Wolverine(R) is Awarded Unprecedented Seventh Consecutive Plus Award.
ROCKFORD, Mich. -- Wolverine wolverine or glutton, largest member of the weasel family, Gulo gulo, found in the northern parts of North America and Eurasia, usually in high mountains near the timberline or in tundra. (R) has been chosen to receive a Plus Award for excellence in design in the work footwear Footwear consists of garments worn on the feet. It is worn for a variety of reasons, including protection against the environment, hygiene and adornment. Usually, socks and other hosiery are worn between the feet and the footwear, except for sandals and flip flops (thongs). category, for the seventh consecutive year. Wolverine will be honored with its Plus Award at the World Shoe Association (W.S.A.) Show in Las Vegas Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States. today, February 10, 2006.
"Retailers recognize Wolverine's ability to design one of the most durable and comfortable work boots on the market as well as how they have consistently improved upon a great design foundation," said Greg Dutter, associate publisher and editor in chief of Footwear Plus.
Footwear Plus, a leading trade publication, compiled thousands of votes from footwear retailers, manufacturers and industry leaders to determine this year's award winners.
"We are very appreciative of our retailers' support of Wolverine's efforts," said Ted Gedra, president of the Wolverine Footwear Group. "This award gives us that much more incentive to work harder to continue to earn their trust in the Wolverine brand."
In an effort to build upon its work footwear comfort technologies, Wolverine unveiled the revolutionary Wolverine MultiShox(TM) Individual Comfort System to retailers in July 2004. The line was then introduced to consumers in early 2005. Wolverine expanded the line in 2005 by adding a new, more flexible direct-attach construction and introducing new designs, including waterproof Wolverine MultiShox styles.
"By combining this innovative comfort technology with rich, flexible leathers and strong designs, we've been able to produce work footwear that meets our consumers' needs," said Gedra.
Wolverine MultiShox footwear is backed by a 30-day comfort guarantee.
For product information or to locate the nearest retailer, visit www.wolverine.com or call 800-270-6079. The Wolverine brand is part of the Wolverine Footwear Group, a division of Wolverine World Wide Wolverine World Wide NYSE: WWW is a footwear manufacturer. They have their own brand, Wolverine Boots and Shoes, and also make footwear for other companies, such as Caterpillar and Harley-Davidson. Wolverine also makes shoes and boots for the military. Inc. (NYSE NYSE
See: New York Stock Exchange :WWW), manufacturers and marketers of branded and licensed footwear and performance leathers. Wolverine offers a wide range of footwear, apparel and gear in the work, outdoor sport and rugged casual categories. Patented footwear technology systems for guaranteed comfort and performance include Wolverine MultiShox(TM), Wolverine DuraShocks(R), Wolverine Compressor compressor, machine that decreases the volume of air or other gas by the application of pressure. Compressor types range from the simple hand pump and the piston-equipped compressor used to inflate tires to machines that use a rotating, bladed element to achieve (TM), Wolverine DuraShocks(R) SR, Wolverine Fusion(TM) and Wolverine SEMC SEMC Sony Ericsson Mobile Communications
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