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Whaleback Systems Announces Channel Distribution Strategy and Programs.


BOSTON -- Whaleback whale·back  
n.
A steamship with the bow and upper deck rounded so as to shed water.
 Systems:

--Launches Whaleback Partner Program and Recruits Established Interconnect Companies to Sell the CrystalBlue Voice Service(TM) so SMBs can Benefit from the Economics, Functionality and Reliability of Broadband VoIP

Whaleback Systems(TM) today introduced the Whaleback Partner Program, a comprehensive channel program for interconnect companies--including resellers, VARs and System Integrators--to accelerate the distribution of Whaleback's CrystalBlue Voice Service. As part of the announcement made at the Fall VON tradeshow, Whaleback also named the initial members of this program. Whaleback is a Managed Service Provider (MSP (1) (Management Service Provider or Managed Service Provider) An organization that manages a customer's computer systems and networks which are either located on the customer's premises or at a third-party datacenter. ) and is the first and only company that has created a full-functionality, premises-based IP PBX (Internet Protocol Private Branch eXchange) A telephone switch that supports voice over IP (VoIP). IP PBXs convert IP phone calls into traditional circuit-switched TDM connections for the PSTN.  with Key System Unit functionality --along with the necessary broadband-based telephony service infrastructure--to offer a fully integrated, end-to-end broadband business telephony service for Small and Medium Business (SMB (1) (Small to Medium-sized Business) Also called "SME" (small to medium-sized enterprise), it refers to companies that are larger than the small office/home office (SOHO), but not huge. ) customers.

"Channel partners can align with Whaleback to create added value Added value in financial analysis of shares is to be distinguished from value added. Used as a measure of shareholder value, calculated using the formula:

Added Value = Sales - Purchases - Labour Costs - Capital Costs
 in their offerings to their customers by offering small and medium businesses a premises-based managed broadband VoIP service," said Mark Galvin, co-founder, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Whaleback. "We offer a set of programs designed to appeal to a variety of qualified resellers, system integrators and VARs. Our unique business model creates a compelling business value to end customers while establishing a recurring re·cur  
intr.v. re·curred, re·cur·ring, re·curs
1. To happen, come up, or show up again or repeatedly.

2. To return to one's attention or memory.

3. To return in thought or discourse.
 monthly revenue stream, shortened sales cycle and low cost of entry for our partners." By partnering with Whaleback, channel partners can:

--Retain customer relationship and ownership by offering a fully managed VoIP service that frees customers from the limitations of IP Centrex A telephone service in which an IP-based PBX is located in the telephone company's facilities. It connects to the customer via the LAN rather than by telephone wires. IP CENTREX offers voice over IP and other IP-based services as well as connectivity to the regular telephone system (PSTN).  services and the costs and hassles of internally managed IP PBX platforms. Channel partners can refresh (1) To continuously charge a device that cannot hold its content. CRTs must be refreshed, because the phosphors hold their glow for only a few milliseconds. Dynamic RAM chips require refreshing to maintain their charged bit patterns. See vertical scan frequency and redraw.  their installed base of customers by offering a managed solution and they can address new markets with a reduced sales cycle.

--Maintain hardware onsite so they can support moves, adds and changes for their customers.

--Earn activation fees at the time of the sale by deploying the service.

--Earn recurring monthly annuity payments for the life of each four-year customer contract.

Since Whaleback provides robust, 24X7 monitoring and management, channel partners can reduce their support costs and truck rolls and increase their profit while providing their customers with a highly reliable telephony service. Whaleback provides a Partner Demo Kit that allows channel partners to demonstrate the CrystalBlue Voice Service at their office. They can also leverage it as a portable demonstration that can be brought to the location of customers and prospects to show the call quality and ease of use of this managed service. Whaleback channel partners can also reduce their own telephony costs and are eligible for discounts on the CrystalBlue Voice Service.

"SMBs depend on trusted resellers, system integrators and VARs for reliable, easy-to-use solutions, and Whaleback offers a win-win-win solution," said Galvin. "SMBs win by selecting a managed service that reduces their telephony costs and lets them take advantage of the economies of broadband cable or DSL DSL
 in full Digital Subscriber Line

Broadband digital communications connection that operates over standard copper telephone wires. It requires a DSL modem, which splits transmissions into two frequency bands: the lower frequencies for voice (ordinary
 connections--and the advanced features enabled by IP services. Our channel partners win because they no longer have to depend on IP PBX platforms offered by giant equipment manufacturers that were designed for large enterprises and stripped down to address the SMB market See SMB. , and Whaleback benefits by reducing the costs of our business model by trusting our channel partners to offer CrystalBlue as a long-term telephony solutions for SMBs."

Partners Enthusiastic About the CrystalBlue Voice Service

Whaleback channel partners are compensated for initial installation of the CrystalBlue Voice Service, and they receive ongoing revenue streams for the life of the customer contract. Since Whaleback provides robust 24x7 monitoring, channel partners can offer their customers and prospects reliable VoIP services delivered over cable or DSL networks.

According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Gus DiPopolo, Vice President of Sales and Marketing for Quality Communications, "We like the concept of a premises-based VoIP service because typical small and medium businesses can easily identify the value it offers. We are partnering with Whaleback because CrystalBlue is a unique premises-based, managed service. It allows us to deliver high value to our customers and provides a recurring revenue stream that functions like an annuity for our business."

Stephen Mannarino, President of AmeriCom Voice and Data, said, "Whaleback has a voice solution that clearly meets the needs of the SMB market. The CrystalBlue Voice Service delivers strong voice functionality to our customers and it reduces costs for us and for our customers. As a managed service, CrystalBlue helps us eliminate the need to roll trucks to support our customers, and it allows our customers to take advantage of the economics and features of broadband voice."

Whaleback Partners

The following firms are founding members of the Whaleback Partner Program:

Accu-Tel is headquartered in Rollinsford, NH and it serves the telecommunications needs of small and medium businesses in Southern New Hampshire New Hampshire, one of the New England states of the NE United States. It is bordered by Massachusetts (S), Vermont, with the Connecticut R. forming the boundary (W), the Canadian province of Quebec (NW), and Maine and a short strip of the Atlantic Ocean (E).  and Southeast Maine.

AmeriCom Voice and Data is a comprehensive technology company based in Norwood, Massachusetts Norwood is a town and census-designated place in Norfolk County, Massachusetts, USA. As of the 2000 census, the population was 28,587. The community was named after Norwood, England. . AmeriCom sells, installs and maintains telecommunication systems, data products, security system and health care automation systems. For more information, visit www.americominc.com.

Comm-4 specializes in communication and secure data solutions. For more information, visit www.comm-4.com.

ComputerSmith Consulting, LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
 provides service and support to small businesses seven days a week. Its team of IT professionals helps organizations regain control of computers and networks. For more information, visit www.computersmithllc.com.

C.S. & M Tele-Systems is based in Tiverton, RI. The firm sells, installs and maintains telephone systems and computer networks. For more information, visit www.cmstelco.com.

Quality Communications is a full-service communications firm with expertise in the design, installation and maintenance of telephone systems and data networks. Founded in 1987, Quality Communications has grown into one of the most successful communications firms in the Metropolitan New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 area. Based in New Jersey, Quality Communications has installed and currently maintain systems in 33 states. For more information, visit www.qcnj.com.

Direct Access Systems (DAS) is a premier managed solutions provider of conferencing and collaboration technologies. For more information, visit www.directaccessinc.com.

EmersonTel provides infrastructure, equipment and consultative services to the small-to-medium business community of southern New Hampshire and the New Hampshire seacoast.

Kent Communications specializes in providing a variety of telecommunications services In telecommunication, the term telecommunications service has the following meanings:

1. Any service provided by a telecommunication provider.

2.
 to New Hampshire businesses. For more information, visit www.kentcomsystems.com.

Logic Communications is based in Franklin, MA and it engages in the services and installation of high-quality, leading-edge communication technology, network systems and peripherals. For more information, visit www.logiccommunications.com.

Mid-Atlantic Communications is based in Avoca, PA and is a regional communications solutions provider serving nearly 4,000 business customers throughout Pennsylvania, New Jersey and New York. For more information, visit www.midatl.com.

NetTel Systems is based in Weymouth, MA and offer a full range of business communications solutions including desktop call control, paging, networking, IP solutions, voice mail, unified messaging Having access to e-mail, voice mail and faxes via a common computer application or by telephone. For example, unified messaging may send faxes and digitized voice mail to a mail server that turns them into e-mail attachments.  and call distribution. For more information, visit www.nettelsystems.com.

Premier Studios is a full-service media production company. Premier has been servicing national and international clients since 1988. For more information, visit www.premierstudios.com.

Telnet Systems is a leading provider of telephone, data network and converged business solutions to small businesses throughout New England New England, name applied to the region comprising six states of the NE United States—Maine, New Hampshire, Vermont, Massachusetts, Rhode Island, and Connecticut. The region is thought to have been so named by Capt. . For more information, visit www.telnetsystems.com.

TMT-Excel Communications is based in Hauppauge, NY, and offers superior, customized and dependable business telephone system solutions. Its customer base exceeds 2,000 business, commercial, industrial, healthcare and education organizations throughout the tri-state area There are a number of places in the United States known as tri-state areas where three states or holdings meet at one point (a tripoint), or in proximity to each other. The two most well-known are for the New York and Chicago metropolitan areas. . For more information, visit www.tmtexcel.com.

TNCI TNCI Trans National Communications International (Boston, MA)  is a leading national telecommunications provider delivering an unmatched balance of industry experience and stability. TNCI offers are a range of solutions including local and long distance service, audio/web conferencing, dedicated IP, integrated voice and data services, private line, frame relay A high-speed packet switching protocol used in wide area networks (WANs). Providing a granular service of up to DS3 speed (45 Mbps), it has become popular for LAN to LAN connections across remote distances, and services are offered by most major carriers.  and enhanced network solutions. For more information, visit www.tncii.com.

To Apply For Membership

Whaleback is aggressively recruiting qualified integrators, VARs and resellers. To apply for membership, visit www.whalebacksystems.com/partners and read more about the advantages of becoming a Whaleback channel partner and fill out an online application and you will be contacted by a Whaleback representative shortly.

About Whaleback Systems

Whaleback Systems is a Managed Service Provider (MSP) and the pioneering developer of the first business phone solution built from the ground up for broadband. Unlike traditional systems, the Whaleback CrystalBlue Voice Service is 100 percent premises-based and software-driven. It includes the only IP PBX with Key System Unit features and Road Warrior A person who frequently travels with laptop and cellphone.  Functionality. Whaleback's all-inclusive, unlimited nationwide calling package makes the most advanced technology immediately affordable for companies that need between 5 and 1,500 phone stations. The Whaleback service is available through partnerships with channel partners and VARs. For more information, visit www.WhalebackSystems.com.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Date:Sep 12, 2006
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