eBay Acquires Sweden's Tradera.com.SAN JOSE San Jose, city, United States San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850. , Calif. & STOCKHOLM, Sweden -- eBay (Nasdaq:EBAY) today announced that it has acquired Tradera.com, the leading online auction-style marketplace in Sweden. Together, the companies plan to expand online trading Online Trading Making trades via the Internet. Notes: The use of online trading increased dramatically in the mid to late 1990's with the advent of high-speed computers and Internet connections. Stocks, bonds, options, futures, and currencies can all be traded online. in Sweden and bring more opportunities to Swedish buyers and sellers. Launched in 1999, Tradera.com enables auction-style trading for buyers and sellers throughout Sweden. Tradera.com has more than 750,000 listings at any given time and offers a venue where buyers and sellers can trade across an array of categories, from collectibles and home decor to antiques and electronics. eBay Sweden, focused on both auction-style and fixed-price trading, launched in April 2005. "Tradera.com has built an impressive business in Sweden," said Philipp Justus, senior vice president and general manager of eBay Europe. "An e-commerce pioneer with a strong community focus, Tradera is a natural fit with eBay." "Our partnership with eBay validates Tradera.com's success and position in the industry," said Jonas Nordlander, managing director of Tradera.com. "By joining forces, Tradera and eBay can help provide Swedish consumers with more opportunities to trade on a national and international basis." Increasingly popular among Swedish consumers, online shopping is showing strong signs of growth. Business-to-consumer e-commerce in Sweden reached $4.8 billion in 2005, and that number is expected to grow to $15.7 billion in 2009, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. IDC's Internet Commerce Market Model, January 2006. "We're excited to welcome Tradera.com to the eBay family," said Fredrik Ahlberg, managing director of eBay Sweden. "Tradera has helped pave the way for online trading in Sweden and we believe Tradera can help us create the best shopping experience for local buyers and sellers." eBay has acquired all equity securities of Tradera.com for approximately 365 million Swedish Kronor, plus acquisition costs and an adjustment for net cash acquired. Based on an April 21, 2006 exchange rate of SEK SEK In currencies, this is the abbreviation for the Swedish Krona. Notes: The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion. 7.56 to US$1.00, the net purchase amount approximates US$48 million. eBay does not expect the acquisition to have a material impact on its financial guidance as issued in connection with its first quarter earnings release on April 19, 2006. Tradera's investors include Provider Funds and TIME Vision bpart AB. About Tradera.com Tradera.com was founded in 1999 and has grown to become the leading online auction site in Sweden. Tradera.com offers a marketplace for auctions including everything from collector's items such as watches and jewelry jewelry, personal adornments worn for ornament or utility, to show rank or wealth, or to follow superstitious custom or fashion. The most universal forms of jewelry are the necklace, bracelet, ring, pin, and earring. , to consumer goods consumer goods Any tangible commodity purchased by households to satisfy their wants and needs. Consumer goods may be durable or nondurable. Durable goods (e.g., autos, furniture, and appliances) have a significant life span, often defined as three years or more, and such as computers, electronics and leisure gear. About eBay Founded in 1995, eBay created a powerful platform for the sale of goods and services In economics, economic output is divided into physical goods and intangible services. Consumption of goods and services is assumed to produce utility (unless the "good" is a "bad"). It is often used when referring to a Goods and Services Tax. by a passionate community of individuals and businesses. On any given day, there are millions of items across thousands of categories for sale on eBay. eBay enables trade on a local, national and international basis with customized sites in markets around the world. Forward-Looking Statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. This announcement contains forward-looking statements regarding eBay, Tradera.com and the expected impact of the acquisition of Tradera.com on eBay's financial guidance. Those statements involve risks and uncertainties, and actual results could differ materially from those discussed. Factors that could cause or contribute to such differences include, but are not limited to, risks associated with eBay's international operations Internal Operations (I.O., IO or I/O) is a fictional American Intelligence Agency in Wildstorm comics. It was originally called International Operations. I.O. first appeared in WildC.A.T.S. volume 1 #1 (August, 1992) and was created by Brandon Choi and Jim Lee. , the reaction of competitors to the transaction, and the possibility that integration of Tradera.com into eBay following the transaction may be more difficult than expected. More information about potential factors which could affect eBay's business and financial results is included in eBay's Annual Report on Form 10-K Form 10-K A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information. Form 10-K See 10-K. for the year ended December 31, 2005, and current reports on Form 8-K Form 8-K The form required by the SEC when a publicly held company incurs any event that might affect its financial situation or the share value of its stock. Form 8-K See 8-K. . All forward-looking statements are based on information available to eBay on the date hereof, and eBay assumes no obligation to update such statements. |
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