eBAY launches PC recycling initiative.Internet auction site eBay has launched an initiative that brings leading technology companies, government agencies, environmental groups and millions of eBay users together to confront the problem of e-scrap. With Intel Corp. as its primary ally, eBay's Rethink Initiative coordinates efforts by Apple, Gateway, HP, IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) and Ingram Micro Ingram Micro, Inc. NYSE: IM a Fortune 100 company founded in 1979 and based in Santa Ana, California. It is the world’s largest technology distributor and a leading technology sales, marketing and logistics company. with the U.S. Environmental Protection Agency Environmental Protection Agency (EPA), independent agency of the U.S. government, with headquarters in Washington, D.C. It was established in 1970 to reduce and control air and water pollution, noise pollution, and radiation and to ensure the safe handling and , the non-profit Silicon Valley Toxics Coalition, UPS and the U.S. Postal Service The U.S. Postal Service (USPS) processes and delivers mail to individuals and businesses within the United States. The service seeks to improve its performance through the development of efficient mail-handling systems and operates its own planning and engineering programs. , among other participants, and promotes reuse and recycling as key steps in the purchase process. The centerpiece of the program is the Web site www.ebay.com/rethink, which is designed to help consumers and businesses learn about the different product disposition alternatives available, such as recycling and refurbishing. The site is also designed to make it easier for consumers in possession of outdated electronics to take action. Intel and eBay will jointly promote the Rethink Initiative. Industry analyst Gartner estimates that in the U.S. alone about 133,000 PCs per day are currently being retired and replaced by their original owners. However, the Grass Roots grass roots pl.n. (used with a sing. or pl. verb) 1. People or society at a local level rather than at the center of major political activity. Often used with the. 2. The groundwork or source of something. Recycling Network says that only 10 percent of the unwanted PCs in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. are recycled. The Rethink Web site features educational and disposition tools. Among the disposal options available to consumers and businesses are services provided by participants in the initiative as well as assisted selling on eBay and charitable donations. |
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