Yodlee Unveils Strategic Roadmap to Facilitate ``Open Finance'' On the Internet; Aggregation Leader Unveils Bold Strategy, New Partnerships with E-TRADE and FinanCenter.com.

Business Editors

WASHINGTON--(BUSINESS WIRE)--Sept. 11, 2000

At the Account Aggregation 2000 conference

Yodlee, the pioneer and leading provider of account aggregation services, today unveiled a financial services roadmap that enables its partners to bring to life the long-promised vision of "Open Finance" on the Internet. Yodlee, which also today announced two new financial partnerships with E-TRADE Group, Inc. and FinanCenter.com, said it will introduce and integrate new applications and technology in the coming months that will enable both consumers and partners to realize the enormous benefits of the Open Finance model.

The premise behind the Open Finance model, first introduced by Forrester Research in 1996, is that consumers can best meet their financial goals by creating an integrated portfolio of best-of-breed services from a broad array of options. Open Finance will deliver this benefit by helping consumers answer three important questions and then execute their strategy:

-- What do I own? (holistic view of all net assets)

-- How am I doing? (personalized financial analysis)

-- What should I do? (advisory tools and services)

-- Help me do it! (transactional capabilities)

The first question, though in theory the simplest, has caused the greatest challenges due to the burdens and complexities of reliably integrating many different data sources into a single, consolidated view. Yodlee has created a secure, scalable Personal Information Platform that enables consumers to consolidate and manage all their individual personal account information from thousands of sites in one, convenient location. The Yodlee platform can obtain data via OFX, XML, QIF, or HTML-based connections and create a unified view, removing the integration barriers.

Yodlee is now unveiling its strategy to help partners deliver and integrate robust advice, analysis and transactional capabilities built upon its core aggregation platform.

"Open Finance represents true personal empowerment for consumers," said Yodlee President and CEO Anil Arora. "Yodlee has built the fundamental platform to deliver it - the ability to not just aggregate information, but to receive advice and act upon it in ways that help consumers manage their entire financial lives in one place, in real-time. We are now extending our Personal Information Platform to support applications that provide analysis, advice, and transactional capabilities."

Making Open Finance a Reality

Built on its core aggregation platform, Yodlee is now integrating best-of-breed financial applications, such as advice engines, calculators, and bill pay providers, so consumers can, for the first time, power these applications with all their up-to-date, personal account information, with no manual input required. This will enable them to effectively answer the critical questions they need to know:

-- What do I own? Through a Yodlee-powered

aggregation service, users receive a summarized

view and one-click access to all their personal

accounts, including bank balances, stock

portfolios, 401k programs, bills, credit cards,

and more. Leading financial institutions have

selected Yodlee as the platform of choice for

aggregation because of its breadth/depth of data

and the underlying security, scalability, and

performance of the technology. Yodlee also now has

a rapidly-growing number of direct data

connections using OFX, QIF, and XML from multiple

financial institutions, enriching the data and

functionality available to users.

-- How am I doing? and What I should do next? Yodlee

announced today a partnership with

FinanCenter.com, the number one source for

business-to-business interactive personal finance

tools that compute borrowing, investing, and

spending options. Through the partnership, the two

companies will integrate FinanCenter.com tools

with the Yodlee Platform, enabling users to

pre-populate FinanCenter tools with personalized

data in order to answer important questions like

"What will it take to pay off my credit card

balance?" or "How much will my savings be worth in

25 years?" Yodlee will also be announcing

additional partnerships with providers of

market-leading analysis and advice applications,

giving users a wide range of value-added services

for managing their finances online.

-- Do it! The real power of the service comes to life

when you enable consumers to act, real-time, on

their analysis and advice. Yodlee is working with

strategic partners to integrate transactional

capabilities, such as enhanced bill pay and funds

transfers, into its Personal Information Platform.

Yodlee has already announced partnerships with

CheckFree and Paytrust. Ultimately, consumers will

have a single interface from which they can manage

their entire online financial life.

Growing Financial Services Partnerships

Over the last few months, Yodlee's service has become the platform of choice among leading institutions, including ABN AMRO, AltaVista, AOL, Citigroup, Chase Manhattan Bank, and Morgan Stanley Dean Witter. Today, the company announced it has signed partner agreements with E-TRADE and FinanCenter.com. Yodlee has now announced over 20 partnerships to date.

"E-TRADE is delighted to partner with a leader like Yodlee to provide this powerful new service to our three plus million customers," said Tom Bevilacqua, chief strategic investment officer, E-TRADE Group, Inc., a global leader in online personal financial services. "E-TRADE and Yodlee share a common philosophy regarding delivering integrated financial services to help consumers take control of their financial lives."

About Yodlee

Yodlee is the pioneer and leading provider of aggregation services and tools to e-businesses worldwide. Yodlee's Personal Information Platform enables businesses to offer their consumers a convenient way to consolidate and manage all their personal online information - bank balances, travel reservations, investments, email, shopping, bills, news, calendars, and much more - from over 1,500 web sites. Users can access their information from any PC, PDA, or web-enabled phone. Yodlee technology is the foundation for next-generation personal services being offered by over 45 co-brand partners, including AOL, Chase Manhattan Bank, Citigroup, E-TRADE, MSDW, and Palm Computing(R).

The company is backed by venture capital firms Accel Partners and Sequoia Capital and elite group of private investors, including the founders of Hotmail, Junglee, and Exodus Communications. Yodlee is based in Redwood Shores, California and can be reached at 650/980-3600 or toll-free at 877/296-3533, [e-mail], or www.yodlee.com.