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World's Best Coffee Captures Record Price in Online Auction.


Panama's Hacienda hacienda
 also called estancia (Argentina and Uruguay) or fazenda (Brazil)

In Latin America, a large landed estate. The hacienda originated in the colonial period and survived into the 20th century.
 La Esmeralda This article is about the town in Venezuela. For other uses, see La Esmeralda (disambiguation).

La Esmeralda is a small settlement in Venezuela's Amazonas State. The name means "the emerald". It is located on the shore of the Orinoco river.
 Sets World Mark for Coffee Sale of $130 a Pound

LONG BEACH, Calif. -- World famous coffee estate, Hacienda La Esmeralda, set another record when its Esmeralda Especial es·pe·cial  
adj.
1. Of special importance or significance; exceptional: an occasion of especial joy.

2.
 coffee sold for a stunning $130 a pound during an online auction on May 29. The Panama coffee producer was recognized for producing the world's best coffee during the Specialty Coffee Association of America's (SCAA SCAA Specialty Coffee Association of America
SCAA School Curriculum and Assessment Authority (England)
SCAA South China Athletic Association
SCAA Spill Control Association of America
SCAA State Communities Aid Association
) 2007 Roasters Guild guild

Association of craftsmen or merchants formed for mutual aid and for the advancement of their professional interests. Guilds flourished in Europe between the 11th and 16th century and were of two types: merchant guilds, including all the merchants of a particular town
 Cupping Pavilion Competition on May 7, an event Hacienda La Esmeralda also captured in 2005 and 2006. This year marks the third time in four years that the Panama coffee producer sold coffee for a world record-setting price.

After nearly eight hours of negotiating by six different bidders, 10 bags of Esmeralda Especial - each weighing 50 pounds - sold for $65,000. Commercial-grade coffee is currently selling in the commodity market for just above a dollar per pound. The winning bid was entered by an alliance consisting of 49th Parallel Roasters, Coffee Klatch coffee klatch or coffee klatsch also kaf·fee·klatsch  
n.
A casual social gathering for coffee and conversation.



[Partial translation of German Kaffeeklatsch : Kaffee,
 Roasting roasting: see cooking.
roasting

In metallurgy, usually the first step in smelting ore to extract metal. The ore is heated in the presence of an abundant flow of air to drive off moisture and, if the metal-bearing mineral is a sulfide, convert it to
, Groundwork Coffee Company, Intelligentsia in·tel·li·gent·si·a  
n.
The intellectual elite of a society.



[Russian intelligentsiya, from Latin intelligentia, intelligence, from intellig
 Coffee & Tea, The Roasterie, Roastermasters.com (Willoughby's Coffee & Tea) and Zoka Coffee Roaster roaster

a young fowl for eating; weighs 5 to 7 lb at 6 months of age.
 and Tea Co.

"Today's sale of Esmeralda Especial affirms the decision made by 30 experienced roasters during our recent SCAA Cupping Pavilion event, which Hacienda La Esmeralda won this year," said SCAA President, Dawn Jantsch. "The sale also supports the position specialty coffee holds as a premier beverage in the culinary cu·li·nar·y  
adj.
Of or relating to a kitchen or to cookery.



[Latin culn
 industry."

Price Peterson, owner of Hacienda La Esmeralda, said, "The response of buyers participating in today's auction underscores the current demand for premier specialty coffee. The exceptional demand for Esmeralda Especial as well as the other coffees entered in this auction also serves to raise the awareness of the premier quality of specialty coffee that is grown by the farmers of Panama."

In addition to Esmeralda Especial, 24 other lots of specialty coffee totaling nearly 19-thousand pounds - ranging in price from $1.95 to $11.80 a pound - were sold in the online auction, which was hosted by the Specialty Coffee Association of Panama. All of the coffee sold in the online auction received high marks during the "Best of Panama" cupping competition held in April. To view the results of the auction, visit: http://auction.stoneworks.com/includes/pa2007/final_results.html.

To learn more about Hacienda La Esmeralda, visit: http://www.haciendaesmeralda.com

To learn more about 49th Parallel Roasters, visit: http://www.49thparallelroasters.com/

To learn more about Coffee Klatch Roasting, visit: http://www.klatchroasting.com/

To learn more about Groundwork Coffee Company, visit: http://lacoffee.com

To learn more about Intelligentsia Coffee & Tea, visit: http://www.intelligentsiacoffee.com

To learn more about The Roasterie, visit: http://www.theroasterie.com/

To learn more about Roastmasters.com, visit: http://www.roastmasters.com/

To learn more about Zoka Coffee Roaster and Tea Co., visit: http://www.zokacoffee.com/

About the SCAA

Celebrating its silver anniversary in 2007, the SCAA is the world's largest coffee trade association. SCAA members are located in over 40 countries and represent every segment of the specialty coffee industry, from coffee growers to coffee roasters and retailers. The SCAA's mission is to be the recognized authority on specialty coffee, providing a common forum for the development and promotion of coffee excellence and sustainability. The SCAA's dedication to excellence in coffee is realized through the setting of quality standards for the industry; conducting research on coffee, equipment and perfection Perfection
Giotto’s O

perfect circle drawn effortlessly by Giotto. [Ital. Hist.: Brewer Dictionary, 463]

golden mean

or section
 of craft; and providing education, training, resources and business services for members. The SCAA's annual conference is held in a different U.S. city each year and is the coffee industry's largest gathering and exhibition.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 30, 2007
Words:598
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