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What not to measure ... (Golden Business Ideas).


Some CFOs believe it's their fiscal duty to keep track of every production, marketing and administrative metric as a way of quantifying their organization's performance.

This kind of metric-measuring mania Mania

ancient Roman goddess of the dead. [Rom. Myth.: Zimmerman, 159]

See : Death
 not only is counterproductive coun·ter·pro·duc·tive  
adj.
Tending to hinder rather than serve one's purpose: "Violation of the court order would be counterproductive" Philip H. Lee.
, it can result in such a plethora of data that it's easy to overlook the really important things to track--those that truly display the organization's productivity.

But since you can measure a wide range of metrics--especially today when so much of a company is interconnected with computers--how do you choose which to look at? Use these guidelines:

Measure only those areas where

* The results of the metrics metrics Managed care A popular term for standards by which the quality of a product, service, or outcome of a particular form of Pt management is evaluated. See TQM.  trigger the need for a management decision.

* The decision is not obvious and is of consequence.

* The results can have significant repercussions repercussions nplrépercussions fpl

repercussions nplAuswirkungen pl 
 for customers, suppliers and financial performance.
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Publication:Journal of Accountancy
Date:May 1, 2003
Words:129
Previous Article:Exposure drafts outstanding.
Next Article:... And what metrics to share. (Golden Business Ideas).



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