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YL Real Estate shows how it's done with Sheffield 57.


When Manhattan based real estate investment firm YL Real Estate Developers emerged with its successful $418 million bid for the midtown luxury residential building The Sheffield last year, it seemed like just another instance where a mammoth price was wrung wrung  
v.
Past tense and past participle of wring.


wrung
Verb

the past of wring

wrung wring
 in the name of a scorching scorch  
v. scorched, scorch·ing, scorch·es

v.tr.
1. To burn superficially so as to discolor or damage the texture of. See Synonyms at burn1.

2.
 condo market.

Now, just over a year later, condos are sitting for sale for longer periods of time and prices have even begun to dip, indicators that the once booming residential market is finally beginning to cool. The slowdown is sobering news to developers in the city who are preparing to roll out newly completed condo projects, especially those whose profit margins anticipated the kind of continuing appreciation that had gripped the residential market up until only months ago.

In fact, many developers have now seen apartment pricing level off or decline during the months it generally takes to construct a condo project, a period where developers risk whether their initial market projections eventually will translate into what condo buyers are actually willing to pay. Some observers say that a disjoint dis·joint
v.
To put out of joint; dislocate.
 has begun to emerge between the two--long feared by developers--that could put a dent in what had for years been a tremendously lucrative business.

In recent years, developers could seemingly always count on buyer demand to meet and often exceed a condo building's initial sales estimates. But as prices have risen for condos, development has also become more expensive in the city due to rising land and construction costs. Land prices are not apt to moderate just because residential developers now may not be able to pay as much.

Manhattan's booming office market and the consequent rush among developers to build new commercial buildings is beginning to supplant demand for development sites and could be part of the dramatic reversal of a years-long trend in which developers have greatly favored residential over commercial development because it has yielded better returns.

The cooling residential market will also serve as a litmus test litmus test
n.
A test for chemical acidity or basicity using litmus paper.
 for existing condo projects, revealing whether developers built in enough of a cushion for profitability to accommodate the possibility of shrinking sales. It will also separate derivative condo projects from those desirable enough to draw buyer interest regardless of the overarching market slowdown.

The Sheffield, whose purchase made YL Real Estate Developers appear susceptible at the time to a pricing correction in the residential market, has instead become an example of a well-conceived condo conversion Generally stated, a condo conversion is a process of entitling an income property or other lands currently held under one title to convert from sole ownership of the entire property (which often already is a multi unit property) into individual for sale units. .

The building's price, which translates into roughly $600 per square foot, now looks tame compared to succeeding sales that have traded in the city such as Tishman Speyer's $5.4 billion recent acquisition of Stuyvesant Town and Peter Cooper Village Peter Cooper Village is a residential development in the New York City borough of Manhattan, which is located east of Gramercy Park, between First Avenue and Avenue C, stretching between 20th and 23rd Streets. .

The building has also stood out among the hordes of similar projects for its amenities and location.

Abutting the Hearst Tower There are two buildings named Hearst Tower:
  • Hearst Tower (New York City)
  • Hearst Tower (Charlotte, North Carolina)
 on 57th Street near the corner of Eighth Avenue, the over 800-unit building is being converted from rental apartments into condominiums that offer sweeping views of Manhattan's burgeoning West Side. The building will receive a new lobby as part of its conversion as well as a renovated rooftop fitness center that boasts a pool and outdoor terraces.

The greater Columbus Circle Columbus Circle, named for Christopher Columbus, is a major landmark and point of attraction in the New York City borough of Manhattan. Completed in 1905 and renovated a century later, it is located at the intersection of Broadway, Central Park West, Central Park South (59th  neighborhood in which it is located has become an emerging office district within midtown thanks to the recent development of architecturally iconic buildings The Hearst Building and nearby Time Warner Center The Time Warner Center is a mixed-use skyscraper developed by The Related Companies in New York City. Its design, by David Childs and Mustafa Kemal Abadan of Skidmore, Owings & Merrill, consists of two 229 m (750 ft) towers bridged by a multi-story atrium containing upscale retail .

It has also garnered attention over competing buildings because of Columbus Circles' emergence as a residential neighborhood lauded for its equidistant e·qui·dis·tant  
adj.
Equally distant.



equi·distance n.
 proximity to midtown, the Upper West Side, Times Square, the Plaza District as well as the planned commercial development on the far West Side.

"I think we started this building at the right time and bought in at the right price," said Dan Deutsch, vice president of YL Real Estate.

"It's kind of insulated from what's going on What's Going On is a record by American soul singer Marvin Gaye. Released on May 21, 1971 (see 1971 in music), What's Going On reflected the beginning of a new trend in soul music.  in the residential market because it's such a great product and it's not one of these buildings that was trying to fetch absurd numbers to begin with.

"We don't have to do that, which why it's doing so well."
COPYRIGHT 2006 Hagedorn Publication
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Author:Geiger, Daniel
Publication:Real Estate Weekly
Date:Nov 29, 2006
Words:674
Previous Article:Government of Singapore Investment Corp. commits to Milstein's 335 Madison Avenue.
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