class.com Selects Bill Clevenger as Vice President Marketing; High Technology Executive To Head Marketing Team for Internet-Based Online Education Market Leader.Business/High-Tech Editor LINCOLN, Neb.--(BUSINESS WIRE)--March 14, 2000 class.com, inc. announced today that William L. Clevenger has been named vice president of marketing. class.com provides Internet-based, online courses for high school students throughout the world. Clevenger was most recently director of field and channel marketing for Fujitsu Personal Systems. Headquartered in Santa Clara, California Santa Clara, California (IPA: /ˌsæntəˈklærə/) , founded in 1777 and incorporated in 1852, is a city in Santa Clara County, in the U.S. state of California. , FPSI FPSI Focal Plane Science Instrument is the market leader in Windows pen tablet A digitizer tablet that is specialized for handwriting and hand marking. LCD-based tablets emulate the flow of ink as the tip touches the surface and pressure is applied. Non-display tablets display the handwriting on a separate computer screen. See digitizer tablet and tablet computer. computing solutions and a wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. of Fujitsu Limited. "Bill brings significant market development expertise with a proven ability to attract and capture market share," said John Blair
John Blair was one of the best-trained jurists of his day. , President and Chief Executive Officer. "We wanted someone with the experience and determination needed to build and maintain a strong market presence. With over 25 years experience in technology companies, Bill has developed and implemented marketing programs that have consistently exceeded corporate revenue goals. He is a true expert in the art of expanding and creating new markets." "class.com is participating in an extremely exciting emerging market that has the power to dramatically change and improve the way students learn and retain knowledge." said Clevenger. "I feel privileged to become part of a company that has the potential to positively impact the educational community." Clevenger has developed what he calls "Beach-Head Marketing." "To succeed in today's lightning-fast markets, you have to quickly assess complex marketing situations and launch the tactical plans needed to generate revenue fast, all the while developing a strong strategic direction for a company's success," said Clevenger. In addition to FPSI, Clevenger has honed his personal marketing methods while serving in executive marketing positions for Cyberports, Wall Data, Memorex Telex, and Novell. He will be located in class.com's San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden area office. About class.com, inc. class.com represents the way of the future for providing courses without boundaries at anytime or anyplace. Using the Internet as a common and readily available delivery mechanism, courses can be updated on an ongoing basis and delivered at the pace of the learner. School districts utilize class.com's online offering of over 30 fully transferable courses to serve segments of their population who are ineffectively served by traditional classroom programs. class.com courses provide a direct interaction between students and licensed, certificated teachers. Once a student is registered, they are assigned a teacher for each course. By using a standard web browser The program that serves as your front end to the Web on the Internet. In order to view a site, you type its address (URL) into the browser's Location field; for example, www.computerlanguage.com, and the home page of that site is downloaded to you. , students access course material that takes full advantage of advanced multimedia technologies. Instead of traditional text books, students view a combination of text, animated graphics See animation. , audio and video materials. A unique design and seamless navigational system Noun 1. navigational system - a system that provides information useful in determining the position and course of a ship or aircraft Global Positioning System, GPS - a navigational system involving satellites and computers that can determine the latitude and encourages individualized in·di·vid·u·al·ize tr.v. in·di·vid·u·al·ized, in·di·vid·u·al·iz·ing, in·di·vid·u·al·iz·es 1. To give individuality to. 2. To consider or treat individually; particularize. 3. discovery and learning. Downloading times are minimized by storing pictures, videos, and interactive graphics for offline access. An online binder or notebook allows a student to take notes and store course materials in both text and multimedia formats for later reference. Founded in 1998 and headquartered in Lincoln, Nebraska with area offices in Atlanta and San Francisco, class.com is committed to providing quality education over the Internet using the most innovative and advanced technology available. For more information, class.com may be reached at 402-441-3050 or by sending a request to press_info@class.com. All company and product names referenced are the trademarks of their respective owners. |
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