YAMAGATA Adds New Digital Print Facility in China.SAN DIEGO San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay. -- With a new digital print partner in Beijing, China, YAMAGATA AMERICA Inc. has significantly increased marketing reach for its XLdoc customers. The YAMAGATA XLdoc marketing Web portal See portal. lets marketing and sales personnel log in from anywhere in the world to quickly create custom brochures, data sheets and other marketing collateral Marketing collateral, in marketing and sales, is the collection of media used to support the sales of a product or service. These sales aids are intended to make the sales effort easier and more effective. . Once the piece is created, they can order printed marketing materials in the exact quantities required. Materials are printed locally in Japan, Malaysia, Europe, the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , and now China. China has one of the world's fastest growing economies, making the Beijing facility a vital part of the XLdoc digital printing network. In addition to inexpensively creating, updating and printing localized marketing collateral, XLdoc reduces marketing expenses related to obsolescence ob·so·les·cent adj. 1. Being in the process of passing out of use or usefulness; becoming obsolete. 2. Biology Gradually disappearing; imperfectly or only slightly developed. , warehousing and shipping. "XLdoc is a dynamic marketing tool that makes it easy to create, update and localize lo·cal·ize v. lo·cal·ized, lo·cal·iz·ing, lo·cal·iz·es v.tr. 1. To make local: decentralize and localize political authority. 2. marketing materials," said Shiro Fujimoto, YAMAGATA America president. "The new print facility enables our clients to print these materials locally in China, saving time and money." The Beijing facility is equipped with HP Indigo 3050 and 5000 digital presses. It offers consistent, high quality color printing and fast turn around times for the global XLdoc on-demand publishing system. YAMAGATA America is aggressively working to further expand the XLdoc marketing Web portal with more digital print facilities, especially in the Asia Pacific region including Australia. About YAMAGATA America Established in 1989, YAMAGATA America Inc. helps companies transcend language, cultural and geographic barriers. YAMAGATA America provides comprehensive localization Customizing software and documentation for a particular country. It includes the translation of menus and messages into the native spoken language as well as changes in the user interface to accommodate different alphabets and culture. See internationalization and l10n. services that enable companies to effectively communicate with customers around the world. As a division of YAMAGATA Corporation, YAMAGATA America offers a wide range of services, including technical writing, translation, desktop publishing, on-demand publishing, printing and distribution. YAMAGATA America headquarters is located at 9449 Balboa Ave., Suite 101, San Diego, CA 92123. For more information, call (858) 751-1010 or visit the Web site at www.YamagataAmerica.com. |
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