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Yahoo! Reports First Quarter 2002 Financial Results; Yahoo! Delivers Year Over Year Growth; First Quarter Revenue of $193 Million and EBITDA of $24 Million.


Business Editors/High-Tech Writers

SUNNYVALE Sunnyvale, city (1990 pop. 117,229), Santa Clara co., W Calif., near San Francisco; settled 1849, inc. 1912. A city in Silicon Valley, its many manufactures include semiconductors; machinery and instruments; electrical, electronic, and aerospace products; , Calif.--(BUSINESS WIRE)--April 10, 2002

Yahoo! Inc. today reported results for the fiscal first quarter ended March 31, 2002. Net revenues for the first quarter totaled $192.7 million compared to net revenues of $180.2 million for the first quarter ended March 31, 2001. EBITDA (Earnings Before Interest, Taxes, Depreciation and Amortization) A metric used to show a company's profitability, but not its cash flow. EBITDA became popular in the 1980s to show the potential profitability of leveraged buyouts, but has become  (earnings before interest, taxes, depreciation, amortization and stock compensation expense) for the first quarter 2002 was $24.4 million, or 13% of revenues, compared to EBITDA for the first quarter 2001 of $0.9 million.

Yahoo! also reported income on a GAAP GAAP

See: Generally Accepted Accounting Principles


GAAP

See generally accepted accounting principles (GAAP).
 (Generally Accepted Accounting Principles The standard accounting rules, regulations, and procedures used by companies in maintaining their financial records.

Generally accepted accounting principles (GAAP) provide companies and accountants with a consistent set of guidelines that cover both broad accounting
) basis, before the cumulative effect of the accounting change for the implementation of Financial Accounting Standard ("FAS") 142, totaling $10.5 million or $0.02 per share diluted di·lute  
tr.v. di·lut·ed, di·lut·ing, di·lutes
1. To make thinner or less concentrated by adding a liquid such as water.

2. To lessen the force, strength, purity, or brilliance of, especially by admixture.
, compared to a net loss of $11.5 million or $0.02 per share diluted for the quarter ended March 31, 2001. FAS 142, which the company adopted January January: see month.  1, 2002, requires companies to assess the goodwill recorded from previous acquisitions, and as necessary, record a one-time one-time
adj.
1. or one·time
a. Occurring or undertaken only once: a one-time winner in 1995.

b.
 impairment Impairment

1. A reduction in a company's stated capital.

2. The total capital that is less than the par value of the company's capital stock.

Notes:
1. This is usually reduced because of poorly estimated losses or gains.

2.
 charge that does not affect cash or the company's operations. Including the non-cash charge Non-Cash Charge

A charge off, made by a company against earnings, that does not require an initial outlay of cash.

Notes:
Non-cash charges are typically against the depreciation, amortization, and depletion accounts on a company's balance sheet.
 of $64.1 million recorded in the quarter for the effect of implementing FAS 142, Yahoo! reported a net loss for the fiscal first quarter of $53.6 million or $0.09 per share.

"We have a world-class world-class
adj.
1. Ranking among the foremost in the world; of an international standard of excellence; of the highest order: a world-class figure skater.

2.
 management team in place, who have lead the charge in executing against Yahoo!'s business plan. We posted solid results this quarter due to the transformation of Yahoo!'s business model. Our quarterly performance demonstrates continued momentum as we move forward in executing on our strategic objectives. Additionally, we experienced significant growth in our key audience metrics metrics Managed care A popular term for standards by which the quality of a product, service, or outcome of a particular form of Pt management is evaluated. See TQM.  and demonstrated the considerable depth and breadth Breadth

The percentage of assets or stocks advancing relative to those unchanged or declining. Also the number of independent forecasts available per year. A stock picker forecasting returns to 100 stocks every quarter exhibits a breadth of 400, assuming each forecast is
 of the Yahoo! network. As we progress through the year, we are well positioned to maintain our growth and to achieve our goal of more than doubling EBITDA profitability in 2002 from 2001 levels," said Terry Semel Terry Semel (born on February 24, 1943 in Brooklyn, New York, U.S.A.) is a notable American corporate executive who was the chairman and CEO of Yahoo! Incorporated. Previously, Semel spent 24 years at Warner Brothers, where he served as chairman and co-chief executive officer. , chairman and chief executive officer, Yahoo!.

Business Outlook

"Our first quarter results show momentum and progress toward our goal to maximize In a graphical environment, to enlarge a window to the full size of the screen. See Win Maximize windows.  long-term Long-term

Three or more years. In the context of accounting, more than 1 year.


long-term

1. Of or relating to a gain or loss in the value of a security that has been held over a specific length of time. Compare short-term.
 free cash flow. This quarter also demonstrated the growing success of our monetization Monetization

The securitization of the gross revenues of a contract.
 strategy, to draw increased value from our enormous consumer base and find new ways to drive financial value," said Susan Decker Susan L. Decker (b. 1963) is the President of Yahoo! Inc..

Previously she was director of Costco Corporation. She graduated from Tufts University with Bachelor of Science in computer science and economics. She then graduated with an MBA from Harvard Business School.
, chief financial officer, Yahoo!.

"We have upwardly revised our full year outlook for revenue and EBITDA to reflect our performance in the quarter, the acquisition of HotJobs and several other factors. While we are basing our outlook on a continuation continuation - continuation passing style  of current economic conditions, we nevertheless anticipate strong, profitable growth in 2002, considering the progress we have demonstrated against the execution of our business plan," continued Decker.

The following information is based on current information as of April 10, 2002 and includes the effects of the recent acquisition of HotJobs.com hotjobs.com is an online job search engine, known as Yahoo! HotJobs after being acquired by Yahoo! in 2002. Yahoo! HotJobs provides tools and advice for job seekers, employers, and staffing firms. , Ltd.

The company expects revenues for the second quarter 2002 to be between $205 and $225 million, and between $870 and $910 million for the full year 2002. EBITDA (earnings before interest, taxes, depreciation, amortization and stock compensation expense) is expected to be between $23 and $33 million for the second quarter 2002 and between $105 and $130 million for the full year 2002.

Capital expenditures are expected to be between $10 and $12 million for the second quarter 2002, and to be between $40 and $50 million for the full year 2002. Depreciation is expected to be approximately ap·prox·i·mate  
adj.
1. Almost exact or correct: the approximate time of the accident.

2.
 $21 million in the second quarter 2002 and $85 million for the full year 2002.

The business outlook for the company as of today will be available on the company's Investor Relations Investor relations

The process by which the corporation communicates with its investors.
 Web site throughout the current quarter. It is currently expected the full business outlook will not be updated until the release of Yahoo!'s next quarterly earnings announcement; however, Yahoo! may update the full business outlook or any portion thereof at any time for any reason.

Leading Global Audience

Yahoo!'s strong consumer metrics in the first quarter continue to underscore The underscore character (_) is often used to make file, field and variable names more readable when blank spaces are not allowed. For example, NOVEL_1A.DOC, FIRST_NAME and Start_Routine.

(character) underscore - _, ASCII 95.
 the company's leadership position among online consumers. In February February: see month. , Yahoo!'s global network was ranked the world's most trafficked Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
 destination, a distinction held for seven continuous quarters, and Yahoo! continues to be the worldwide leader in terms of unique users, reach, and total time spent (Nielsen//NetRatings, February 2002). Yahoo!'s global audience grew to 237 million unique users, compared to 192 million in the first quarter of 2001. In addition, a record 98 million active registered members logged onto Yahoo!'s global network during March 2002, compared to 67 million in the first quarter of 2001, a positive indication that Yahoo!'s efforts to build deeper relationships with its consumers are paying off.

Quarterly Conference Call

Yahoo! will host a conference call today to discuss first quarter results at 5:00 p.m. Eastern Time today. A live Webcast of the conference call can be accessed at http://webevents.broadcast.com/yahoo/041002/. In addition, an archive (1) A file that contains one or more compressed files. Most archive formats are also capable of storing folders in order to reconstruct the file/folder relationship when decompressed. See archive formats.  of the call can be accessed through the "Conference Calls" area of the company's Investor Relations Web site at http://www.yahoo.com/info/investor, and a replay will be available for 48 hours following the conference call by calling 800-633-8284, reservation A clause in a deed of real property whereby the grantor, one who transfers property, creates and retains for the grantor some right or interest in the estate granted, such as rent or an Easement ,a right of use over the land of another.  number: 20087965.

About Yahoo!

Yahoo! Inc. is a leading provider of comprehensive online products and services to consumers and businesses worldwide. Yahoo! reaches more than 237 million individuals worldwide each month, and is the No. 1 Internet brand globally. Headquartered in Sunnyvale, Calif., Yahoo!'s global network includes 25 World properties and is available in 13 languages.

This press release and its attachments contain forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 that involve risks and uncertainties concerning Yahoo!'s expected financial performance (as described without limitation in the Business Outlook section and quotations from management in this press release), as well as Yahoo!'s strategic and operational plans. Actual results may differ materially from the results predicted and reported results should not be considered as an indication of future performance. The potential risks and uncertainties include, among others, the slower spending environment for advertising sales; the actual increases in demand by customers for Yahoo!'s premium and enterprise services; the ability to successfully change the customer mix among Yahoo!'s advertising customers; general economic conditions (including the effects of events related to the terrorist attacks on the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  on Sept. 11, 2001); risks related to the integration of recent acquisitions; the ability to adjust to changes in personnel, including management changes; and the dependence on third parties for technology, content and distribution. All information set forth in this release and its attachments is as of April 10, 2002, and Yahoo! undertakes no duty to update this information. More information about potential factors that could affect the company's business and financial results is included in the company's Annual Report on Form 10-K Form 10-K

A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information.


Form 10-K

See 10-K.
 for the fiscal year ended Dec. 31, 2001, including (without limitation) under the captions, "Risk Factors" and "Management's Discussion and Analysis Management's discussion and analysis (MD&A)

A report from management to shareholders that accompanies the firm's financial statements in the annual report. It explains the period's financial results and enables management to discuss topics that may not be apparent in the financial
 of Financial Condition and Results of Operations," which are on file with the Securities and Exchange Commission (the "SEC") and available at the SEC's website at www.sec.gov See .gov and GovNet.

(networking) gov - The top-level domain for US government bodies.
. Additional information will also be set forth in those sections in Yahoo!'s Quarterly Report on Form 10-Q Form 10-Q

See 10-Q.
 for the three-month period ended March 31, 2002, which will be filed with the SEC in the near future.

Note to Editors: Yahoo! and the Yahoo! logos are trademarks and/or and/or  
conj.
Used to indicate that either or both of the items connected by it are involved.

Usage Note: And/or is widely used in legal and business writing.
 registered trademarks of Yahoo! Inc. All other names are trademarks and/or registered trademarks of their respective owners.

                                 Yahoo! Inc.
          Unaudited Condensed Consolidated Statements of Operations
                   (in thousands, except per share amounts)

                                                 Three Months Ended
                                                     March 31,
                                            --------------------------
                                               2002             2001
                                            ------------  ------------
Net revenues                             $   192,665     $    180,215

Costs and expenses:
   Cost of revenues                           37,821           38,543
   Sales and marketing                        95,597          106,418
   Product development                        32,219           30,336
   General and administrative                 21,998           19,131
   Payroll taxes on option exercises             162              243
   Stock compensation expense                  5,621            3,415
   Amortization of intangibles                 3,422           14,897
                                            ---------        ---------
       Total costs and expenses              196,840          212,983
                                            ---------        ---------

Loss from operations                          (4,175)         (32,768)

Other income (loss), net                      22,669           23,276
Minority interests in operations
 of consolidated subsidiaries                    212              229
                                            ---------        ---------
Income (loss) before income taxes and
 cumulative effect of accounting change       18,706           (9,263)

Provision for income taxes                     8,231            2,223
                                            ---------        ---------
Income (loss) before cumulative effect
 of accounting change                         10,475          (11,486)

Cumulative effect of accounting change       (64,120)               -
                                            ---------        ---------

Net loss                                 $   (53,645)    $    (11,486)
                                            =========        =========

Net income (loss) per share -- diluted:
   Income (loss) before cumulative effect
    of accounting change                 $      0.02     $      (0.02)

   Cumulative effect of accounting change      (0.11)               -
                                            ---------        ---------

Net loss per share -- diluted            $     (0.09)    $      (0.02)
                                            =========        =========

Shares used in per share calculation
 -- diluted                                  610,020          565,447
                                            =========        =========

   Supplemental Financial Data (1)
   -------------------------------
   EBITDA                                $    24,401     $        858
   After tax cash earnings               $    39,051     $     23,926
   Free cash flow                        $    38,294     $     13,961
   After tax cash earnings
    per share - diluted (2)              $      0.06     $       0.04

(1) In order to fully assess the Company's financial operating
    results, management believes that EBITDA, After tax cash earnings,
    and Free cash flow are appropriate measures of the operating
    performance of the Company. However, this supplementary financial
    data should be considered in addition to, not as a substitute for
    or superior to, operating income, cash flows, or other measures of
    financial performance prepared in accordance with generally
    accepted accounting principles.

(2) For the quarter ended March 31, 2001 shares used in the After tax
    cash earnings per share -- diluted were 596,539.



                              Yahoo! Inc.
  Notes to Unaudited Condensed Consolidated Statements of Operations
               (in thousands, except per share amounts)

                                               Three Months Ended
                                                     March 31,
                                            --------------------------
                                               2002             2001
                                            ------------  ------------
Net revenues for groups of
 similar services:
   Marketing services                    $   120,995     $    141,960
   Fees and listings                          54,990           33,236
   Transactions                               16,680            5,019
                                            ---------        ---------
   Total net revenues                    $   192,665     $    180,215
                                            =========        =========

Net revenues by segment:
   United States                         $   166,612     $    146,974
   International                              26,053           33,241
                                            ---------        ---------
   Total net revenues                    $   192,665     $    180,215
                                            =========        =========

EBITDA (1):
   Reported loss from operations         $    (4,175)    $    (32,768)
   Depreciation and amortization              22,955           30,211
   Stock compensation expense                  5,621            3,415
                                            ---------        ---------
   EBITDA                                $    24,401     $        858
                                            =========        =========

EBITDA by segment:
   United States                         $    32,450     $     10,056
   International                              (8,049)          (9,198)
                                            ---------        ---------
   EBITDA                                $    24,401     $        858
                                            =========        =========

After tax cash earnings (2):
   Reported income (loss) before
    cumulative effect of
    accounting change (3)                $    10,475     $    (11,486)
   Depreciation and amortization              22,955           30,211
   Stock compensation expense                  5,621            3,415
   Goodwill amortization of Yahoo!
    Japan equity investment                        -            1,786
                                            ---------        ---------
   After tax cash earnings               $    39,051     $     23,926
                                            =========        =========

Free cash flow (4):
   After tax cash earnings               $    39,051     $     23,926
   Noncash taxes                               6,804            2,058
   Earnings in equity interests               (4,300)          (2,400)
   Minority interests in operations
    of consolidated subsidiaries                (212)            (229)
   Change in working capital                   4,238           32,061
   Acquisition of property and equipment      (7,287)         (41,455)
                                            ---------        ---------
   Free cash flow                        $    38,294     $     13,961
                                            =========        =========

(1) Defined as reported loss from operations before depreciation,
    amortization, and stock compensation expense.

(2) Defined as reported income (loss) before cumulative effect of
    accounting change, depreciation and amortization, stock
    compensation expense, and goodwill amortization of Yahoo! Japan
    equity investment.

(3) Reported income (loss) before cumulative effect of accounting
    change for the quarter ended March 31, 2002 includes significant
    nonrecurring items such as net investment losses of $1,893 and
    income from contract termination fees of $2,504. Reported income
    (loss) before cumulative effect of accounting change for the
    quarter ended March 31, 2001 includes significant nonrecurring
    items such as net investment losses of $12,620 and income from a
    contract termination fee of $9,000.

(4) Defined as after tax cash earnings before noncash taxes, earnings
    in equity interests, and minority interests in operations of
    consolidated subsidiaries and after the change in working capital
    and acquisition of property and equipment.



                              Yahoo! Inc.
           Unaudited Consolidated Summary Balance Sheet Data
                            (in thousands)

                                            March 31,     December 31,
                                               2002            2001
                                            ------------  ------------
ASSETS
 Cash, cash equivalents,
  and investments in
  marketable debt securities             $ 1,333,948     $  1,471,993
 Accounts receivable, net                     89,850           68,648
 Restricted investments                      258,662          258,662
 Property and equipment, net                 143,635          131,648
 Investments in marketable
  equity securities                           21,264           34,852
 Other assets, net                           775,437          413,543
                                            ---------        ---------
        Total assets                     $ 2,622,796     $  2,379,346
                                            =========        =========

LIABILITIES AND STOCKHOLDERS' EQUITY
 Liabilities:
  Accounts payable,
   accrued expenses and
   other liabilities                     $   327,994     $    272,921
  Deferred revenue                           125,194          109,402
                                            ---------        ---------
        Total liabilities                    453,188          382,323
                                            ---------        ---------
 Minority interests in
  consolidated subsidiaries                   29,794           30,006
 Stockholders' equity                      2,139,814        1,967,017
                                            ---------        ---------
                                         $ 2,622,796     $  2,379,346
                                            =========        =========



                              Yahoo! Inc.
            Unaudited Consolidated Summary Cash Flows Data
                            (in thousands)

                                               Three Months Ended
                                                    March 31,
                                            --------------------------
                                               2002             2001
                                            ------------  ------------
CASH FLOWS FROM OPERATING ACTIVITIES:
  Net loss                               $   (53,645)    $    (11,486)
  Adjustments to reconcile net
   loss to net cash provided
   by operating activities:
      Depreciation and amortization           22,955           30,211
      Tax benefits from stock options          6,804            2,058
      Cumulative effect of
       accounting change                      64,120                -
      Earnings in equity interests            (4,300)            (614)
      Minority interests in operations
       of consolidated subsidiaries             (212)            (229)
      Other noncash items                      7,483           19,052
      Change in working capital                4,238           32,061
                                            ---------        ---------
Net cash provided by operating activities     47,443           71,053
                                            ---------        ---------

CASH FLOWS FROM INVESTING ACTIVITIES:
  Acquisition of property and equipment       (7,287)         (41,455)
  Purchases of equity securities                   -           (7,500)
  Sales of equity securities                   8,483            7,286
  Increase in restricted
   cash and investments                            -         (193,108)
  Acquisitions and dispositions,
    net of cash acquired                    (189,168)          (9,771)
                                            ---------        ---------
Net cash used in investing activities       (187,972)        (244,548)
                                            ---------        ---------

CASH FLOWS FROM FINANCING
 ACTIVITIES AND OTHER:
  Proceeds from issuance of
   Capital Stock, net                         15,694           16,495
  Other                                      (13,210)             615
                                            ---------        ---------
Net cash provided by financing
 activities and other                          2,484           17,110
                                            ---------        ---------

Net change in cash, cash equivalents,
 and marketable debt securities             (138,045)        (156,385)
Cash, cash equivalents, and
 investments in marketable debt
 securities at beginning of period         1,471,993        1,658,666
                                            ---------        ---------
Cash, cash equivalents, and
 investments in marketable debt
 securities at end of period             $ 1,333,948     $  1,502,281
                                            =========        =========




                              Yahoo! Inc.
                First Quarter 2002 Operating Highlights
                            April 10, 2002


      Audience Growth, Usage and Loyalty

      --  Yahoo!'s audience across its global network grew to 237
        million unique users during March 2002, up from 192 million in
        March 2001. A record 98 million active registered members
        logged into their personalized Yahoo! services during March
        2002, up from 67 million in March 2001. Forty-one percent of
        Yahoo!'s unique users are now active registered users.

      --  Yahoo!'s traffic increased to a record 1.62 billion page views
        per day on average during March 2002, compared to 1.1 billion
        in March 2001. Traffic for Yahoo! Japan, which is included in
        these page view totals, totaled more than 248 million page
        views per day on average in March 2002.

      --  Yahoo! was ranked the number one global Web destination for
        the 21st consecutive month by Nielsen//NetRatings. Yahoo!
        reaches 52 percent of the world's total at home Internet
        population. (Nielsen//Netratings Global Internet Index,
        February 2002, Home Panel Only)

      --  Demonstrating its global strength, Yahoo! is the number one
        Internet property in terms of unique audience and reach in
        Hong Kong, India, Ireland, Japan, Singapore, and Taiwan and
        the number two Internet property in Australia, Argentina,
        Canada, Mexico, South Korea, and the United Kingdom. Yahoo! is
        in the top five in Austria, Belgium, Brazil, France, Germany,
        Israel, Italy, New Zealand, Spain, South Africa and
        Switzerland. (Nielsen//Netratings, February 2002)

      --  Yahoo.com is the most trafficked Internet brand in the United
        States, with the highest number of unique users and the
        greatest reach (63 percent), ahead of competitors MSN.com and
        AOL.com. Yahoo! is also the preferred brand at work, with a
        reach of 72 percent. Consumers also continue to spend more
        time on Yahoo! than any other portal, spending an average of
        113 minutes on the Yahoo! branded network.
        (Nielsen//Netratings, February 2002)

      --  According to the Nielsen//NetRatings MarketView Report,
        nineteen Yahoo! services or channels were rated within the top
        three most popular sites in their respective verticals, as
        determined by unique visitors from home and work. Ranked as
        the number one most trafficked site in each of their
        individual categories were: Yahoo! Search, My Yahoo!, Yahoo!
        Finance, Yahoo! Music (LAUNCH), Yahoo! GeoCities and Yahoo!
        Greetings. (Nielsen//Netratings MarketView Report, February
        2002)

      --  Yahoo! now has 25 world properties and is available in
        thirteen languages with the launch of Yahoo! En Catala. Yahoo!
        is the first major portal to launch a dedicated Catalan site.


      Executive Appointments

      --  Yahoo! appointed Daniel J. Finnigan as senior vice president
        of Yahoo! and executive vice president and general manager of
        HotJobs.com, Ltd, a leading recruitment solutions company
        acquired by Yahoo! in February 2002. Finnigan will be
        responsible for all HotJobs operations, including ongoing
        integration with Yahoo! and the development and expansion of
        HotJobs' position in the online recruitment space.

      --  Christine Castro was named chief communications officer and
        senior vice president. An executive with more than twelve
        years of experience in corporate communications and public
        relations, Castro will be responsible for leading Yahoo!'s
        worldwide communications efforts, including public and media
        relations; corporate reputation management; corporate,
        financial and employee communications; and crisis and issues
        management.


      Essential Marketing Solutions

      --  Yahoo! served 4,175 advertisers and merchants during the first
        quarter. Yahoo! clients include 58 of the Fortune 100
        advertisers.

      --  New accounts and major brands served in the first quarter
        include Celebrity Cruises, Intuit, Kimberly-Clark, Procter &
        Gamble, Schering-Plough, and Volvo. Internationally, Yahoo!
        signed marketing agreements with major brand name companies
        around the world including: Avis, Barilla, British Airways,
        Carlsberg Brewery, Chrysler, Ford Denmark, Jaguar, Kraft
        Foods, Levi's, Nikon Italy, and Sun Microsystems in Europe;
        Air Canada in Canada; Procter & Gamble and Fiji Tourism in
        Australia & New Zealand; Cosmo Bank, Merck and Sony in Asia;
        and Intel in Latin America.

      --  Yahoo! launched an agreement with J.D. Power and Associates to
        conduct selected J.D. Power surveys online, utilizing Yahoo!'s
        technical expertise and global platform. Industries under
        consideration for the online surveys include automotive,
        financial services, home building, telecom, travel and
        utilities. The agreement also provides J.D. Power with an
        online distribution channel to offer Yahoo! users selected
        automotive quality and customer satisfaction highlights from
        the J.D. Power database.

      --  Yahoo! announced a marketing agreement with Kellogg Company
        for "EET and ERN -- Powered by Yahooligans!," an enhanced
        version of the Kellogg online and offline youth loyalty
        program that made its debut in 2000. As part of the multi-year
        collaboration, program participants will have access to prizes
        and merchandise through an online account. More than 170
        million boxes of selected Kellogg's cereals and Pop-Tarts will
        feature the Yahooligans! logo to alert consumers to the new
        program.

      --  Yahoo continued to extend its alliance with Pepsi, developing
        two promotions in the quarter that leveraged the strength of
        Pepsi's offline marketing campaign. First, Yahoo! and Pepsi
        developed an innovative promotion around Pepsi's new
        commercial featuring Britney Spears, allowing users to vote on
        which spot would be seen in the second half of the Super Bowl.
        In addition, Yahoo! and Pepsi teamed to give consumers a sneak
        peak at Pepsi's new commercial featuring Cindy Crawford for
        the Academy Awards and also offered a sweepstakes around the
        commercial.

      --  Yahoo! continued to bring on global sponsors for FIFA. Philips
        Electronics, adidas, KNTO, Motorola, HSBC and United Airlines
        joined as marketing partners of FIFAworldcup.com. Yahoo! also
        announced the addition of Chinese as the seventh language on
        the official site of the 2002 FIFA World Cup

      --  In March, Yahoo! announced two major marketing agreements for
        Yahoo! Movies (http://movies.yahoo.com), including an online
        promotional and market research agreement with Fox Filmed
        Entertainment, encompassing the studio's domestic theatrical
        and home entertainment initiatives. The agreement represents
        Fox's largest advertising commitment to an Internet media
        company to date. The company also announced an agreement with
        leading independent feature film producer and distributor
        Artisan Pictures, consisting of a multifaceted marketing
        program to support Artisan's coming theatrical comedy release,
        National Lampoon's Van Wilder.


      Business Units

      Access

      --  Yahoo! and SBC announced that the companies will offer small
        business customers co-branded, customized DSL and dial-up
        services, premium Yahoo! services and other solutions tailored
        specifically for small business customers. The new agreement
        expands the landmark strategic alliance the two companies
        formed last November.

      --  Yahoo! and SBC continued to make progress towards the rollout
        of their co-branded DSL and dial-up services for consumers.
        Full dial-up service is expected to launch later this
        Spring, and DSL service is expected to begin to roll out in
        the third quarter.

      --  Doug Garland was appointed vice president, general manager for
        Access and Distribution. Garland brings to the position a
        compelling blend of technical, product, marketing, sales and
        general management skills from his experience in high-growth,
        subscriber-driven businesses, including Sprint PCS,
        Excite@Home, Pacific Telesis and MCI.


      Business and Enterprise Services

      --  Yahoo! Portal Solutions continued to grow, signing five new
        customers, bringing the total customer count to 45, and almost
        1.3 million licensed seats. New clients include General
        Dynamics, Option One Mortgage, and Euro RSCG.

      --  Yahoo! Broadcast Solutions again averaged over 15.5 million
        hours per month of streamed audio and video programming and
        delivered 556 corporate events for 384 customers including 12
        new customers such as Lenox International, and a
        self-publishing agreement with Compaq to deliver Webcasts over
        the next year.

      --  Yahoo! continued to add experience, talent, and a fresh
        perspective to key growth areas within the company with the
        appointment of Jeff Schrock as vice president and general
        manger of Yahoo! Broadcast Solutions. Prior to joining Yahoo!,
        Jeff was the founder and CEO of Activate.

      --  The Yahoo! Store platform hosts more than 18,000 merchants.


      Commerce

      --  Yahoo! enabled approximately $776 million in commerce
        transactions in the first quarter of 2002. This includes
        general merchandise sales on Yahoo!'s shopping, store, travel,
        and auctions network.

      --  In March, Yahoo! launched a ground breaking "Biggest Sale in
        Internet History" with nearly 1,000 sales and promotional
        offers available on the Yahoo! network. During the three-day
        sale, brand name retailers, travel suppliers, specialty
        stores, and Yahoo!'s own for-pay services experienced a
        significant surge in sales. Several merchants saw sales volume
        increase as much as 500 percent, bringing their sales volume
        to holiday season levels, while gross sales to Yahoo! Travel
        rose 20 percent. The Biggest Sale in Internet History also
        resulted in notable lifts in registration and sales for many
        of Yahoo!'s own for-pay services.

      --  During the first quarter, Yahoo! Travel
        (http://travel.yahoo.com) teamed up with British Airways to
        launch a transatlantic seat sale, along with 20 Concorde dream
        vacations. The Yahoo! Travel platform continued to offer
        travel suppliers innovative ways to utilize the powerful and
        effective Yahoo! network to sell online travel services.


      Communications

      --  Yahoo! added enhanced services to its POP Access and
        Forwarding features for Yahoo! Mail (http://mail.yahoo.com),
        including the ability to send more, and larger attachments -
        up to 5MB from previously free 1.5 MB, and five attachments
        instead of three. Users can now automatically forward Yahoo!
        Mail to another e-mail account, including another Yahoo!
        address. The enhanced features are available for $29.99 a
        year. However, current Yahoo! Mail users may sign up at a
        discounted rate of $19.99 a year if they do so prior to April
        24.

      --  Yahoo! Greetings (http://greetings.yahoo.com) reached a new
        milestone -- delivering more than 11 million online greeting
        cards on Valentine's Day. Despite tremendous Valentine's Day
        traffic, Yahoo! Greetings provided reliable and fast service
        to the millions of consumers who visited the site.

      --  Yahoo! launched voice recognition capabilities in its Yahoo!
        by Phone (http://phone.yahoo.com) and Yahoo! Phone Card
        services, furthering Yahoo! Everywhere's voice and data
        strategy to extend Yahoo! beyond the desktop and provide easy
        access to essential, personalized and timely information.

      --  Yahoo! GeoCities (http://geocities.yahoo.com) expanded its Web
        hosting capabilities with the introduction of two additional
        packages -- GeoCities Plus and GeoCities Advantage -- to meet
        the increasing needs of consumers and small businesses. Yahoo!
        GeoCities now offers four Web hosting for-pay packages:
        GeoCities Plus, Pro, Webmaster, and Advantage.


      Listings

      --  On February 12, Yahoo! completed its acquisition of
        HotJobs.com, Ltd, a leading recruitment solutions company
        whose services include the HotJobs.com consumer job board.
        HotJobs is expected to principally drive additional revenue
        for Yahoo! through listings fees from employers and recruiters
        and subscription fees for access to HotJobs' database of
        resumes.

      --  Yahoo! Real Estate (http://realestate.yahoo.com) announced a
        deal with eRealty to offer homebuyers access to comprehensive,
        localized and up-to-date MLS listings available in nine
        markets. The company launched the service in Atlanta, Austin,
        Boston, Chicago, Dallas/Fort Worth, Houston, Los
        Angeles/Orange County, San Diego, and Washington, DC.

      --  The company also launched a new Yahoo! Maps
        (http://maps.yahoo.com) platform, using technology from map
        database providers Navigation Technologies and Geographic Data
        Technology, and software companies Telcontar and Sagent. The
        new Yahoo! Maps platform replaces the technology formerly
        provided by MapQuest.com.


      Media, Finance and Information

      --  Last week, the company launched Yahoo! Games All-Star, a
        for-pay, enhanced games service that provides players with the
        power to run their own private game rooms, as well as the
        tools to create and manage tournaments and league play.

      --  Working with Intuit to offer consumers online tax preparation
        and filing services through the Yahoo! Tax Center, Yahoo!
        Finance (http://finance.yahoo.com) has seen a 175 percent
        increase in online filings compared to the same period the
        previous year.

      --  Yahoo! Finance now offers the Dow Jones Business Newswire,
        featuring breaking news on global companies, markets, and the
        economy. The newswire, which is updated twenty four hours a
        day, seven days a week, is available on Yahoo! Finance and is
        also accessible through Yahoo! News (http://news.yahoo.com).

      --  Yahoo! News and Yahoo! Weather (http://weather.yahoo.com)
        continued to offer compelling new content. In January, Yahoo!
        signed an agreement with USATODAY.com to provide consumers
        access to their content via Yahoo! News. The company also
        signed a global deal with weather.com, the official website of
        The Weather Channel, to provide current and 5-day forecasted
        weather conditions, Doppler and other satellite images, and
        lifestyle weather updates such including golf, airport, pollen
        count, and scenic drives.

      --  Yahoo! Sports (http://sports.yahoo.com) continued to add
        additional content and sponsors, while receiving record unique
        visitors in March. In January, Yahoo! worked with the United
        States Olympic Committee (USOC), hosting an Olympic store and
        offering USOC content on Yahoo! Sports. In February, the
        company signed agreements with TheInsiders.com for
        behind-the-scenes college athletic and recruit information and
        with SportingNews.com for fantasy sports analysis and
        coverage. And in March, Yahoo! Sports provided extensive
        College Basketball Tournament coverage, including CBS
        broadcaster Clark Kellogg's audio analysis and live audio
        broadcasts from games of the men's Division I tournament.
        Nearly 600,000 consumers participated in Yahoo!'s tournament
        pick'em game, presented by TUMS.


Note to Editors: Yahoo!, Yahoo! Portal A Web "supersite" that provides a variety of services including Web search, news, free e-mail, discussion groups, shopping and links to other sites. The major general-purpose Web portals are Yahoo!, MSN and AOL. Many portals allow the home page to be personalized (see personal portal).  Solutions, My Yahoo! and the Yahoo! logos are trademarks and/or registered trademarks of Yahoo! Inc. All other names are trademarks and/or registered trademarks of their respective owners.
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Apr 10, 2002
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