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Within the FOSHU Foods Market One of the Fastest Growing Areas Has Been That of Fat Metabolism Moderation.


DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c40808) has announced the addition of International Market for Functional Foods - Getting into the Mainstream? to their offering.

With ongoing product investment, market activity and considerable media hype hype 1   Slang
n.
1. Excessive publicity and the ensuing commotion: the hype surrounding the murder trial.

2.
, the functional foods market would appear to be developing apace in most parts of the developed world. The market is continuing to grow, but how much further will it get and what directions will it take in the future?

This report updates our previous studies, carried out in 2000 and 2004, which looked at the status and prospects of the functional foods market at that time. Now, in 2006, the sector has been revisited to establish how market prospects and direction have changed over the past 6 years, the Years, The

the seven decades of Eleanor Pargiter’s life. [Br. Lit.: Benét, 1109]

See : Time
 extent to which expectations have been fulfilled ful·fill also ful·fil  
tr.v. ful·filled, ful·fill·ing, ful·fills also ful·fils
1. To bring into actuality; effect: fulfilled their promises.

2.
, and where the sector now appears to be headed.
Key features:

- Overview of the market, both internationally and by key country,
  covering the major European markets (France, Germany, Italy, Spain
  and the UK), the US, Japan and Australia
- Informed analysis of current and future prospects by country and
  type of product
- Analysis and commentary on new product development trends by type
  of health benefit offered and by country
- Extensive series of tables and charts
- PLUS Powerpoint presentation on CD of key findings and product shots

Helping you to:
- Understand the current and future significance and role of
  functional products in global and regional food and drinks markets
- Target the sectors and countries with best prospects for expansion
- Monitor the current status and competitive situation in each market
  sector and country
- Keep up to date on the latest product development trends
- Monitor the current status and competitive situation in each market
  sector and country
- Uncover areas of untapped potential
- Adapt to a rapidly expanding and continually changing environment


Facts, Figures and Informed Comment

"Despite all the hype about functional foods it is clear that it remains a relatively small part of the food and drinks market as a whole, with penetration reaching only 1.6%, even using a broad market definition and including Japan, where the market is much more developed."

"Even newer to the market are the hot beverage companies, which have started to actively market tea as high in antioxidants Antioxidants
Substances that reduce the damage of the highly reactive free radicals that are the byproducts of the cells.

Mentioned in: Aging, Nutritional Supplements

antioxidants,
n.
 for good health. This has started to happen in all the major western markets, particularly the US, the UK and Australia, but is also spreading to Continental Europe Continental Europe, also referred to as mainland Europe or simply the Continent, is the continent of Europe, explicitly excluding European islands and, at times, peninsulas. , where the traditionally healthy and more-recently fashionable image of tea has given way to a strong functional positioning from companies such as Tetley in the UK and Lipton in the US."

"An analysis of functional product launches between January 2005 and April 2005 highlighted well over 200 introductions over the period... It was clearly apparent that gut gut (gut)
1. intestine.

2. the primordial digestive tube, consisting of the fore-, mid-, and hindgut.

3. surgical g.


blind gut  cecum.
 health and heart health remained the two key areas, accounting for over 100 of the 2005-06 launches between them, with heart health products still ahead of gut health in terms of numbers."

"The active health drinks sector is made up of functional dose-delivery yoghurt yogurt, yoghurt

a form of curdled milk produced by fermentation with organisms of the genus Lactobacillus. Used in the treatment of convalescing calves and other young animals after attacks of diarrhea.
 drinks, including probiotic pro·bi·ot·ic
n.
A dietary supplement containing live bacteria or yeast that supplements normal gastrointestinal flora, given especially after depletion of flora caused by infection or ingestion of an antibiotic drug.
 drinks, cholesterol-lowering drinks and the new blood-pressure lowering drinks. The (UK) market has been one of the fastest growing in the grocery sector in recent years and is still just 10 years old, with the first products appearing in 1996. Sales reached GBP GBP

In currencies, this is the abbreviation for the British Pound.

Notes:
The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion.
316m in 2005, up over 40% on 2004."

"The US market continues to be characterised by the relatively small and undeveloped functional dairy products dairy products dairy nplproduits laitier

dairy products dairy nplMilchprodukte pl, Molkereiprodukte pl 
 market, particularly with regard to functional yoghurts and active health drinks, which is the leading area of development in Europe. Functional yellow fats also remain a very small market, and another that has proved much less successful in the US than elsewhere."

"Within the FOSHU FOSHU Foods for Specified Health Use (Japan)  foods market, however, one of the fastest growing areas has been that of fat metabolism Noun 1. fat metabolism - a metabolic process that breaks down ingested fats into fatty acids and glycerol and then into simpler compounds that can be used by cells of the body  moderation, using ingredients such as diacylglycerol diacylglycerol /di·acyl·glyc·er·ol/ (di-a?sil-glis´er-ol) any of various compounds of glycerol linked to two fatty acids; they are triglyceride and phospholipid degradation products and are second messengers in calcium-mediated responses  and medium-chain fatty acids fatty acid, any of the organic carboxylic acids present in fats and oils as esters of glycerol. Molecular weights of fatty acids vary over a wide range. The carbon skeleton of any fatty acid is unbranched. Some fatty acids are saturated, i.e. . Most of the products using these claims are oils, although there are some fat spreads, and they had a sales value of JPY JPY

In currencies, this is the abbreviation for the Japanese Yen.

Notes:
The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion.
88bn in 2005, equivalent to 14% of the FOSHU foods market, up from less than 4% in 2001."
Contents Include:

EXECUTIVE SUMMARY - A quick-read overview of the main findings,
including market forecasts by country to 2010

MARKET SITUATION - A detailed discussion by product sector and
country:
- Countries
- France
- Germany
- Italy
- Spain
- UK
- US
- Japan
- Australia

Product sectors
- Dairy products
- Fats and oils
- Bakery products
- Cereal products
- Soya products
- Beverages
- Confectionery
- Meat, fish and eggs

PRODUCT TRENDS - A review and analysis of recent international
new product activity, based on product functionality:
- Gut Health
- Heart and Cardiovascular Health
- Bone Health
- Immune Function
- Weight Control
- Anti-ageing
- Other Health Benefits

Tables and Charts
The report contains over 90 tables and charts, including:
Penetration of Functional Foods in Total Food and Drinks Market
 2005-2010
Functional Foods Market by Health Benefit, 2005
Functional Foods Market by Type, 2005
Key Functional Dairy Products Brands by Country/Region, 2005-06
Functional Fats and Oils Trends by Country, 2005
Functional Beverages Trends by Country, 2005-06
France: Anti-Cholesterol Yoghurts and Drinks Brand Shares, 2005
Germany: Functional Foods Market by Type, 2005
Italy: Probiotic Drinks Market by Value, 2001-05
Spain: Functional Milks Market by Type, 2005
UK: Soya Milk Market by Value, 2001-05
US: Functional Cereal Products Market by Type, 2005
Japan: FOSHU Foods and Drinks Market Value by Type, 2001-05
Australia: Major Companies in Functional Dairy Products, 2006
Heart and Cardiovascular Health: Selected New Product Activity,
 2005-06
Weight Control: Selected New Product Activity 2005-06


For more information visit http://www.researchandmarkets.com/reports/c40808
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Date:Aug 17, 2006
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