iVAST Engages Tribeworks to Co-Develop Industry Leading MPEG-4 Authoring Application; First Authoring Solution to Focus on Rich Interactive Potential of MPEG-4 Standard.Business Editors/High-Tech Writers CES 2002 LAS VEGAS--(BUSINESS WIRE)--Jan. 8, 2002 iVAST announced today that it has contracted with Tribeworks (OTCBB OTCBB See OTC Bulletin Board (OTCBB). :TRWX) to develop and co-market a groundbreaking set of MPEG-4 authoring tools that harness the full power of the MPEG-4 standard. Based on the iVAST MPEG-4 Studio(TM) SDK (Software Developer's Kit) See developer's toolkit and Windows SDK. SDK - Software Developers Kit (or "Software Development Kit"). and Tribeworks iShell technology, the toolset will enable content developers to combine audio, video, graphics, text, animation and interactivity to create exciting rich media user experiences. The solution from iVAST, the leader in end-to-end MPEG-4 solutions, and Tribeworks, creators of leading tools for building interactive, rich-media applications, is a key component in the iVAST end-to-end delivery platform that coordinates the creation, delivery and presentation of MPEG-4 applications and services. Tribeworks' object-oriented iShell authoring tools have been embraced by an international development community of tens-of-thousands of registered users in over 20 countries. iVAST selected Tribeworks as a development partner based on Tribeworks extensive experience in the creation and marketing of multimedia authoring tools. "The availability of authoring tools is a critical next step towards the adoption of the MPEG-4 standard," said Elliot Broadwin, iVAST CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "As programmers seek to hold the attention of audiences in a world filled with choice, they are seeking technologies to enable the creation of compelling interactive content. We are excited to be working with Tribeworks, the industry's leading independent maker of media authoring tools, to meet the needs of the market while opening up new revenue opportunities for both firms." "Developers are hungry for a toolset that provides the creative freedom to combine audio, video, graphics, text, animation and interactivity into a single seamless user experience," said Duncan Kennedy Duncan Kennedy (b. 1942 in Washington D.C.) is the Carter Professor of General Jurisprudence at Harvard Law School. Kennedy received an A.B. from Harvard College in 1964 and then worked for two years in the CIA operation that controlled the National Student Association. , president and CEO of Tribeworks. "Together iVAST and Tribeworks are creating an MPEG-4 ISO (1) See ISO speed. (2) (International Organization for Standardization, Geneva, Switzerland, www.iso.ch) An organization that sets international standards, founded in 1946. The U.S. member body is ANSI. compliant authoring environment that will provide incredible creative freedom while unifying worldwide distribution through support of this important industry standard." MPEG-4 is the latest international standard issued by the ISO/IEC ISO/IEC International Organization for Standardization/International Electrotechnical Commission (ITU-T M 3000) and developed by its Moving Picture Experts Group (compression, standard, algorithm, file format, body) Moving Picture Experts Group - (MPEG, ISO/IEC JTC1/SC29 WG11) An ISO committee that generates standards for digital video compression and audio. Also the name of their algorithms. (MPEG (Moving Pictures Experts Group) An ISO/ITU standard for compressing digital video. Pronounced "em-peg," it is the universal standard for digital terrestrial, cable and satellite TV, DVDs and digital video recorders (DVRs). ), the organization that introduced MPEG-1 and MPEG-2. These earlier compression standards serve as the underlying delivery technology for high definition television, digital video broadcasting, direct broadcast by satellite, digital cable television systems, DVDs and interactive CD-ROMs. Building on the success of MPEG-1 and MPEG-2 standards, MPEG-4 enables integrated, interactive, targeted multimedia delivery across any network -- whether broadcast or broadband, wireless or wireline -- and via electronic or physical distribution to any device, from set-top boxes to PCs and personal digital assistants. Built on top of the MPEG-4 standard, the iVAST Platform(TM) is an end-to-end MPEG-4 solution for the creation, publishing, distribution and playback of interactive audio and video content across broadband and broadcast networks. The iVAST Platform consists of the iVAST Studio for encoding and authoring, the iVAST Application Server(TM) for publishing capabilities, the iVAST Media Server(TM) for intelligent streaming, and the iVAST Player for media playback and interactivity on end user devices. The iVAST Platform was architected with MPEG-4 systems level support, allowing for advanced interactive media experiences. Tribeworks iShell is a professional rich-media authoring tool, ideal for building custom Internet applications, advanced CD-ROM-Internet hybrids and Internet kiosks. Significant production time can be saved with iShell's ability to reuse common interactive elements in an expandable, drag-and-drop, object-oriented environment. About Tribeworks Tribeworks, Inc. (www.tribeworks.com) develops software for creating and delivering next-generation rich-media applications. Examples include advertising and marketing applications, interactive shopping applications, courseware, training materials, and corporate presentations. Applications are deployed via the Internet, electronic kiosks, electronic displays, and CD-ROMs. Tribeworks is headquartered in San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden with a wholly-owned subsidiary in Tokyo. About iVAST, Inc. iVAST is the world leader in end-to-end MPEG-4 solutions. The iVAST MPEG-4 Platform builds on the success of MPEG-1 and MPEG-2 open standards Specifications for hardware and software that are developed by a standards organization or a consortium involved in supporting a standard. Available to the public for developing compliant products, open standards imply "open systems;" that an existing component in a system can be replaced by revolutionizing the distribution of interactive audio/video content across broadband and broadcast networks. For the entertainment, enterprise and education markets, iVAST generates new business opportunities through the secure delivery of digital media, worldwide. iVAST is headquartered in Santa Clara, California Santa Clara, California (IPA: /ˌsæntəˈklærə/) , founded in 1777 and incorporated in 1852, is a city in Santa Clara County, in the U.S. state of California. and offers creative services Creative Services are a subsector of the creative industries, a part of the economy that creates wealth by offering creativity for hire to other businesses. Examples include:
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