World's Greatest Sprinter Michael Johnson is Off and Running to Promote Sydney 2000 Olympics Electronic Game.Business/Electronic Game EditorsE3Expo 2000 NOTE TO MEDIA: Photo available on BW PhotoWire/AP PhotoExpress, NewsCom, PressLink and on Business Wire's Web site at www.businesswire.com LOS ANGELES--(BUSINESS WIRE)--May 11, 2000 Eidos Interactive Eidos Interactive is a publisher of video and computer games with its parent company based in England. It is now part of the Eidos Group of Companies and is a subsidiary of SCi Entertainment Group PLC that is publicly-traded on the London Stock Exchange. to Ship Sydney 2000(TM)(R)(c) -- The Official Videogame of the Sydney Olympic games in August for PlayStation(R), Dreamcast(TM), PC and Game Boy(R) Color International Track and Field Athlete of the Decade, Michael Johnson has signed to promote Sydney 2000, the official videogame of this year's summer Olympic games The Summer Olympic Games or the Games of the Olympiad are an international multi-sport event held every four years, organised by the International Olympic Committee. . Game publisher Eidos Interactive made the announcement as a prelude to this year's Electronic Entertainment Expo (E3). The game will ship in mid-August for the PlayStation, Dreamcast, Game Boy Color The Game Boy Color (ゲームボーイカラー and PC platforms. To create international excitement around Sydney 2000, the only video game endorsed by the Olympic Committee, Eidos turned to Johnson, who's synonymous with gold medal performances. Johnson has won 17 gold medals in international competition, including three Olympic gold medals and nine World Championship gold medals, the most ever by any athlete. The Dallas-born athlete dashed his way to fame in 1995 as the first runner to ever win both the 200-meter and 400-meter races at the world championship track-and-field meet in Goteborg, Sweden. This Herculean effort was a warm up to his spectacular showing at the 1996 Olympic Games in Atlanta. There, he won the gold medal in the 200-meter race with a world-record time of 19.32 seconds. He then earned a second gold medal by winning the 400-meter race, posting an Olympic record time of 43.49 seconds. His performance won him the Jesse Owens Award for the third consecutive year. "For many Americans, Michael Johnson's passion and dedication exemplifies the spirit of the Olympics," said Mike McGarvey, COO, Eidos Interactive. "He is the ideal athlete to increase awareness for our game this summer." Johnson's image and endorsement will be included in print and online advertising, point of purchase (POP), direct mail materials, and national public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most activities. He will also serve as a product spokesperson. Set in six authentic Sydney 2000 Olympic locations, the game will feature animated athletes from 32 countries going head-to-head in the following events: the 100 M sprint, 110M hurdles, hammer, javelin, triple jump, high jump, 100 M freestyle swimming, Olympic sprint cycling, skeet shooting skeet shooting Shooting sport using moving targets. Marksmen use shotguns to shoot at clay targets (pigeons) hurled into the air by spring devices called traps. It differs from trapshooting in that skeet traps are set at two points on the field and targets may be thrown , super heavyweight lifting, 10 M platform diving, and kayak K1 slalom. Sydney 2000 provides a truly realistic game experience. It includes authentic motion captured animation for all events plus real-time facial expressions and variable breathing animations. Actual NBC NBC in full National Broadcasting Co. Major U.S. commercial broadcasting company. It was formed in 1926 by RCA Corp., General Electric Co. (GE), and Westinghouse and was the first U.S. company to operate a broadcast network. Olympic commentators Dwight Stones and Marty Liquori provide trenchant observations throughout the game. Players can compete in single player, multiplayer, arcade, head-to-head, coaching and Olympic modes. As many as eight players can face off simultaneously. Along with the on-field competition, players will "enjoy" rigorous preparation, training their athletes in 18 pre-Olympic environments. Such grueling training is an aspect sometimes forgotten in the glare of the Olympic spotlight. Few recent Olympians can attest to the adversity of hard training as Johnson. He suffered a rash of injuries early in his career, including a broken leg bone that kept him from competing in the 1988 Olympics in Seoul, South Korea. He also was weakened by food poisoning food poisoning, acute illness following the eating of foods contaminated by bacteria, bacterial toxins, natural poisons, or harmful chemical substances. It was once customary to classify all such illnesses as "ptomaine poisoning," but it was later discovered that when he competed in the 1992 Olympics in Barcelona. Of course, this mental toughness and perseverance paid off in Johnson's training over the years, especially 1996 when he earned his place in Olympic lore. Eidos Interactive, Inc. is a leading developer and publisher of interactive entertainment products for the PC, PlayStation(R) game console, Dreamcast(TM), Nintendo(R) and Game Boy Color(TM). Eidos Interactive is part of London-based Eidos plc (Nasdaq:EIDSY) with additional offices in San Francisco, Paris, Hamburg, and Tokyo. For more information on Eidos Interactive's product line, visit http://www.eidos.com. Published by Eidos Interactive, Inc. under license. Official IOC IOC abbr. International Olympic Committee IOC n abbr (= International Olympic Committee) → COI m IOC n abbr (= licensed product. (TM)(c) SOCOG SOCOG Sydney Organising Committee for the Olympic Games 1996. Copyright(c) 2000 International Olympic Committee “IOC” redirects here. For other uses, see IOC (disambiguation). The International Olympic Committee (French: Comité International Olympique) is an organization based in Lausanne, Switzerland, created by Pierre de Coubertin and Demetrios Vikelas on June 23 . Distribution in the United States authorized by the US Olympic Committee. 36USC An abbreviation for U.S. Code. 220506. Note: A Photo is available at URL URL in full Uniform Resource Locator Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program. : http://www.businesswire.com/cgi-bin/photo.cgi?pw.051100/bw2 |
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