at responding to a user's requirements. Now you can customize your interface to display only the metadata fields you need while you're working and personalize IPTC terminology to fit your workflow. Also, you can save your catalog layout options as themes or use MediaPro's predefined themes.

Visual Search -- Powerful catalog search/filter capabilities (including Boolean logic) are directly at your fingertips. Find the images you want more quickly, intuitively and efficiently without opening new windows in MediaPro or having to do multiple searches.

Advanced Web Gallery Options -- MediaPro catalog publishing options are expanded. You have more flexibility in making Web galleries and integrating them with your existing Web site. Web Galleries are no longer limited to HTML tables. For example, create unique Web pages using other technologies, including Cascading Style Sheets (CSS). Also, you can now upload exported galleries directly to your Web server from MediaPro 3.0 via FTP.

Other new features and enhancements:

--E-mail files directly from a MediaPro catalog

--New progress indicators and status reports on import and batch functions

--Improved image conversion, including watermarking and embedding metadata

--Improved contact sheets, including headers, footers and file format settings

--More powerful batch rename options, using metadata as variables in the naming process

--Enhanced printing options and additional Web themes

Pricing and Availability

iView MediaPro 3.0 is compatible with Mac OS X 10.2.8 and higher, Windows 2000 and Windows XP. It will be available beginning November 1, 2005, for $199 at www.iviewmultimedia.com, and through local distributors and retailers in the United States, United Kingdom, Germany, Italy, the Netherlands, France, Austria, Switzerland, Canada, Australia and Japan. Existing iView MediaPro customers and owners of competitive products are eligible for discounts. Please see www.iview-multimedia.com for details.

About iView Multimedia

iView Multimedia is a software development and publishing company based in London, U.K. Its flagship product, iView MediaPro, is the leading digital asset cataloging solution for creative professionals who need to streamline their processes, shorten time to market, and eliminate costs from the production cycle. iView MediaPro locates, captures, organizes, annotates, searches, retrieves and presents digital content, quickly and easily. The software integrates seamlessly into the creative professional's established workflow.

Since its first product release in 1996, iView has attracted a reputation for market-leading innovations in the digital asset management market. It continues to enhance this reputation, and its products are widely recognized as best-of-breed. More information is available at http://www.iview-multimedia.com.