iUpload Partners with Pheedo to Bring RSS Advertising to Branded Blogs.SEATTLE -- Today, at the Blog Business Summit in Seattle, iUpload, a leading content management and corporate blogging Writing Weblogs See blog and Web log.. See blog. solution provider, announced a partnership with Pheedo, a company that offers a set of tools to create, promote, analyze and optimize advertising in their weblogs and content feeds. Pheedo's full-featured web, blog and feed advertising server efficiently manages, serves and reports on ads in feeds while allowing publishers to easily monetize their syndicated content. The partnership brings integrated ad serving The hardware, software and personnel required to deliver advertisements to Web sites and ad-supported software. It also includes the monitoring of click-throughs and required reporting to the ad purchasers and Web site publishers. See adserver and Internet advertising. capabilities into iUpload's content management and blogging platform providing a number of unique features to customers including: the ability to easily create, manage and track rich advertising campaigns in websites, blog communities and RSS feeds; self service ad purchasing; and flexible revenue models that can extend options to run ads out to even include individual blogs. "Working with Pheedo brings a valuable ad serving and management module to our content management and branded blogging platform," said Robin Hopper, CEO of iUpload. "By integrating our platform with Pheedo's blog and RSS ad serving network, iUpload customers can run targeted ads to communities, which turns into revenue for companies and for bloggers." iUpload customers gain integrated campaign management and reporting, simplifying the process of serving and tracking web and RSS ads and providing clients with a variety of new revenue opportunities. "I am very impressed with the suite of tools iUpload is delivering. They are an innovator in the corporate weblog market and we are excited they have chosen Pheedo to provide their customers with our RSS and weblog marketing tools," said Bill Flitter, Pheedo's Chief Marketing Officer. "The partnership with iUpload will enable their customers to harness the power of weblog and RSS advertising as well as provide our advertisers with even more niche content, and hyper-targeted weblog and RSS advertising possibilities," Flitter adds. The iUpload technology complements Pheedo's ongoing mission of making it easier for publishers and advertisers alike to tap into the loyal but fragmented blog and RSS market. Advertisements in feeds represent found revenue for publishers. The deal offers a turn-key solution to monitor and monetize RSS content while providing publishers with a measurable ROI and greater flexibility in delivering content to readers. About Pheedo Pheedo is the leading provider of tools that enable individuals, organizations and corporations to promote, analyze, and optimize advertising in their weblogs and content feeds. At a time when SPAM is on the increase, Pheedo's solutions make it easy for advertisers to efficiently tap into thousands of weblogs and RSS feeds across dozens of categories including technology, entertainment, political, gaming, family, automotive, news, sports, and more. http://www.pheedo.com. About iUpload iUpload helps organizations optimize the marketing potential of their content by delivering end-to-end web content management and corporate blogging solutions. The company's net-native iUpload Application Suite consists of content management, content search, email marketing, survey, collaboration, and XML syndication modules that provide clients with the tools to easily create, capture, manage, distribute and analyze all aspects of their web content. iUpload's scalable approach has allowed them to seamlessly integrate into any environment, making it a viable solution for a wide range of customers, including the Cannondale, Molsons, American Farm Bureau, Western Financial Group, Society for the Prevention of Cruelty to Animals, Sierra Club, MOSAID, Ontario Ministry of Health, and many others. Founded in 1998, iUpload's headquarters are in Burlington, ON, Canada. |
|
||||||||||||

Printer friendly
Cite/link
Email
Feedback
Reader Opinion