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e.p.t DELIVERS... IT'S A GIRL!

 MORRIS PLAINS, N.J., March 2 /PRNewswire/ -- Since last summer, millions of people across the country have watched as Helen Padovan, eager for a child, slowly turned over her e.p.t test stick to find out whether she was pregnant. Devastated by what she saw, she turned to her husband Nick, rested her head on his shoulder, and choked back tears. With a hug and a smile, Nick comforted Helen with reassuring words, "...we're going to keep trying."
 Indeed, Helen and Nick did keep trying and two months later their e.p.t Early Pregnancy Test revealed a different result -- it was positive. Now the millions of TV viewers who have shared the couple's disappointment in the "real life" commercial can share their real life joy. On February 22, Helen gave birth to a healthy 8 lb. baby girl.
 "I spent several months preparing myself for pregnancy," said Helen. "I ate a healthy diet, exercised daily, and used a home pregnancy test each month to learn as soon as possible if I was pregnant."
 "Nick and I were determined to conceive a healthy baby. We were thrilled that two months after we taped the commercial, our monthly e.p.t test was positive!"
 Helen is one of many women who have followed e.p.t's "early pregnancy thinking" plan. The plan has three steps -- Step 1: Preconception Care; Step 2: Early Pregnancy Detection; and Step 3: Regular Prenatal Care.
 Preconception Care makes pregnancy and birth easier for both the mother and baby. It means being in the best physical condition possible, being at an ideal body weight, eating a well-balanced diet, and avoiding substances such as tobacco, alcohol, and drugs, which can harm the fetus. It also means visiting the obstetrician/gynecologist before conception to make sure there are no problems that might interfere with either conception or a healthy pregnancy.
 "Unfortunately, many women do not realize they are pregnant until they are well into the first or even second trimester," says Dr. Jeffrey Ellis, assistant professor of gynecology and obstetrics at the Emory University School of Medicine in Atlanta and author of several women's healthcare books including "The Complete Pregnancy & Baby Book," second edition (Publication, International, Ltd., 1993). "Early Pregnancy Detection is crucial because the first trimester is critical to the baby's development. Early detection increases the chances that the woman will receive regular prenatal care and give birth to a full-term, healthy baby. That's why I recommend monthly use of home pregnancy tests to my patients who are trying to get pregnant."
 More and more women seem to be getting the message about the importance of early pregnancy detection. Since the "real life" e.p.t commercial featuring Helen and Nick aired last August, sales of all home pregnancy tests have increased by 13 percent and sales of e.p.t have jumped over 30 percent.
 Now only one easy step, e.p.t is sold in drug, grocery and mass merchandise stores nationwide, in boxes containing either one or two tests. Each kit comes with easy-to-follow instructions. A toll-free information line (1-800-562-0266), staffed by registered nurses, is open weekdays 9:00 a.m. to 5:00 p.m. EST to confidentially answer questions about the product.
 e.p.t early pregnancy test is marketed by Parke-Davis Female Health Care, a division of the Warner-Lambert Company. Warner-Lambert, headquartered in Morris Plains, N.J., is a worldwide company devoted to developing, manufacturing and marketing quality health care and consumer products. It employs approximately 34,000 people.
 -0- 3/2/93
 /CONTACT: Amy Doner of Ruder-Finn, 212-715-1566, for e.p.t/


CO: e.p.t., Parke-Davis Female Health Care, Warner-Lambert Co. ST: New Jersey IN: HEA SU:

TM-LD -- NYFNS2 -- 1732 03/02/93 07:31 EST
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Copyright 1993 Gale, Cengage Learning. All rights reserved.

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Publication:PR Newswire
Date:Mar 2, 1993
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